The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
FCB
Client
Title
Category
Award
Points
Project Understood
Agency: FCB / Toronto + Canadian Down Syndrome Society / Toronto Client: Canadian Down Syndrome Society Category: Multi-Country or Global / Non-Profit / Charity
Points: 45.00
Boards of Change
Agency: FCB / Chicago + FCBX / Chicago + Lord + Thomas / Chicago + Current Global / Chicago Client: City of Chicago Category: Out of Home / Brand Installations
Points: 45.00
Michelob ULTRA Courtside
Agency: FCB / New York Client: Michelob ULTRA, Microsoft, NBA Category: Innovation & Transformation / Innovation in Lockdown
Points: 45.00
Michelob ULTRA Courtside
Agency: FCB / New York Client: Michelob ULTRA, Microsoft, NBA Category: Innovation & Transformation / Innovation in Lockdown
Points: 45.00
Contract for Change
Agency: FCB / Chicago + FCB / New York + Lord + Thomas / Chicago + Myles Beeson / Chicago Client: Michelob ULTRA Category: Innovation & Transformation / Innovation in Print
Points: 45.00
Michelob ULTRA Courtside
Agency: FCB / New York Client: Michelob ULTRA, Microsoft, NBA Category: Craft / Use of Technology
Points: 45.00
UNBOXING
Agency: FCB&FiRe / Madrid Client: Netflix / PlayStation Category: Online-only Video / Interactive Video
Points: 45.00
Michelob ULTRA Courtside
Agency: FCB / New York Client: Michelob ULTRA, Microsoft, NBA Category: Experiential / Live Events
Points: 45.00
Raising Profiles
Agency: FCB Inferno / London Client: The Big Issue & LinkedIn Category: Digital & Online / Ecommerce
Points: 45.00
SICK BEATS
Agency: Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel Client: Woojer Category: Innovation & Transformation / Innovation in Music & Sound Craft
Points: 45.00
Boards of Change
Agency: FCB / Chicago + FCBX / Chicago + Lord + Thomas / Chicago + Current Global / Chicago Client: City of Chicago Category: Cross-Channel UX / UI / Digital / Physical
Points: 45.00
SICK BEATS
Agency: Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel Client: Woojer Category: Cross-Channel UX / UI / Digital / Physical
Points: 45.00
Michelob ULTRA Courtside
Agency: FCB / New York Client: Michelob ULTRA, Microsoft, NBA Category: Innovation & Transformation / Innovation in Lockdown
Points: 45.00
SICK BEATS
Agency: Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel Client: Woojer Category: Experiential Radio & Audio
Points: 45.00
SICK BEATS
Agency: Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel Client: Woojer Category: Integrated Digital & Physical Product
Points: 45.00
SICK BEATS
Agency: Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel Client: Woojer Category: Digital / Use of Technology
Points: 45.00
Michelob ULTRA Courtside
Agency: FCB / New York Client: Michelob ULTRA, Microsoft, NBA Category: Experiential / Virtual Events - Livestream
Points: 45.00
SICK BEATS
Agency: Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel Client: Woojer Category: Craft / Use of Sound
Points: 45.00
Live from the Library
Agency: FCB / Chicago + Lord + Thomas / Chicago Client: Chicago Public Library Category: Influencer Marketing / Single Channel
Points: 45.00
Contract for Change
Agency: FCB / Chicago + FCB / New York + Lord + Thomas / Chicago + Myles Beeson / Chicago Client: Michelob ULTRA Category: Brand Partnerships
Points: 45.00
Raising Profiles
Agency: FCB Inferno / London Client: The Big Issue & LinkedIn Category: Innovation & Transformation / Innovation in Lockdown
Points: 45.00
Michelob ULTRA Courtside
Agency: FCB / New York Client: Michelob ULTRA, Microsoft, NBA Category: Innovation & Transformation / Innovation in Lockdown
Points: 45.00
Michelob ULTRA Courtside
Agency: FCB / New York Client: Michelob ULTRA, Microsoft, NBA Category: Brand Partnerships
Points: 45.00
Contract for Change
Agency: FCB / Chicago + FCB / New York + Lord + Thomas / Chicago + Myles Beeson / Chicago Client: Michelob ULTRA Category: Innovation & Transformation / Innovation in Integrated
