güd

Creative Showcase

A perfect güd morning. / güd

Submitted By David Baldwin

Description

Six months ago, Keri Pfeiffer made a board on Pinterest, detailing her perfect morning. We found her board. And decided to bring it to life. For real.

Objective

To launch a new grapefruit/thyme scented line of güd shampoos, conditioners and body washes, we created a social media campaign based around Pinterest and Facebook that allows people to enter for the chance to have their Pinterest board brought to life.

Client

Industry

Natural Personal Care

Agency

Baldwin&, Raleigh
www.baldwinand.com

Media

Integrated Branding

Market

Cosmetics, Beauty Products and Perfumes

Credits

Account Executive

Matt Reese

Agency Producer

Erica Brugman, Driver Media

Art Director

April Lauderdale

Creative Director

David Baldwin/Bob Ranew

Director

Brandon Loper

Editor

Cooper Kenward

Music & Sound

Marmoset Music

Producer

Dalia Burde/Heron Calisch-Dolen

Production Company

Avocados & Coconuts

Writer

Chad Temples

Views

1768