The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
VML
Client
Title
Category
Award
Points
Bad Luck Reverser
Agency: NAME / Bogota + VML / New York
Client: Refisal / Brinsa
Category: Product Packaging
Points: 21.00
Preserved Promos
Agency: VML / New York
Client: SC Johnson / Ziploc
Category: Innovation / New Ideas in Direct Marketing
Points: 21.00
The Rewards Bag
Agency: VML / Montevideo + WPP Media / Montevideo
Client: TaTa
Category: Commerce
Points: 10.50
Client:
Refisal / Brinsa
Title:
Bad Luck Reverser
Category:
Product Packaging
Award:
2026 Direct Marketing Silver Pencil
Points:
21.00
Client:
SC Johnson / Ziploc
Title:
Preserved Promos
Category:
Innovation / New Ideas in Direct Marketing
Award:
2026 Direct Marketing Silver Pencil
Points:
21.00