Creative Showcase
Shadow Poster / Volkswagen AG
Submitted By Marco Diel
Description
Who is more qualified for advertising a convertible than the sun itself? Therefore we got the sun to invite people for a test drive by shining through the world’s first shadow poster.
Objective
Increase the number of test drives of the new Eos convertible.
Credits
Account Executive
Silke Lagodny
Agency Producer
Michael Frixe
Art Director
Fabian Kirner, Michael Kittel
Creative Director
Amir Kassaei, Eric Schoeffler, Heiko Freyland, Raphael Milczarek
Writer
Felix Lemcke, Jan Propach
Views
351
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