The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Network Rankings

 


DDB Worldwide

Client

Title

Category

Award

Points

The Most Valuable News Agency: Africa / São Paulo Client: Folha de S.Paulo Newspaper Category: Best of Print Points: 90.00
Salla 2032 Agency: Africa / São Paulo Client: House of Lapland Category: Innovation & Transformation / Innovation in Integrated Points: 45.00
Salla 2032 Agency: Africa / São Paulo Client: House of Lapland Category: Non-traditional & Guerrilla Marketing Points: 45.00
Better With Pepsi Agency: alma DDB / Miami + PepsiCo + OMD + Carbo Films Client: Pepsi Category: Craft / Art Direction Points: 45.00
The Most Valuable News Agency: Africa / São Paulo Client: Folha de S.Paulo Newspaper Category: Editorial / Magazines & Newspapers Points: 45.00
Salla 2032 Agency: Africa / São Paulo Client: House of Lapland Category: Current Event Response Points: 45.00
The Most Valuable News Agency: Africa / São Paulo Client: Folha de S.Paulo Newspaper Category: Craft / Printing & Production Points: 45.00
#WeThe15 Agency: Pulse Films + adam&eveDDB / London + IPC + Gatehouse / Capetown Client: International Paralympic Committee Category: Television & VOD / Long Form - Single Points: 45.00
Better With Pepsi Agency: alma DDB / Miami + PepsiCo + OMD + Carbo Films Client: Pepsi Category: Promotional / Posters - Series Points: 21.00
Salla 2032 Agency: Africa / São Paulo Client: House of Lapland Category: Innovation & Transformation / Innovation in Branded Entertainment Points: 21.00
Salla 2032 Agency: Africa / São Paulo Client: House of Lapland Category: Online Films & Video / Long Form - Single Points: 9.00
Better With Pepsi Agency: alma DDB / Miami + PepsiCo + OMD + Carbo Films Client: Pepsi Category: Craft / Art Direction Points: 9.00
Chicharron Run Agency: Machine / London + DDB / Paris + Final Cut / London + Stink Paris / Paris Client: Ubisoft / Far Cry 6 Category: Sound Design Points: 9.00
The Ad Break Championship – GTI Hijack Agency: DDB Group / Sydney + Volkswagen Group Australia / Sydney + PHD Media Australia / Sydney Client: Volkswagen Group Australia Category: Gaming / Mobile Points: 9.00
The Most Valuable News Agency: Africa / São Paulo Client: Folha de S.Paulo Newspaper Category: Physical Items Points: 9.00
Theater to Go Agency: DDB / Budapest Client: Juranyi Theater Category: Innovation & Transformation / Innovation in Lockdown Points: 9.00
EatQual Agency: DDB Mudra Group / Mumbai + Vanilla Films / Mumbai Client: McDonald's Category: Packaging / Specialty Points: 9.00
#WeThe15 Agency: adam&eveDDB / London + FleishmanHillard / London + Pentagram / London + Pulse Films / London Client: International Paralympic Committee Category: Integrated PR Campaign Points: 9.00
The Ad Break Championship – GTI Hijack Agency: DDB Group / Sydney + Volkswagen Group Australia / Sydney + PHD Media Australia / Sydney Client: Volkswagen Group Australia Category: Games / Gaming Points: 3.00
Millerverse Agency: DDB / Chicago Client: Miller Category: Experiential / Virtual Events Points: 3.00
#BlackedOutHistory Agency: DDB Canada / Toronto + Alfredo Films / Toronto + Sauce Digital / Toronto + Vapor Music / Toronto Client: OBHS (Ontario Black History Society) Category: Community Building Points: 3.00
EatQual Agency: DDB Mudra Group / Mumbai + Vanilla Films / Mumbai Client: McDonald's Category: Community Building Points: 3.00
Get Smoooth Again Agency: Nord DDB / Stockholm + Klarna / Stockholm + CAVIAR / London Client: Klarna Category: Production Design Points: 3.00
Chicharron Run Agency: DDB / Paris + Machine Sound / London + Important Looking Pirates / Stockholm + Stink Films / Paris Client: Ubisoft / Far Cry 6 Category: Animation / Single Points: 3.00
#WeThe15 Agency: adam&eveDDB / London + Pulse Films / London + Pentagram / London + FleishmanHillard / London Client: International Paralympic Committee Category: Integrated Branding Campaign Points: 3.00
