The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
-
Discipline
Creative Use of Technology
- All
- Branded Entertainment
- Creative Use of Data
- Creative Use of Technology
- Cultural Driver
- Design
- Direct Marketing
- Experiential & Immersive
- Film & Video
- Green Pencil
- Health & Wellness
- Integrated / Omnichannel
- Interactive & Mobile Craft
- Interactive, Online & Mobile
- IP & Product Design
- Moving Image Craft & Production
- Music & Sound Craft
- Out of Home
- Print & Promotional
- Public Relations
- Radio & Audio-First
- Social Media
Award
-
Award
Merit
- All
- Silver Pencil
- Merit
#
One Show
Network Rankings
DDB Worldwide
Client
Title
Category
Award
Points
Dashboard Billboards
Agency: NORD DDB / Stockholm
Client: Skoda
Category: Technology as a Creative Tool
Points: 3.00
BABY SCAN
Agency: adam&eveDDB / London + King Henry Studios / London + Absolute Post / London + Biscuit Filmworks / London
Client: MARMITE
Category: Technology as a Creative Tool
Points: 3.00