Creative Showcase

Cages / Henkel KGaA

Submitted By Marco Diel

Description

Billboards were turned into animal cages. To protect the spectators from the dangerous predators we didn’t use bars as usual but Pattex Power Tape. We demonstrated in a surprisingly clear way that Pattex Power Tape really lives up to its name.

Objective

Vividly show that Pattex Power Tape solves big problems.

Client

Henkel KGaA

Agency

DDB Germany/ Düsseldorf
www.de.ddb.com

Media

Innovative Use of Media

Credits

Account Executive

Carsten Dalquen

Agency Producer

Michael Frixe

Art Director

Michael Kittel, Simon Frembgen

Creative Director

Eric Schoeffler, Heiko Freyland, Alexander Reiss

Photographer

Corbis, Getty Images

Views

573

 

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