Bears Agency: DDB / Chicago + adam&eveDDB / London Client: Twix Category: Television & VOD / Short Form - Single Points: 3.00
Machine Gun Mouth Agency: Early Man Film Pvt Ltd / Mumbai + DDB Mudra Group / Mumbai Client: Battlegrounds Mobile India Category: Casting Points: 3.00
Awa Agency: FAHRENHEIT DDB / Lima + Del Mate Producciones / Lima + Fahrenheit Content / Lima Client: Andea Water Category: Innovation & Transformation / Innovation in Public Relations Points: 3.00
The Ad Break Championship – GTI Hijack Agency: DDB Group / Sydney + Volkswagen Group Australia / Sydney + PHD Media Australia / Sydney Client: Volkswagen Group Australia Category: Craft / Use of Technology Points: 3.00
Game Responsibly - Machine-gun Mouth Agency: DDB Mudra Group / Mumbai + Early Man Films / Mumbai Client: Battlegrounds Mobile India Category: Online Films & Video / Long Form - Single Points: 3.00
Stayfree Daughter's Day Agency: DDB Mudra Group / Mumbai Client: Stayfree Category: Online Films & Video / Long Form - Single Points: 3.00
BEETHOVEN X - THE AI PROJECT Agency: DDB GROUP GMBH / Germany + Hastings Audio Network + Optix Post Production GMBH Client: Telekom Deutschland GmbH Category: Original Music / Score Points: 3.00
Face of Carnival Agency: sunsetDDB / São Paulo + AB InBev / São Paulo Client: AB InBev / AMBEV Category: Utility Points: 3.00
#PlayThis Agency: DDB Mudra Group / Mumbai + 22feet Tribal WW / Mumbai Client: Spotify Category: Online Community / Use of Existing Platform Points: 3.00
Target the Rainbow Agency: DDB / Chicago Client: Skittles Category: Online & Mobile Video / Pre-Roll Points: 3.00
Machine Gun Mouth Agency: Early Man Film Pvt Ltd / Mumbai + DDB Mudra Group / Mumbai Client: Battlegrounds Mobile India Category: Sound Editing Points: 3.00
#BlackedOutHistory Agency: DDB Canada / Toronto + Alfredo Films / Toronto + Sauce Digital / Toronto + Vapor Music / Toronto Client: OBHS (Ontario Black History Society) Category: Physical Items Points: 3.00
Better With Pepsi Agency: alma DDB / Miami + PepsiCo + OMD + Carbo Films Client: Pepsi Category: Single Country or Region / Consumer / Brand Points: 3.00
The Ad Break Championship – GTI Hijack Agency: DDB Group / Sydney + Volkswagen Group Australia / Sydney + PHD Media Australia / Sydney Client: Volkswagen Group Australia Category: Innovation & Transformation / Innovation in Film Points: 3.00
Millerverse Agency: DDB / Chicago Client: Miller Category: Augmented, Virtual & Mixed Reality (AR, VR, MR) Points: 3.00
Target the Rainbow Agency: DDB / Chicago Client: Mars / Skittles Category: Targeted Video / Online Points: 3.00
The Golden Number Agency: Nord DDB / Stockholm + McDonald's Sweden + OMD / Stockholm Client: McDonald's Category: Sonic Branding / Branded Audio Points: 3.00
The Night Whale Agency: Nord DDB / Stockholm Client: McDonald's Category: Broadcast / Single Points: 3.00
Better With Pepsi - Burger King Print Agency: alma DDB / Miami + PepsiCo + OMD + Carbo Films Client: Pepsi Category: P.O.P. & In-Store / Single Points: 3.00
Better With Pepsi - McDonald's Print Agency: alma DDB / Miami + PepsiCo + OMD + Carbo Films Client: Pepsi Category: P.O.P. & In-Store / Single Points: 3.00
Salla 2032 Agency: Africa / São Paulo Client: House of Lapland Category: Green Pencil Points: 3.00
Better With Pepsi - Wendy's Print Agency: alma DDB / Miami + PepsiCo + OMD + Carbo Films Client: Pepsi Category: P.O.P. & In-Store / Single Points: 3.00
EatQual Agency: DDB Mudra Group / Mumbai Client: McDonald's Category: Physical Product / In-Market Points: 3.00
Recolour the Rainbow Agency: adam&eveDDB / London + Queer Britain / London + Switchboard / London + Gay Times / London Client: Skittles Category: Brand Partnerships Points: 3.00
Millerverse Agency: DDB / Chicago Client: Miller Category: Augmented, Virtual & Mixed Reality (AR, VR, MR) Points: 3.00

