The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
Social Media
- All
- Brand-Side / In-House
- Branded Entertainment
- Creative Effectiveness
- Creative Use of Data
- Cultural Driver
- Design
- Direct Marketing
- Experiential & Immersive
- Film & Video
- Gaming
- Green Pencil
- Health & Wellness
- Interactive, Online & Mobile
- IP & Product Design
- Music & Sound Craft
- Out of Home
- Print & Promotional
- Public Relations
- Radio & Audio
- Social Media
- Sustainable Development Goals Pencil
Award
-
Award
All
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
#
One Show
Network Rankings
DDB Worldwide
Client
Title
Category
Award
Points
Apologize the Rainbow
Agency: DDB / Chicago + DDB / New York + Mars / Chicago + Picrow / Los Angeles
Client: Skittles
Category: Livestream
Points: 45.00
Influencers' Friends
Agency: DDB WORLDWIDE COLOMBIA SAS / Bogotá
Client: AbInBev Colombia - Poker Beer
Category: Influencer Marketing / Single Channel
Points: 45.00
The Truth Wins
Agency: DDB Group Germany
Client: Reporters Without Borders (RSF)
Category: Social Post / Single Platform Series
Points: 21.00
Bring Home The Bud
Agency: Wieden+Kennedy / New York + Africa / São Paulo + Allison+Partners + Copa90
Client: Budweiser / AB InBev
Category: Social Post / Real-time Response
Points: 10.50
Influencers' Friends
Agency: DDB WORLDWIDE COLOMBIA SAS / Bogotá
Client: AbInBev Colombia - Poker Beer
Category: Social Post / Single Platform Series
Points: 9.00
Follow Their Leader
Agency: NORD DDB / Copenhagen + NORD DDB / Stockholm
Client: Non-Violence Project Foundation
Category: Innovation & Transformation / Innovation in Social Media
Points: 9.00
Review Hacking
Agency: DDB / Paris + Skoda / Roissy en France
Client: Skoda
Category: Influencer Marketing / Single Channel
Points: 3.00
Apologize the Rainbow
Agency: DDB / Chicago + DDB / New York + Mars / Chicago + Picrow / Los Angeles
Client: Skittles
Category: User-Generated Content
Points: 3.00
Inside Jobs
Agency: DDB / Paris + VOLKSWAGEN GROUP FRANCE + THE / Paris + AllSo / Paris
Client: VOLKSWAGEN GROUP FRANCE
Category: Active Engagement / Call to Action
Points: 3.00
Apologize the Rainbow
Agency: DDB / Chicago + DDB / New York + Mars / Chicago + Picrow / Los Angeles
Client: Skittles
Category: Active Engagement / Call to Action
Points: 3.00
Inside Jobs
Agency: DDB / Paris + VOLKSWAGEN GROUP FRANCE + THE / Paris + AllSo / Paris
Client: VOLKSWAGEN GROUP FRANCE
Category: Stunts & Activations
Points: 3.00
McDrip
Agency: NORD DDB / Helsinki + Food Folk Suomi / McDonald's Finland / Helsinki + Vain Fashion Group / Helsinki
Client: Food Folk Suomi / McDonald's Finland
Category: Brand Partnerships
Points: 3.00