The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2021 One Show - Design

LIGHT SAVER

Agency Cheil Worldwide / Seoul + GIANT STEP / Seoul + ALLEYSQUARE CREATIVE / Seoul + SOMERZ SOUND / Seoul

Client EMART

Category

Service Design / Customer Experience (CX)

Annual ID

OS_DE21_149M

2021 Awards

Total Points: 1

Merit

Credits

Agency

Cheil Worldwide / Seoul

Production Company

ALLEYSQUARE CREATIVE / Seoul

Music / Sound Production Company

SOMERZ SOUND / Seoul

Post Production Company

Giant Step / Seoul

Art Director

Jinwoo Ryu
Dongeon Lee

Creative Director

Jongmin Kim

Director

Hyunjung Shin

Executive Producer

Jangpil Choi

Producer

Sanghoon Lee

Sound Designer

Youngjin Jeon

Account Director

Joohong Min

Account Executive

Youngjin Heo

Copywriter

Changkyu Oh
Yullee Sim

Account Manager

Jeaheon Song

Assistant of Director

Heewon Song

EDITOR

Daehyun Choi

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