The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
US Advertising Collective
Client
Title
Category
Award
Points
The Official Thingertips of Cheetos
Agency: Goodby Silverstein & Partners
Client: Cheetos
Category: Brand Partnerships
Points: 21.00
The Official Thingertips of Cheetos
Agency: Goodby Silverstein & Partners
Client: Cheetos
Category: Integrated / Omnichannel Campaign
Points: 21.00
The Relief Rider
Agency: MARTIN* / Richmond + Cakewalk / Los Angeles + Bleecker Street / New York + Mob Scene / Los Angeles
Client: Aspercreme
Category: Branded Content
Points: 21.00
The Dr Pepper Jingle
Agency: Deutsch / Los Angeles + Caya / Los Angeles + MSL Group / New York + Omnicom Production / Los Angeles
Client: Dr Pepper
Category: Creator-Led Content / Single
Points: 10.50
Client:
Cheetos
Title:
The Official Thingertips of Cheetos
Category:
Brand Partnerships
Award:
2026 Out of Home Silver Pencil
Points:
21.00
Client:
Cheetos
Title:
The Official Thingertips of Cheetos
Category:
Integrated / Omnichannel Campaign
Award:
2026 Integrated / Omnichannel Silver Pencil
Points:
21.00
Client:
Aspercreme
Title:
The Relief Rider
Category:
Branded Content
Award:
2026 Health & Wellness Silver Pencil
Points:
21.00