The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Agency
Client
Title
Category
Annual ID
Looking on Wheels
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer
JogaTV
Agency: Odopod / San Francisco
Client: Nike Category: Online Branded Content / Business to Consumer
Daughters
Agency: Ogilvy & Mather / Toronto
Client: Unilever Canada - Dove Category: Online Branded Content / Business to Consumer
Nike Women Rockstar Workout -- Hip Hop
Agency: R/GA / New York
Client: Nike Category: Online Branded Content / Business to Consumer
Partiture
Agency: AgênciaClick / São Paulo
Client: Coca-Cola Category: Banners - Fixed Space / Business to Consumer - Single
Wheel Chair
Agency: AgênciaClick / São Paulo
Client: Caixa Economica Federal Category: Banners - Fixed Space / Business to Consumer - Single
GTI Paddleshift Banner
Agency: Crispin Porter + Bogusky / Miami
Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single
Jam Banner
Agency: Crispin Porter + Bogusky / Miami
Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single
Trap Banner
Agency: Crispin Porter + Bogusky / Miami
Client: Slim Jim Category: Banners - Fixed Space / Business to Consumer - Single
Blank Like A Rabbit Banner
Agency: Crispin Porter + Bogusky / Miami
Client: Volkswagen Category: Banners - Fixed Space / Business to Consumer - Single
UK Angus Banner
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Banners - Fixed Space / Business to Consumer - Single
Piano
Agency: Del Campo Nazca Saatchi & Saatchi / Martinez
Client: Answer Seguro On Line Category: Banners - Fixed Space / Business to Consumer - Single
Clio Banner Race
Agency: Nordpol+ Hamburg Agentur fuer Kommunikation GmbH / Hamburg
Client: Renault Germany Category: Banners - Fixed Space / Business to Consumer - Single
Get Your Freak On
Agency: Ogilvy / San Francisco
Client: Yahoo! Category: Banners - Fixed Space / Business to Consumer - Single
The Voice Analyser
Agency: OgilvyOne Worldwide / Hong Kong
Client: The Economist Category: Banners - Fixed Space / Business to Consumer - Single
Alarm
Agency: Wunderman Brazil / São Paulo
Client: Land Rover Category: Banners - Fixed Space / Business to Consumer - Single
Peg Solitaire Game
Agency: AlmapBBDO / São Paulo
Client: Greenpeace Category: Brand Gaming/Applications / Online
Samurai Kittens
Agency: COG1 / San Francisco
Client: Independent Film Channel Category: Brand Gaming/Applications / Online
THE FRIEND NETWORK
Agency: Forsman & Bodenfors / Gothenburg
Client: TELE2 Category: Brand Gaming/Applications / Online
The Passenger
Agency: Hyper Happen / London
Client: Nokia Category: Brand Gaming/Applications / Online
Pop mich!
