Creative Showcase

Tank / Starburst lollipops

Submitted By Julian Schreiber

Description

This ad is part of a campaign that embodies the "full on" flavour that each Starburst hits you with, in each and every taste.

Objective

To visually encapsulate Starburst's intense flavour.

Technical Challenge

To create "full on" figures that appear to be made of the Starburst lolly material whilst retaining the detail that allows everyone to recognise the object. It was a delicate balance to achieve this and still retain the natural flaws that occur when creating a sweet.

Client

Starburst lollipops

Industry

Confectionary

Agency

Clemenger BBDO Melbourne

Media

Outdoor

Credits

Account Executive

Naomi Farnan

Art Director

Tom Martin, Julian Schreiber

Content Strategist

Michael Derepas

Creative Director

ECD James McGrath, CD Emma Hill, CD Cameron Hoelter

Photo Illustrator

Electric Art

Photographer

Andreas Smetana

Writer

Julian Schreiber, Tom Martin

Views

142

 

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