The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
fcb
Client
Title
Category
Award
Points
The Mindsets Paper
Agency: FCB / Toronto
Client: Canadian Down Syndrome Society
Category: Creative Effectiveness / Non-Profit / Charity
Points: 45.00
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA
Client: AB InBev / Michelob ULTRA
Category: Creative Effectiveness / Consumer / Brand
Points: 9.00
Dream Drop
Agency: FCB / Toronto
Client: Lotto Max
Category: Single Region or Market / Consumer / Brand
Points: 3.00
Reduce the Ride
Agency: Happiness / an FCB alliance / Brussels
Client: D'Ieteren / Husk
Category: Single Region or Market / CSR
Points: 3.00
mike's in a Beer World
Agency: FCB / New York + FCB Brasil / São Paulo + AB InBev / Mike's Hard Lemonade
Client: ABInBev mike's Hard Lemonade
Category: Multi-Region or Market / Consumer / Brand
Points: 3.00
mike's in a Beer World
Agency: FCB / New York + FCB Brasil / São Paulo + AB InBev / Mike's Hard Lemonade
Client: ABInBev mike's Hard Lemonade
Category: Brand Partnerships
Points: 3.00
Client:
Canadian Down Syndrome Society
Title:
The Mindsets Paper
Category:
Creative Effectiveness / Non-Profit / Charity
Award:
2023 Creative Effectiveness Gold Pencil
Points:
45.00
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Creative Effectiveness / Consumer / Brand
Award:
2023 Creative Effectiveness Bronze Pencil
Points:
9.00
Client:
Lotto Max
Title:
Dream Drop
Category:
Single Region or Market / Consumer / Brand
Award:
2023 Creative Effectiveness Merit Award
Points:
3.00
Client:
D'Ieteren / Husk
Title:
Reduce the Ride
Category:
Single Region or Market / CSR
Award:
2023 Creative Effectiveness Merit Award
Points:
3.00
Client:
ABInBev mike's Hard Lemonade
Title:
mike's in a Beer World
Category:
Multi-Region or Market / Consumer / Brand
Award:
2023 Creative Effectiveness Merit Award
Points:
3.00