Agency: Jung von Matt AG / Hamburg
Client: KONZERTHAUS DORTMUND GmbH Category: Brand Gaming/Applications / Online
Counterstrike vs. AIDS
Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt
Client: www.stayingalive.org Category: Brand Gaming/Applications / Online
Cisco Boooming
Agency: OgilvyOne worldwide GmbH / Frankfurt am Main
Client: Cisco Systems Germany Category: Brand Gaming/Applications / Online
Verizon Beatbox Mixer
Agency: R/GA / New York
Client: Verizon Category: Brand Gaming/Applications / Online
Cluedo Cop Star
Agency: Tribal DDB London / London
Client: Hasbro Category: Brand Gaming/Applications / Online
R-Class Microsite
Agency: Agency Republic / London
Client: Mercedes-Benz UK Category: Microsites / Business to Consumer
Nike Lebron IV
Agency: AKQA / San Francisco
Client: Nike Category: Microsites / Business to Consumer
The Gamekillers Obit Generator
Agency: Bartle Bogle Hegarty / New York
Client: Unilever - AXE Category: Microsites / Business to Consumer
Adobe Flash 10 Year Anniversary
Agency: BLITZ / Los Angeles
Client: Adobe Category: Microsites / Business to Consumer
The Concretes, In-Colour
Agency: BLOC / London
Client: EMI Records Category: Microsites / Business to Consumer
SoCal MINI Motoring School
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: MINI Category: Microsites / Business to Consumer
Hitachi Truestories
Agency: McCann Worldgroup / Code and Theory / New york
Client: Hitachi Category: Microsites / Business to Consumer
www.iwanttoseeaghost.com
Agency: CP PROXIMITY / BARCELONA
Client: DEA PLANETA Category: Microsites / Business to Consumer
Haggar.com/Gentleman's Disagreement
Agency: Crispin Porter + Bogusky / Miami
Client: Haggar Category: Microsites / Business to Consumer
JettaReport.com
Agency: Crispin Porter + Bogusky / Miami
Client: Volkswagen Category: Microsites / Business to Consumer
Gypsycabproject.com
Agency: Crispin Porter + Bogusky / Miami
Client: Volkswagen Category: Microsites / Business to Consumer
VWFeatures.com/GTI Joyride
Agency: Crispin Porter + Bogusky / Miami
Client: Volkswagen Category: Microsites / Business to Consumer
Manlaws.com
Agency: Crispin Porter + Bogusky / Miami
Client: Miller Lite Category: Microsites / Business to Consumer
DraughtMaster Club featuring Beerexcuse.com
Agency: Daddy / gothenburg
Client: OBH Nordica/Carlsberg Category: Microsites / Business to Consumer
Ted Ferguson Bud Light Daredevil
Agency: Domani Studios / Brooklyn
Client: DDB Chicago Category: Microsites / Business to Consumer
The Hunt
Agency: Euro RSCG 4D / Amstelveen
Client: Volvo Cars Corporation Category: Microsites / Business to Consumer
Friends of Bright
Agency: EVB / San Francisco
Client: Orbit White Category: Microsites / Business to Consumer
Brawny Academy Website
Agency: Fallon / Minneapolis
Client: Georgia Pacific - Brawny Category: Microsites / Business to Consumer
Great pockets
Agency: Farfar / Stockholm
Client: Nokia Nseries Category: Microsites / Business to Consumer
Internet walk
Agency: Farfar / Stockholm
Client: Nokia Nseries Category: Microsites / Business to Consumer
Award:
2007 Interactive Merit Award
Agency:
McCann Worldgroup / San Francisco
Client:
Microsoft/Windows Vista
Title:
Looking on Wheels
Category:
Online Branded Content / Business to Consumer
Annual ID:
07223N
Award:
2007 Interactive Merit Award
Agency:
Odopod / San Francisco
Client:
Nike
Title:
JogaTV
Category:
Online Branded Content / Business to Consumer
Annual ID:
07224N
Award:
2007 Interactive Merit Award
Agency:
Ogilvy & Mather / Toronto
Client:
Unilever Canada - Dove
Title:
Daughters
Category:
Online Branded Content / Business to Consumer
Annual ID:
07225N
Award:
2007 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike Women Rockstar Workout -- Hip Hop
Category:
Online Branded Content / Business to Consumer
Annual ID:
07226N
Award:
2007 Interactive Merit Award
Agency:
AgênciaClick / São Paulo
Client:
Coca-Cola
Title:
Partiture
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
07068N
Award:
2007 Interactive Merit Award
Agency:
AgênciaClick / São Paulo
Client:
Caixa Economica Federal
Title:
Wheel Chair
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
07069N
Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Volkswagen
Title:
GTI Paddleshift Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
07070N
Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Volkswagen
Title:
Jam Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
07071N
Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Slim Jim
Title:
Trap Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
07072N
Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Volkswagen
Title:
Blank Like A Rabbit Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
07073N
Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Burger King
Title:
UK Angus Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
07074N
Award:
2007 Interactive Merit Award
Agency:
Del Campo Nazca Saatchi & Saatchi / Martinez
Client:
Answer Seguro On Line
Title:
Piano
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
07075N
Award:
2007 Interactive Merit Award
Agency:
Nordpol+ Hamburg Agentur fuer Kommunikation GmbH / Hamburg
Client:
Renault Germany
Title:
Clio Banner Race
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
07076N
Award:
2007 Interactive Merit Award
Agency:
Ogilvy / San Francisco
Client:
Yahoo!
