The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Network Rankings

 


Dentsu

Client

Title

Category

Award

Points

Honda. Great Journey. Agency: DENTSU INC. / Tokyo + Mori Inc. / Tokyo Client: HONDA MOTOR CO., LTD. Category: Branding / Identity System Points: 25.0
Life is electric Agency: DENTSU INC. / Tokyo Client: Panasonic Corporation Category: Packaging / Specialty Points: 25.0
The Study of Human Being Agency: DENTSU INC. / Tokyo Client: Dentsu Advertising Awards Selection Council Category: Craft / Art Direction - Single or Series Points: 25.0
TON-TON VOICE SUMO Agency: DENTSU INC. / Tokyo Client: Geriatric health services facility HITORIZAWA Category: Innovation in UX / UI / Single Channel Points: 15.0
Tailor Made Store Agency: BWM Dentsu / Melbourne Client: Chadstone Category: Ambient / Live Events Points: 15.0
The Study of Human Being Agency: DENTSU INC. / Tokyo Client: Dentsu Advertising Awards Selection Council Category: Promotional / Posters - Series Points: 15.0
Life is electric Agency: DENTSU INC. / Tokyo Client: Panasonic Corporation Category: Promotional / Posters - Series Points: 15.0
Life is electric Agency: DENTSU INC. / Tokyo Client: Panasonic Corporation Category: Craft / Art Direction - Single or Series Points: 15.0
Life is electric Agency: DENTSU INC. / Tokyo Client: Panasonic Corporation Category: Craft / Illustration - Single or Series Points: 15.0
Get Back, Tohoku. Agency: DENTSU INC. / Tokyo Client: EAST JAPAN RAILWAY COMPANY Category: Craft / Photography - Single or Series Points: 15.0
Cannes lions seminar poster "Cannes Creativity Through Machine Intelligence:A Conversation with Brian Eno Agency: DENTSU INC. / Tokyo Client: Beatink Inc / Opal Limited Category: Craft / Printing & Paper Craft - Single or Series Points: 10.0
Honda. Great Journey.-Travel sticker scrapbook Agency: DENTSU INC. / Tokyo + Mori Inc. / Tokyo Client: HONDA MOTOR CO., LTD. Category: Branding / Collateral Item - Single Points: 10.0
Honda. Great Journey. Agency: DENTSU INC. / Tokyo + Mori Inc. / Tokyo Client: HONDA MOTOR CO., LTD. Category: Promotional / Posters - Series Points: 10.0
Premmie Proud Agency: BWM Dentsu / Sydney Client: BabyLove Category: Community Building Points: 10.0
An Experiment of the Imagination Agency: DENTSU INC. / Tokyo + TAKI CORPORATION / Tokyo + SEIBIDO / Tokyo + dede / Tokyo Client: Nikkei Inc. Category: Promotional / Promotional Items - Single or Series Points: 10.0
Honda. Great Journey.-Travel sticker scrapbook Agency: DENTSU INC. / Tokyo + Mori Inc. / Tokyo Client: HONDA MOTOR CO., LTD. Category: Craft / Illustration - Single or Series Points: 10.0
ONWARD Stitched Sign Project Agency: DENTSU INC. / Tokyo + bluecolor inc. / Tokyo Client: ONWARD KASHIYAMA Co.,Ltd. Category: Branding / Identity System Points: 5.0
Safe News Agency: Dentsu Indonesia / Jakarta Client: Safe News Indonesia Category: Innovation in Social Media Points: 5.0
TAKE PHYSICAL CONDITIONING GYM Agency: DENTSU INC. / Tokyo Client: TAKE PHYSICAL CONDITIONING Category: Branding / Identity System Points: 5.0
Adaptoys Agency: 360i / New York + Axios NYC / New York Client: Christopher & Dana Reeve Foundation Category: Physical Product Points: 5.0
An Experiment of the Imagination Agency: DENTSU INC. / Tokyo + TAKI CORPORATION / Tokyo + SEIBIDO / Tokyo + dede / Tokyo Client: Nikkei Inc. Category: Branding / Collateral Item - Single Points: 5.0
Unexpected Courts Agency: NBS / Rio de Janeiro + Pixel / Rio de Janeiro + Beat / Rio de Janeiro Client: Akzo Nobel Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Campaign Points: 5.0
GLICODE Agency: DENTSU INC. / TOKYO + Google zoo / TOKYO + coconoe inc. / OKAYAMA + BIRDMAN Inc. / TOKYO Client: Ezaki Glico Company, Limited Category: Mobile / User Experience Points: 5.0
Unexpected Courts Agency: NBS / Rio de Janeiro + Pixel / Rio de Janeiro + Beat / Rio de Janeiro Client: Akzo Nobel Category: Branding / Brand Installations Points: 5.0
