
Creative Showcase
Rerouted / Skype
Submitted By Pereira O'Dell
Description
Skype Rerouted is a social travel game in which players help a travel blogger get home via clue-solving across Europe in order to get home in time for Thanksgiving. Tools required included Skype, Windows 8.1 and a thirst for history, culture and geography trivia. Rerouted was a successful combination of social gaming, branded entertainment and real time marketing.
Rerouted
http://www.skypererouted.com/
Client
Skype
Industry
Voice over IP
Agency
Pereira & O'Dell
http://www.pereiraodell.com
Media
Interactive
Market
Technology
Credits
Account Executive
Ivy Truong, Ali Forgeron, Gary Theut, Michael Reardon
Agency Producer
Jeff Ferro, Kelsie Van Deman, Kathy Zembera
Art Director
Chris Fairchild
Creative Director
PJ Pereira, Jaime Robinson, Jonathan Woytek
Designer
Leila Moussaoui
Production Company
Minivegas
Writer
Chris Baker
Views
780
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