Title:
Get Your Freak On
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
07077N
Award:
2007 Interactive Merit Award
Agency:
OgilvyOne Worldwide / Hong Kong
Client:
The Economist
Title:
The Voice Analyser
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
07078N
Award:
2007 Interactive Merit Award
Agency:
Wunderman Brazil / São Paulo
Client:
Land Rover
Title:
Alarm
Category:
Banners - Fixed Space / Business to Consumer - Single
Annual ID:
07079N
Award:
2007 Interactive Merit Award
Agency:
AKQA / London
Client:
Unilever
Title:
Clickmore
Category:
Brand Gaming/Applications / Online
Annual ID:
07190N
Award:
2007 Interactive Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Greenpeace
Title:
Peg Solitaire Game
Category:
Brand Gaming/Applications / Online
Annual ID:
07191N
Award:
2007 Interactive Merit Award
Agency:
COG1 / San Francisco
Client:
Independent Film Channel
Title:
Samurai Kittens
Category:
Brand Gaming/Applications / Online
Annual ID:
07192N
Award:
2007 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
TELE2
Title:
THE FRIEND NETWORK
Category:
Brand Gaming/Applications / Online
Annual ID:
07193N
Award:
2007 Interactive Merit Award
Agency:
glue London / London
Client:
MINI
Title:
Ave a word
Category:
Brand Gaming/Applications / Online
Annual ID:
07194N
Award:
2007 Interactive Merit Award
Agency:
Hyper Happen / London
Client:
Nokia
Title:
The Passenger
Category:
Brand Gaming/Applications / Online
Annual ID:
07195N
Award:
2007 Interactive Merit Award
Agency:
Jung von Matt AG / Hamburg
Client:
KONZERTHAUS DORTMUND GmbH
Title:
Pop mich!
Category:
Brand Gaming/Applications / Online
Annual ID:
07196N
Award:
2007 Interactive Merit Award
Agency:
Ogilvy & Mather Werbeagentur GmbH / Frankfurt
Client:
www.stayingalive.org
Title:
Counterstrike vs. AIDS
Category:
Brand Gaming/Applications / Online
Annual ID:
07197N
Award:
2007 Interactive Merit Award
Agency:
OgilvyOne worldwide GmbH / Frankfurt am Main
Client:
Cisco Systems Germany
Title:
Cisco Boooming
Category:
Brand Gaming/Applications / Online
Annual ID:
07198N
Award:
2007 Interactive Merit Award
Agency:
R/GA / New York
Client:
Verizon
Title:
Verizon Beatbox Mixer
Category:
Brand Gaming/Applications / Online
Annual ID:
07199N
Award:
2007 Interactive Merit Award
Agency:
Tribal DDB London / London
Client:
Hasbro
Title:
Cluedo Cop Star
Category:
Brand Gaming/Applications / Online
Annual ID:
07200N
Award:
2007 Interactive Merit Award
Agency:
Agency Republic / London
Client:
Mercedes-Benz UK
Title:
R-Class Microsite
Category:
Microsites / Business to Consumer
Annual ID:
07111N
Award:
2007 Interactive Merit Award
Agency:
AKQA / San Francisco
Client:
Palm
Title:
OnTreo.com
Category:
Microsites / Business to Consumer
Annual ID:
07112N
Award:
2007 Interactive Merit Award
Agency:
AKQA / San Francisco
Client:
Nike
Title:
Nike Lebron IV
Category:
Microsites / Business to Consumer
Annual ID:
07113N
Award:
2007 Interactive Merit Award
Agency:
AKQA / Washington
Client:
ESPN
Title:
X Games 12
Category:
Microsites / Business to Consumer
Annual ID:
07114N
Award:
2007 Interactive Merit Award
Agency:
Bartle Bogle Hegarty / New York
Client:
Unilever - AXE
Title:
The Gamekillers Obit Generator