Floods Agency: Dentsu / Singapore Client: Regional Environmental Awareness Cameron Highlands Category: Craft / Art Direction - Single or Campaign Points: 5.0
Honda. Great Journey. Agency: DENTSU INC. / Tokyo + Mori Inc. / Tokyo Client: HONDA MOTOR CO., LTD. Category: Craft / Art Direction - Single or Campaign Points: 5.0
The Study of Human Being Agency: DENTSU INC. / Tokyo Client: Dentsu Advertising Awards Selection Council Category: Craft / Art Direction - Single or Campaign Points: 5.0
Life is electric Agency: DENTSU INC. / Tokyo Client: Panasonic Corporation Category: Print / Flat & Dimensional Points: 5.0
Honda. Great Journey.-Travel sticker scrapbook Agency: DENTSU INC. / Tokyo + Mori Inc. / Tokyo Client: HONDA MOTOR CO., LTD. Category: Craft / Illustration - Single or Campaign Points: 5.0
Get Back, Tohoku. Agency: DENTSU INC. / Tokyo Client: EAST JAPAN RAILWAY COMPANY Category: Craft / Photography - Single or Campaign Points: 5.0
Making of Björk Digital Agency: DENTSU INC. / Tokyo Client: One Little Indian Records Category: Ambient / Immersive / Virtual Reality (VR) Points: 5.0
Tailor Made Store Agency: BWM Dentsu / Melbourne Client: Chadstone Category: Ambient / Immersive / Installations Points: 5.0
Tailor Made Store Agency: BWM Dentsu / Melbourne Client: Chadstone Category: Ambient / Immersive / Digital Installations Points: 5.0
GLICODE Agency: DENTSU INC. / TOKYO + Google zoo / TOKYO + coconoe inc. / OKAYAMA + BIRDMAN Inc. / TOKYO Client: Ezaki Glico Company, Limited Category: Applications Points: 5.0
“Mist-ery" Train / Sea Train Agency: DENTSU INC. / Tokyo + DENTSU MEITETSU COMMNICATIONS INC. / Nagoya Client: Willer Trains Category: Promotional / Posters - Series Points: 5.0
SLOW TRAIN, SLOW LIFE. "Get Back, Tohoku." Agency: DENTSU INC. / Tokyo Client: EAST JAPAN RAILWAY COMPANY Category: Promotional / Posters - Series Points: 5.0
What Family Means Agency: NBS / Rio de Janeiro Client: Houaiss Dictionary Category: Community Building Points: 5.0
Rolling Eggs Agency: Creative Power Unit / Tokyo Client: Shiga Art School Category: Promotional / Posters - Series Points: 5.0
#ReadingforROOTS Agency: 360i / New York Client: A&E - HISTORY Category: Digital / Websites, Mobile, & Banners Points: 5.0
PICTURE BOOK WITHOUT PICTURES Agency: BEIJING DENTSU ADVERTISING CO.,LTD. / BEIJING + DENTSU INC. / TOKYO Client: FUJIFILM Category: Promotional / Booklets, Brochures, & Product Catalogues Points: 5.0
Life is electric Agency: DENTSU INC. / Tokyo Client: Panasonic Corporation Category: Promotional / Booklets, Brochures, & Product Catalogues Points: 5.0
Second Life Toys Agency: DENTSU INC. / Tokyo + Cliver Inc. / Tokyo + Taki Corporation / Tokyo + Dentsu Public Relations / Tokyo Client: Green Ribbon Project Committee Category: Promotional / Promotional Items - Single or Series Points: 5.0
Adidas Odds Agency: Taproot Dentsu / Mumbai Client: Adidas Category: Digital / Social Media & Viral Marketing Points: 5.0
Adaptoys Agency: 360i / New York + Axios NYC / New York Client: Christopher & Dana Reeve Foundation Category: Innovation in Interactive / Gaming Points: 5.0
Smile Lock Outlet Agency: DENTSU INC. / Tokyo Client: TOYOTA Category: Use of Technology / Physical Product & Mobile Integration Points: 5.0
Adidas Odds Agency: Taproot Dentsu / Mumbai Client: Adidas Category: Integrated Campaign Points: 5.0
GLICODE Agency: DENTSU INC. / TOKYO + Google zoo / TOKYO + coconoe inc. / OKAYAMA + BIRDMAN Inc. / TOKYO Client: Ezaki Glico Company, Limited Category: Use of Technology / Physical Product & Mobile Integration Points: 5.0
Tailor Made Store Agency: BWM Dentsu / Melbourne Client: Chadstone Category: User Activation Points: 5.0
DONATE 4 BIRDS | THE NEW ECOSYSTEM Agency: BIRDMAN INC. / Tokyo + DLX INC. / Tokyo + DENTSU INC. / Tokyo Client: CONSERVATION INTERNATIONAL JAPAN Category: Digital / Website Design Points: 5.0
Boy Agency: Dentsu / Singapore Client: Regional Environmental Awareness Cameron Highlands Category: Publishing / Magazine - Single Points: 5.0