Points: 45.00
Go Back To Africa
Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Creative Effectiveness / Consumer / Brand
Points: 45.00
Client:
Canadian Down Syndrome Society
Title:
Project Understood
Category:
Multi-Country or Global / Non-Profit / Charity
Award:
2021 Creative Effectiveness Gold Pencil
Points:
45.00
Client:
City of Chicago
Title:
Boards of Change
Category:
Out of Home / Brand Installations
Award:
2021 Design Gold Pencil
Points:
45.00
Client:
Michelob ULTRA, Microsoft, NBA
Title:
Michelob ULTRA Courtside
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Experiential & Immersive Gold Pencil
Points:
45.00
Client:
Michelob ULTRA, Microsoft, NBA
Title:
Michelob ULTRA Courtside
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Interactive & Online Gold Pencil
Points:
45.00
Client:
Michelob ULTRA
Title:
Contract for Change
Category:
Innovation & Transformation / Innovation in Print
Award:
2021 Print Gold Pencil
Points:
45.00
Client:
Michelob ULTRA, Microsoft, NBA
Title:
Michelob ULTRA Courtside
Category:
Craft / Use of Technology
Award:
2021 Out of Home Gold Pencil
Points:
45.00
Client:
Netflix / PlayStation
Title:
UNBOXING
Category:
Online-only Video / Interactive Video
Award:
2021 Interactive & Online Gold Pencil
Points:
45.00
Client:
Michelob ULTRA, Microsoft, NBA
Title:
Michelob ULTRA Courtside
Category:
Experiential / Live Events
Award:
2021 Direct Marketing Gold Pencil
Points:
45.00
Client:
The Big Issue & LinkedIn
Title:
Raising Profiles
Category:
Digital & Online / Ecommerce
Award:
2021 Direct Marketing Gold Pencil
Points:
45.00
Client:
Woojer
Title:
SICK BEATS
Category:
Innovation & Transformation / Innovation in Music & Sound Craft
Award:
2021 Music & Sound Craft Gold Pencil
Points:
45.00
Client:
City of Chicago
Title:
Boards of Change
Category:
Cross-Channel UX / UI / Digital / Physical
Award:
2021 Digital Craft Gold Pencil
Points:
45.00
Client:
Woojer
Title:
SICK BEATS
Category:
Cross-Channel UX / UI / Digital / Physical
Award:
2021 Digital Craft Gold Pencil
Points:
45.00
Client:
Michelob ULTRA, Microsoft, NBA
Title:
Michelob ULTRA Courtside
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Digital Craft Gold Pencil
Points:
45.00
Client:
Woojer
Title:
SICK BEATS
Category:
Experiential Radio & Audio
Award:
2021 Radio & Audio Gold Pencil
Points:
45.00
Client:
Woojer
Title:
SICK BEATS
Category:
Integrated Digital & Physical Product
Award:
2021 IP & Products Gold Pencil
Points:
45.00
Client:
Woojer
Title:
SICK BEATS
Category:
Digital / Use of Technology
Award:
2021 Health, Wellness & Pharma Gold Pencil
Points:
45.00
Client:
Michelob ULTRA, Microsoft, NBA
Title:
Michelob ULTRA Courtside
Category:
Experiential / Virtual Events - Livestream
Award:
2021 Branded Entertainment Gold Pencil
Points:
45.00
Client:
Woojer
Title:
SICK BEATS
Category:
Craft / Use of Sound
Award:
2021 Experiential & Immersive Gold Pencil
Points:
45.00
Client:
Chicago Public Library
Title:
Live from the Library
Category:
Influencer Marketing / Single Channel
Award:
2021 Social Media Gold Pencil
Points:
45.00
Client:
Michelob ULTRA
Title:
Contract for Change
Category:
Brand Partnerships
Award:
2021 Public Relations Gold Pencil
Points:
45.00
Client:
The Big Issue & LinkedIn
Title:
Raising Profiles
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Social Media Gold Pencil
Points:
45.00
Client:
Michelob ULTRA, Microsoft, NBA
Title:
Michelob ULTRA Courtside
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Public Relations Gold Pencil
Points:
45.00
Client:
Michelob ULTRA, Microsoft, NBA
Title:
Michelob ULTRA Courtside
Category:
Brand Partnerships
Award:
2021 Integrated Gold Pencil
Points:
45.00
Client:
Michelob ULTRA
Title:
Contract for Change
Category:
Innovation & Transformation / Innovation in Integrated
Award:
2021 Integrated Gold Pencil
Points:
45.00