Creative Showcase
Breakfast / Verizon wireless
Submitted By Matthew Whitfield
Description
Verizon had to increase awareness of their new 4G LTE network.
Objective
With an online media spend as large as Verizon's, media outlets like to sometimes give a little back as 'added value.' We took ours in the form of production resources…and together created dozens of videos. This spot is one of 50 we produced, each delivering Verizon's message in its own unique way.
Technical Challenge
With over 70 billion online media impressions a year, our audience was everyone. But seeing the same TV spots online would get old fast. We needed online videos, and lots of them.
Client
Verizon wireless
Industry
Telecommunications
Agency
Moxie
moxieinteractive.com
Media
Television
Market
Technology
Credits
Agency Producer
Cathy Weber
Art Director
Matt Whitfield
Creative Director
Carlos Ricque, Matt Whitfield
Director
TK McKamy
Production Company
Revolution Pictures
Writer
Carlos Ricque
Views
1072
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