The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
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Client
Title
Category
Award
Points
Pensions Delivery
Agency: Grey Argentina / Buenos Aires
Client: Itaú Bank
Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
#DecoloniseAutocorrect
Agency: Distell - Savanna Cider / Johannesburg + Grey Advertising WPP Team Liquid / Johannesburg + Produce Sound / Johannesburg
Client: Distell / Savanna Cider
Category: Utility
Points: 3.00
MAN ENOUGH: SHAVING STEREOTYPES
Agency: Grey India / Mumbai + Procter & Gamble India / Gillette / Mumbai
Client: Procter & Gamble India / Gillette
Category: Casting
Points: 3.00
Pensions Delivery
Agency: Grey Argentina / Buenos Aires
Client: Itaú Bank
Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
When We Come Together
Agency: Grey Midwest / Cincinnati + Townhouse / New York + Rattling Stick / Los Angeles + Glassworks / Amsterdam
Client: Proctor & Gamble
Category: Innovation & Transformation / Innovation in Interactive
Points: 3.00
Gun Unboxing
Agency: Grey / New York
Client: States United
Category: Online-only Video / Single
Points: 3.00
Gun Unboxing
Agency: Grey / New York
Client: States United
Category: Online Films & Video / Long Form - Single
Points: 3.00
The Ultimate Safety Test
Agency: Grey / London + Volvo Cars + Wildfire / London + Smuggler / London
Client: Volvo Cars (Global)
Category: Online Films & Video / Long Form - Single
Points: 3.00
Truthmark
Agency: UncleGrey
Client: Canon
Category: Digital & Online / Websites & Mobile
Points: 3.00
Your Plastic Diet
Agency: GREY Malaysia / Kuala Lumpur + WWF / Singapore
Client: WWF
Category: Multi-Country or Global / Non-Profit / Charity
Points: 3.00
The Ultimate Safety Test
Agency: Grey / London + Smuggler / London + Volvo Cars + Wildfire / London
Client: Volvo Cars (Global)
Category: Short Form Video / Single
Points: 3.00
Client:
Itaú Bank
Title:
Pensions Delivery
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Public Relations Merit Award
Points:
3.00
Client:
Distell / Savanna Cider
Title:
#DecoloniseAutocorrect
Category:
Utility
Award:
2021 Mobile Merit Award
Points:
3.00
Client:
P&G
Title:
The Pause
Category:
Casting
Award:
2021 Moving Image Craft Merit Award
Points:
3.00
Client:
Procter & Gamble India / Gillette
Title:
MAN ENOUGH: SHAVING STEREOTYPES
Category:
Casting
Award:
2021 Moving Image Craft Merit Award
Points:
3.00
Client:
Itaú Bank
Title:
Pensions Delivery
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 IP & Products Merit Award
Points:
3.00
Client:
Proctor & Gamble
Title:
When We Come Together
Category:
Innovation & Transformation / Innovation in Interactive
Award:
2021 Interactive & Online Merit Award
Points:
3.00
Client:
States United
Title:
Gun Unboxing
Category:
Online-only Video / Single
Award:
2021 Interactive & Online Merit Award
Points:
3.00
Client:
Canon
Title:
Truthmark
Category:
Websites / Utility
Award:
2021 Interactive & Online Merit Award
Points:
3.00
Client:
States United
Title:
Gun Unboxing
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.00
Client:
Volvo Cars (Global)
Title:
The Ultimate Safety Test
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.00
Client:
Canon
Title:
Truthmark
Category:
Digital & Online / Websites & Mobile
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Canon
Title:
Truthmark
Category:
UX / UI / Utility / Ecommerce
Award:
2021 Digital Craft Merit Award
Points:
3.00
Client:
WWF
Title:
Your Plastic Diet
Category:
Multi-Country or Global / Non-Profit / Charity
Award:
2021 Creative Effectiveness Merit Award
Points:
3.00