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Category
Experiential / Live Events
Annual ID
OS_BE18114M
About the Work
100 years ago, World War I soldiers fought in the Flanders Fields of Passchendaele, Belgium. The persistent heavy rains created treacherous conditions with thick sludge-like mud. Men and horses drowned in the deadly mud-baths during the relentless warfare. The battle is now remembered as one of the deadliest and least effective battles of WWI, killing more than 500.000 soldiers in just over 3 months. To mark the centenary of the battle of Passchendaele, Visit Flanders unveiled “The Mud Soldier”. A unique outdoor art installation placed on the North Terrace of Trafalgar Square. Made with sand and mud from the Flanders Fields, the statue slowly dissolved as it was exposed to the rain. This ephemeral “Mud Soldier” highlighted the collective sacrifice of those who fought in this significant battle in 1917. And though the statue disappeared, it reminded us that the memory of those who died, lives on.
2018 Awards
Total Points: 2
Merit
Credits
Agency
Ogilvy & Social.Lab Belgium / Brussels
Production Company
Sculpture Events Europe / Beerzel
Art Director
Mathieu Cardon
Sebastien Stevens
Gauthier Fairon
Arnaud Gerats
Damian van der Velden
Kilian van der Velden
Creative Director
Mathieu Cardon
Producer
Jan Keersmaekers
Creative Team
Jakub Hodbod
Julie Frederickx
Patou Nuytemans
An Vande Velde
Isabel Artoos
Laurien Lelièvre-Damit
Michelle Tofi
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