The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
nike
Client
Title
Category
Award
Points
Be Zlatan
Agency: Naked Communications Sweden / Stockholm
Client: Nike
Category: Gaming / Online gaming
Points: 5.0
Be Zlatan
Agency: Naked Communications Sweden / Stockholm
Client: Nike
Category: Websites / Branded Games
Points: 5.0
Nike Free Arena
Agency: R/GA / New York
Client: Nike
Category: Websites / Consumer Goods
Points: 5.0
EPIC
Agency: R/GA / New York
Client: Nike
Category: Websites / Social Networks/Community
Points: 5.0
#thegoodstuff
Agency: F/Nazca Saatchi & Saatchi / Sao Paulo
Client: Nike
Category: Magazine / Full Page or Spread - Campaign
Points: 5.0
Be Zlatan
Agency: Naked Communications Sweden / Stockholm
Client: Nike
Category: Interactive Advertising / Other Interactive Media - Single
Points: 5.0
Special Bench
Agency: F/Nazca Saatchi & Saatchi / Sao Paulo
Client: Nike
Category: Collateral / P.O.P. and In-store - Single
Points: 5.0
#thegoodstuff
Agency: F/Nazca Saatchi & Saatchi / Sao Paulo
Client: Nike
Category: Collateral / P.O.P. and In-store - Campaign
Points: 5.0
SPARQ
Agency: R/GA / New York
Client: Nike
Category: Integrated Branding / Integrated Branding Campaign - Online
Points: 5.0
Addiction
Agency: F/Nazca Saatchi & Saatchi / Sao Paulo
Client: Nike
Category: Cinema Advertising / Short Form - Under :90 - Single
Points: 5.0
Client:
Nike
Title:
Be Zlatan
Category:
Gaming / Online gaming
Award:
2012 Branded Entertainment Merit Award
Points:
5.0
Client:
Nike
Title:
Be Zlatan
Category:
Websites / Branded Games
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Nike
Title:
Nike Free Arena
Category:
Websites / Consumer Goods
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Nike
Title:
EPIC
Category:
Websites / Social Networks/Community
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Nike
Title:
SPARQ
Category:
Events and Installations
Award:
2012 Branded Entertainment Merit Award
Points:
5.0
Client:
Nike
Title:
#thegoodstuff
Category:
Magazine / Full Page or Spread - Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
Be Zlatan
Category:
Interactive Advertising / Other Interactive Media - Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Nike
Title:
Special Bench
Category:
Collateral / P.O.P. and In-store - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
#thegoodstuff
Category:
Collateral / P.O.P. and In-store - Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
SPARQ
Category:
Integrated Branding / Integrated Branding Campaign - Online
Award:
2012 Interactive Merit Award
Points:
5.0