The One Show
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Category
Online Films & Video / Short Form - Single
Annual ID
OS_FI17025G
About the Work
Sandy Hook Promise is an organization started by the parents of the victims of the Sandy Hook Elementary School shooting in Newtown, Connecticut. As an organization, Sandy Hook Promise believes that every act of gun violence is preventable when you know the signs of someone who might become a violent offender. "Evan" is an online film created to bring awareness to the fact that these signs exist and to encourage people to learn the signs. The film plays out as an innocent, high school love story. But as it reaches its conclusion, we see that there was a second story happening all along - a different student was in the background of each scene, showing the signs of someone planning a shooting. Through this approach, viewers were able to experience how easy it is to miss signs, instead of us just telling them.
2017 Awards
Total Points: 25
Gold Pencil
Credits
Agency
BBDO / New York
Production Company
Smuggler / Los Angeles
Art Director
Martins Zelcs
Chief Creative Officer
David Lubars
Greg Hahn
Creative Director
Peter Alsante
Director
Henry-Alex Rubin
Producer
Andrew Colon
Brian Carmody
Patrick Milling Smith
Drew Santasiero
Leah Allina
Sasha Awn
Corina Dennison
Malia Rose
Writer
Bryan Stokely
Agency Producer
David Rolfe
Julian Katz
Cinematographer
Ken Seng
Digital Artist / Multimedia
Ed Skupeen
Mark Reyes
Music / Sound
Evan Mangiamele
Stefano Campello
Shelby Lynne
Related Awards
