
Creative Showcase
Dental Floss / GlaxoSmithKline Ltd.
Submitted By Ada Wong
Description
To show the benefit of using this flexible toothbrush, a print ad was made with the toothbrush illustrated using dental floss. The Aquafresh Flex Top has the flexibility to clean any gaps in your teeth –just like using dental floss.
Objective
To clean food debris and plaque from between your teeth, dental floss should be used. But now, brushing on its own should do the trick. That’s if you used Aquafresh Flex Top Toothbrush. Our aim, therefore, was to find a creative way to show that by using Aquafresh Flex Top Toothbrush, you can reach all gaps in your teeth.
Client
GlaxoSmithKline Ltd.
Agency
Grey Hong Kong
Media
Credits
Account Executive
Bernard Wong
Art Director
Ciff Luk
Content Strategist
Joshua Wong / Tony Chan
Creative Director
Keith Ho / Ray Lam / Keith Lo
Photographer
Raymond Ng
Views
923