The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
Integrated
- All
- Creative Effectiveness
- Creative Use of Data
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Health, Wellness & Pharma
- Integrated
- Intellectual Property
- Interactive & Online
- Mobile
- Moving Image Craft
- Print & Outdoor
- Public Relations
- Radio & Audio
- Social Media
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One Show
Network Rankings
FCB
Client
Title
Category
Award
Points

The Whopper Detour
Agency: FCB / New York + O Positive / New York Client: Burger King Category: Innovation in Integrated Branding
Points: 25.0


The Whopper Detour
Agency: FCB / New York + O Positive / New York Client: Burger King Category: Integrated Campaigns / Integrated Branding
Points: 15.0
