The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
Nike
Client
Title
Category
Award
Points
Magnet
Agency: Wieden+Kennedy / Portland
Client: Nike
Category: Consumer Television / Consumer Television Over :30 Single
Points: 5.0
Tennis Instructor
Agency: Wieden+Kennedy / Portland
Client: Nike
Category: Consumer Television / Consumer Television Over :30 Single
Points: 5.0
Conqueror
Agency: Publicis Mojo / Melbourne
Client: Nike
Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Points: 5.0
Apparel
Agency: Wieden+Kennedy / Portland
Client: Nike
Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Points: 5.0
Distort
Agency: Ogilvy & Mather Advertising Taiwan / Taipei
Client: Nike
Category: Outdoor / Outdoor: Single
Points: 5.0
Conqueror
Agency: Publicis Mojo / Melbourne
Client: Nike
Category: Outdoor / Outdoor: Single
Points: 5.0
Suntan
Agency: JWT Shanghai / Shanghai
Client: Nike
Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Points: 5.0
Conqueror
Agency: Publicis Mojo / Melbourne
Client: Nike
Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Points: 5.0
Marathon
Agency: JWT Vietnam / Ho Chi Minh City
Client: Nike
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Conqueror
Agency: Publicis Mojo / Melbourne
Client: Nike
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Client:
Nike
Title:
Magnet
Category:
Consumer Television / Consumer Television Over :30 Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
Tennis Instructor
Category:
Consumer Television / Consumer Television Over :30 Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
Conqueror
Category:
Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
Apparel
Category:
Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
Distort
Category:
Outdoor / Outdoor: Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
Conqueror
Category:
Outdoor / Outdoor: Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
Suntan
Category:
Collateral Advertising / Trade B/W or Color Any Size: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
Conqueror
Category:
Collateral Advertising / Trade B/W or Color Any Size: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
Marathon
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2005 Advertising Merit Award
Points:
5.0