Creative Showcase
The Field Guide to Manhood / Barbasol
Submitted By Melanie Mahaffey
Description
The Barbasol Field Guide to Manhood book officially launched this week on Amazon and is a collection of sacred knowledge passed from generation to generation and what it means to be a man today.
Created by GSD&M, this is the first book for the 94-year-old brand and initially it will be sold on Amazon for $19.19, which is the year Barbasol was founded. 100% of book profits will benefit the Veterans of Foreign Wars Foundation (VFW).
http://www.amazon.com/The-Field-Guide-Manhood-Barbasol/dp/1490323740/ref=sr_1_2?ie=UTF8&qid=1370962767&sr=8-2&keywords=Barbasol+book
Client
Barbasol
Industry
Beauty, Packaged Goods
Agency
GSD&M
www.gsdm.com
Media
Innovative Use of Media
Market
Entertainment
Credits
Account Executive
David Hughes, Megan Brittain
Creative Director
Shane Starr, Jake Camozzi
Designer
Stephen Rockwood, Alex Roka
Photo Illustrator
Stephen Rockwood, Alex Roka, Marc Ferrino
Photographer
Shannon McMillan, Lilli Salerno
Producer
Marilyn Rose
Writer
Reagan Ward
Views
1725
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