HONDA MOTOR CO., LTD.

Honda. Great Journey.

Branding / Identity System

2017 Design Gold Pencil

25.0

Panasonic Corporation

Life is electric

Packaging / Specialty

2017 Design Gold Pencil

25.0

Dentsu Advertising Awards Selection Council

The Study of Human Being

Craft / Art Direction - Single or Series

2017 Design Gold Pencil

25.0

Geriatric health services facility HITORIZAWA

TON-TON VOICE SUMO

Innovation in UX / UI / Single Channel

2017 UX / UI Silver Pencil

15.0

Chadstone

Tailor Made Store

Ambient / Live Events

2017 Direct Marketing Silver Pencil

15.0

Dentsu Advertising Awards Selection Council

The Study of Human Being

Promotional / Posters - Series

2017 Design Silver Pencil

15.0

Panasonic Corporation

Life is electric

Promotional / Posters - Series

2017 Design Silver Pencil

15.0

Panasonic Corporation

Life is electric

Craft / Art Direction - Single or Series

2017 Design Silver Pencil

15.0

Panasonic Corporation

Life is electric

Craft / Illustration - Single or Series

2017 Design Silver Pencil

15.0

EAST JAPAN RAILWAY COMPANY

Get Back, Tohoku.

Craft / Photography - Single or Series

2017 Design Silver Pencil

15.0

Beatink Inc / Opal Limited

Cannes lions seminar poster "Cannes Creativity Through Machine Intelligence:A Conversation with Brian Eno

Craft / Printing & Paper Craft - Single or Series

2017 Design Bronze Pencil

10.0

HONDA MOTOR CO., LTD.

Honda. Great Journey.-Travel sticker scrapbook

Branding / Collateral Item - Single

2017 Design Bronze Pencil

10.0

HONDA MOTOR CO., LTD.

Honda. Great Journey.

Promotional / Posters - Series

2017 Design Bronze Pencil

10.0

BabyLove

Premmie Proud

Community Building

2017 Public Relations Bronze Pencil

10.0

Nikkei Inc.

An Experiment of the Imagination

Promotional / Promotional Items - Single or Series

2017 Design Bronze Pencil

10.0

HONDA MOTOR CO., LTD.

Honda. Great Journey.-Travel sticker scrapbook

Craft / Illustration - Single or Series

2017 Design Bronze Pencil

10.0

ONWARD KASHIYAMA Co.,Ltd.

ONWARD Stitched Sign Project

Branding / Identity System

2017 Design Merit Award

5.0

Safe News Indonesia

Safe News

Innovation in Social Media

2017 Social Media Merit Award

5.0

TAKE PHYSICAL CONDITIONING

TAKE PHYSICAL CONDITIONING GYM

Branding / Identity System

2017 Design Merit Award

5.0

Christopher & Dana Reeve Foundation

Adaptoys

Physical Product

2017 Intellectual Property Merit Award

5.0

Nikkei Inc.