Folha de S.Paulo Newspaper

The Most Valuable News

Best of Print

2022 Print Best of Discipline Pencil

90.00

House of Lapland

Salla 2032

Innovation & Transformation / Innovation in Integrated

2022 Integrated Gold Pencil

45.00

House of Lapland

Salla 2032

Non-traditional & Guerrilla Marketing

2022 Direct Marketing Gold Pencil

45.00

Pepsi

Better With Pepsi

Craft / Art Direction

2022 Out of Home Gold Pencil

45.00

Folha de S.Paulo Newspaper

The Most Valuable News

Editorial / Magazines & Newspapers

2022 Design Gold Pencil

45.00

House of Lapland

Salla 2032

Current Event Response

2022 Public Relations Gold Pencil

45.00

Folha de S.Paulo Newspaper

The Most Valuable News

Craft / Printing & Production

2022 Print Gold Pencil

45.00

International Paralympic Committee

#WeThe15

Television & VOD / Long Form - Single

2022 Film Gold Pencil

45.00

Pepsi

Better With Pepsi

Promotional / Posters - Series

2022 Design Silver Pencil

21.00

House of Lapland

Salla 2032

Innovation & Transformation / Innovation in Branded Entertainment

2022 Branded Entertainment Silver Pencil

21.00

House of Lapland

Salla 2032

Online Films & Video / Long Form - Single

2022 Film Bronze Pencil

9.00

Pepsi

Better With Pepsi

Craft / Art Direction

2022 Print Bronze Pencil

9.00

Ubisoft / Far Cry 6

Chicharron Run

Sound Design

2022 Music & Sound Craft Bronze Pencil

9.00

Volkswagen Group Australia

The Ad Break Championship – GTI Hijack

Gaming / Mobile

2022 Interactive, Online & Mobile Bronze Pencil

9.00

Folha de S.Paulo Newspaper

The Most Valuable News

Physical Items

2022 Direct Marketing Bronze Pencil

9.00

Juranyi Theater

Theater to Go

Innovation & Transformation / Innovation in Lockdown

2022 Radio & Audio Bronze Pencil

9.00

McDonald's

EatQual

Packaging / Specialty

2022 Design Bronze Pencil

9.00

International Paralympic Committee

#WeThe15

Integrated PR Campaign

2022 Public Relations Bronze Pencil

9.00

Volkswagen Group Australia

The Ad Break Championship – GTI Hijack

Games / Gaming

2022 Branded Entertainment Merit Award

3.00

Miller

Millerverse

Experiential / Virtual Events

2022 Branded Entertainment Merit Award

3.00

OBHS (Ontario Black History Society)

#BlackedOutHistory

Community Building

2022 Public Relations Merit Award

3.00

McDonald's

EatQual

Community Building

2022 Public Relations Merit Award

3.00

Klarna

Get Smoooth Again

Production Design

2022 Moving Image Craft Merit Award

3.00

Ubisoft / Far Cry 6

Chicharron Run

Animation / Single

2022 Moving Image Craft Merit Award

3.00

International Paralympic Committee

#WeThe15

Integrated Branding Campaign

2022 Integrated Merit Award

3.00

Twix

Bears

Television & VOD / Short Form - Single

2022 Film Merit Award

3.00

Battlegrounds Mobile India

Machine Gun Mouth

Casting

2022 Moving Image Craft Merit Award

3.00

Andea Water

Awa

Innovation & Transformation / Innovation in Public Relations

2022 Public Relations Merit Award

3.00

Volkswagen Group Australia

The Ad Break Championship – GTI Hijack

Craft / Use of Technology

2022 Integrated Merit Award

3.00

Battlegrounds Mobile India

Game Responsibly - Machine-gun Mouth

Online Films & Video / Long Form - Single

2022 Film Merit Award

3.00

Stayfree

Stayfree Daughter's Day

Online Films & Video / Long Form - Single

2022 Film Merit Award

3.00

Telekom Deutschland GmbH

BEETHOVEN X - THE AI PROJECT

Original Music / Score

2022 Music & Sound Craft Merit Award

3.00

AB InBev / AMBEV

Face of Carnival

Utility

2022 Interactive, Online & Mobile Merit Award

3.00

Spotify

#PlayThis

Online Community / Use of Existing Platform

2022 Interactive, Online & Mobile Merit Award

3.00

Skittles

Target the Rainbow

Online & Mobile Video / Pre-Roll

2022 Interactive, Online & Mobile Merit Award

3.00

Battlegrounds Mobile India

Machine Gun Mouth

Sound Editing

2022 Music & Sound Craft Merit Award

3.00

OBHS (Ontario Black History Society)

#BlackedOutHistory

Physical Items

2022 Direct Marketing Merit Award

3.00

Pepsi

Better With Pepsi

Single Country or Region / Consumer / Brand

2022 Creative Effectiveness Merit Award

3.00

Volkswagen Group Australia

The Ad Break Championship – GTI Hijack

Innovation & Transformation / Innovation in Film

2022 Film Merit Award

3.00

Miller

Millerverse

Augmented, Virtual & Mixed Reality (AR, VR, MR)

2022 Interactive, Online & Mobile Merit Award

3.00

Mars / Skittles

Target the Rainbow

Targeted Video / Online

2022 Direct Marketing Merit Award

3.00

McDonald's

The Golden Number

Sonic Branding / Branded Audio

2022 Radio & Audio Merit Award

3.00

McDonald's

The Night Whale

Broadcast / Single

2022 Radio & Audio Merit Award

3.00

Pepsi

Better With Pepsi - Burger King Print

P.O.P. & In-Store / Single

2022 Out of Home Merit Award

3.00

Pepsi

Better With Pepsi - McDonald's Print

P.O.P. & In-Store / Single

2022 Out of Home Merit Award

3.00

House of Lapland

Salla 2032

Green Pencil

2022 Green Pencil Merit Award

3.00

Pepsi

Better With Pepsi - Wendy's Print

P.O.P. & In-Store / Single

2022 Out of Home Merit Award

3.00

McDonald's

EatQual

Physical Product / In-Market

2022 IP & Products Merit Award

3.00

Skittles

Recolour the Rainbow

Brand Partnerships

2022 Out of Home Merit Award

3.00

Miller

Millerverse

Augmented, Virtual & Mixed Reality (AR, VR, MR)

2022 Experiential & Immersive Merit Award

3.00

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