The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
Publicis
Client
Title
Category
Award
Points
Passion Project
Agency: DigitasLBi / New York + First Born / New York + Mindshare / New York + M-Booth / New York
Client: American Express
Category: Social Media / Best Integrated Campaign Led by Social
Points: 15.0
Citi Bike
Agency: Publicis Kaplan Thaler / New York
Client: Citibank
Category: Use of Technology / Product & Mobile Integration
Points: 15.0
Really Friends ?
Agency: Publicis Conseil / Paris
Client: Nescafe
Category: Online Films & Video / Long Form - Series/Episodes
Points: 10.0
Citi Bike
Agency: Publicis Kaplan Thaler / New York
Client: Citibank
Category: Integrated Branding / Integrated Branding Campaign - 360
Points: 10.0
Chipotle Ordering App
Agency: Rokkan / New York
Client: Chipotle Mexican Grill
Category: Mobile Applications/Sites / Services/Utilities
Points: 10.0
Click Farm
Agency: BBH / London
Client: Unilever
Category: Websites / Cosmetics, Toiletries and Personal Care
Points: 5.0
THE BRIGHTEST ONLINE AD
Agency: Publicis Germany / Munich / Frankfurt
Client: Lupine Lighting System/ BIKE digital
Category: Banners & Interactive Advertising / Interactive Banners
Points: 5.0
The Candidate
Agency: Publicis Italy / Milan
Client: Heineken
Category: Social Media / Best Use of A Social Network
Points: 5.0
Adopt a pothole
Agency: Publicis India / Gurgaon
Client: Apollo Tyres
Category: Social Media / Best Integrated Campaign Led by Social
Points: 5.0
Moto Maker
Agency: Digitas / New York
Client: Motorola
Category: User Experience Design - Web / User Experience
Points: 5.0
Citi Bike App
Agency: Publicis Kaplan Thaler / New York
Client: Citibank
Category: Mobile Applications/Sites / Services/Utilities
Points: 5.0
Client:
American Express
Title:
Passion Project
Category:
Social Media / Best Integrated Campaign Led by Social
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
Citibank
Title:
Citi Bike
Category:
Use of Technology / Product & Mobile Integration
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
Nescafe
Title:
Really Friends ?
Category:
Online Films & Video / Long Form - Series/Episodes
Award:
2014 Interactive Bronze Pencil
Points:
10.0
Client:
Citibank
Title:
Citi Bike
Category:
Integrated Branding / Integrated Branding Campaign - 360
Award:
2014 Interactive Bronze Pencil
Points:
10.0
Client:
Chipotle Mexican Grill
Title:
Chipotle Ordering App
Category:
Mobile Applications/Sites / Services/Utilities
Award:
2014 Interactive Bronze Pencil
Points:
10.0
Client:
Unilever
Title:
Click Farm
Category:
Websites / Cosmetics, Toiletries and Personal Care
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
Lupine Lighting System/ BIKE digital
Title:
THE BRIGHTEST ONLINE AD
Category:
Banners & Interactive Advertising / Interactive Banners
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
Heineken
Title:
The Candidate
Category:
Social Media / Best Use of A Social Network
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
Apollo Tyres
Title:
Adopt a pothole
Category:
Social Media / Best Integrated Campaign Led by Social
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
Motorola
Title:
Moto Maker
Category:
User Experience Design - Web / User Experience
Award:
2014 Interactive Merit Award
Points:
5.0