An Experiment of the Imagination

Branding / Collateral Item - Single

2017 Design Merit Award

5.0

Akzo Nobel

Unexpected Courts

Ambient Media (Indoor & Outdoor) / Installations & Immersive - Campaign

2017 Print & Outdoor Merit Award

5.0

Ezaki Glico Company, Limited

GLICODE

Mobile / User Experience

2017 UX / UI Merit Award

5.0

Akzo Nobel

Unexpected Courts

Branding / Brand Installations

2017 Design Merit Award

5.0

Regional Environmental Awareness Cameron Highlands

Floods

Craft / Art Direction - Single or Campaign

2017 Print & Outdoor Merit Award

5.0

HONDA MOTOR CO., LTD.

Honda. Great Journey.

Craft / Art Direction - Single or Campaign

2017 Print & Outdoor Merit Award

5.0

Dentsu Advertising Awards Selection Council

The Study of Human Being

Craft / Art Direction - Single or Campaign

2017 Print & Outdoor Merit Award

5.0

Panasonic Corporation

Life is electric

Print / Flat & Dimensional

2017 Direct Marketing Merit Award

5.0

HONDA MOTOR CO., LTD.

Honda. Great Journey.-Travel sticker scrapbook

Craft / Illustration - Single or Campaign

2017 Print & Outdoor Merit Award

5.0

EAST JAPAN RAILWAY COMPANY

Get Back, Tohoku.

Craft / Photography - Single or Campaign

2017 Print & Outdoor Merit Award

5.0

One Little Indian Records

Making of Björk Digital

Ambient / Immersive / Virtual Reality (VR)

2017 Interactive Merit Award

5.0

Chadstone

Tailor Made Store

Ambient / Immersive / Installations

2017 Direct Marketing Merit Award

5.0

Chadstone

Tailor Made Store

Ambient / Immersive / Digital Installations

2017 Interactive Merit Award

5.0

Ezaki Glico Company, Limited

GLICODE

Applications

2017 Mobile Merit Award

5.0

Willer Trains

“Mist-ery" Train / Sea Train

Promotional / Posters - Series

2017 Design Merit Award

5.0

EAST JAPAN RAILWAY COMPANY

SLOW TRAIN, SLOW LIFE. "Get Back, Tohoku."

Promotional / Posters - Series

2017 Design Merit Award

5.0

Houaiss Dictionary

What Family Means

Community Building

2017 Public Relations Merit Award

5.0

Shiga Art School

Rolling Eggs

Promotional / Posters - Series

2017 Design Merit Award

5.0

A&E - HISTORY

#ReadingforROOTS

Digital / Websites, Mobile, & Banners

2017 Direct Marketing Merit Award

5.0

FUJIFILM

PICTURE BOOK WITHOUT PICTURES

Promotional / Booklets, Brochures, & Product Catalogues

2017 Design Merit Award

5.0

Panasonic Corporation

Life is electric

Promotional / Booklets, Brochures, & Product Catalogues

2017 Design Merit Award

5.0

Green Ribbon Project Committee

Second Life Toys

Promotional / Promotional Items - Single or Series

2017 Design Merit Award

5.0

Adidas

Adidas Odds

Digital / Social Media & Viral Marketing

2017 Direct Marketing Merit Award

5.0

Christopher & Dana Reeve Foundation

Adaptoys

Innovation in Interactive / Gaming

2017 Interactive Merit Award

5.0

TOYOTA

Smile Lock Outlet

Use of Technology / Physical Product & Mobile Integration

2017 Mobile Merit Award

5.0

Adidas

Adidas Odds

Integrated Campaign

2017 Public Relations Merit Award

5.0

Ezaki Glico Company, Limited

GLICODE

Use of Technology / Physical Product & Mobile Integration

2017 Mobile Merit Award

5.0

Chadstone

Tailor Made Store

User Activation

2017 Responsive Environments Merit Award

5.0

CONSERVATION INTERNATIONAL JAPAN

DONATE 4 BIRDS | THE NEW ECOSYSTEM

Digital / Website Design

2017 Design Merit Award

5.0

Regional Environmental Awareness Cameron Highlands

Boy

Publishing / Magazine - Single

2017 Print & Outdoor Merit Award

5.0

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