Category:
Microsites / Business to Consumer
Annual ID:
07115N
Award:
2007 Interactive Merit Award
Agency:
BLITZ / Los Angeles
Client:
Adobe
Title:
Adobe Flash 10 Year Anniversary
Category:
Microsites / Business to Consumer
Annual ID:
07116N
Award:
2007 Interactive Merit Award
Agency:
BLOC / London
Client:
EMI Records
Title:
The Concretes, In-Colour
Category:
Microsites / Business to Consumer
Annual ID:
07117N
Award:
2007 Interactive Merit Award
Agency:
Butler, Shine, Stern & Partners / Sausalito
Client:
MINI
Title:
SoCal MINI Motoring School
Category:
Microsites / Business to Consumer
Annual ID:
07118N
Award:
2007 Interactive Merit Award
Agency:
McCann Worldgroup / Code and Theory / New york
Client:
Hitachi
Title:
Hitachi Truestories
Category:
Microsites / Business to Consumer
Annual ID:
07119N
Award:
2007 Interactive Merit Award
Agency:
CP PROXIMITY / BARCELONA
Client:
DEA PLANETA
Title:
www.iwanttoseeaghost.com
Category:
Microsites / Business to Consumer
Annual ID:
07120N
Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Haggar
Title:
Haggar.com/Gentleman's Disagreement
Category:
Microsites / Business to Consumer
Annual ID:
07121N
Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Volkswagen
Title:
JettaReport.com
Category:
Microsites / Business to Consumer
Annual ID:
07122N
Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Volkswagen
Title:
Gypsycabproject.com
Category:
Microsites / Business to Consumer
Annual ID:
07123N
Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Volkswagen
Title:
VWFeatures.com/GTI Joyride
Category:
Microsites / Business to Consumer
Annual ID:
07124N
Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Miller Lite
Title:
Manlaws.com
Category:
Microsites / Business to Consumer
Annual ID:
07125N
Award:
2007 Interactive Merit Award
Agency:
Daddy / gothenburg
Client:
OBH Nordica/Carlsberg
Title:
DraughtMaster Club featuring Beerexcuse.com
Category:
Microsites / Business to Consumer
Annual ID:
07126N
Award:
2007 Interactive Merit Award
Agency:
Domani Studios / Brooklyn
Client:
DDB Chicago
Title:
Ted Ferguson Bud Light Daredevil
Category:
Microsites / Business to Consumer
Annual ID:
07127N
Award:
2007 Interactive Merit Award
Agency:
Euro RSCG 4D / Amstelveen
Client:
Volvo Cars Corporation
Title:
The Hunt
Category:
Microsites / Business to Consumer
Annual ID:
07128N
Award:
2007 Interactive Merit Award
Agency:
EVB / San Francisco
Client:
Orbit White
Title:
Friends of Bright
Category:
Microsites / Business to Consumer
Annual ID:
07129N
Award:
2007 Interactive Merit Award
Agency:
Fallon / Minneapolis
Client:
Georgia Pacific - Brawny
Title:
Brawny Academy Website
Category:
Microsites / Business to Consumer
Annual ID:
07130N
Award:
2007 Interactive Merit Award
Agency:
Farfar / Stockholm
Client:
Nokia Nseries
Title:
Pjotro
Category:
Microsites / Business to Consumer
Annual ID:
07131N
Award:
2007 Interactive Merit Award
Agency:
Farfar / Stockholm
Client:
Nokia Nseries
Title:
Great pockets
Category:
Microsites / Business to Consumer
Annual ID:
07132N
Award:
2007 Interactive Merit Award
Agency:
Farfar / Stockholm
Client:
Nokia Nseries
Title:
Internet walk
Category:
Microsites / Business to Consumer
Annual ID:
07133N