Creative Showcase

Cambio Libro Birlado / C de C

Submitted By oliver haupt

Description

The hole campaign is about getting a discount for giving a stolen book to the ce de ce library on the new anual of ce de ce. Famous creatives confess stolen books.

"To make it clear: Giving back this DAD stolen from a DGG at BBDO I will get a ce de ce." Miguel Vizcaino. Sr Rushmore

"I had to take this book at home. At Delvico we had to make space in the shelves for the awards." Toni Segarra.

"I regret what I did, I stole a book from an agency in Chicago." Rafa Anton.

"I remembered that I didn't leave Mc Cann Ericson via the main entrance.It was much easier to leave with this book through the back door." Antonio Montero. Contrapunto.

"I decided to nick a light book from Casadevall Pedreño to avoid heavy afect on my concience." Juan Mariano Mancebo.

"The art to nick a book from Contrapunto without anybody being aware of it i used to call: take work at home." Jose Luis Esteo. Remo Asatsu.

Client

C de C

Agency

Ruíz Nicoli Líneas

Media

Outdoor

Market

Culture, Leisure and Sports

Credits

Agency Producer

Marianna Bagliaccini

Art Director

Javier Gómez

Creative Director

Breno Cotta, Leandro Yanco, Javi Echevarría

Designer

Carol Gutiérrez

Photographer

the unknown artist

Writer

Leandro Yanco, Javi Echevarría

Views

958

 

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