The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
David Lubars
BBDO
Client
Title
Category
Award
Points
Bold
Agency: BBDO / New York Client: Diageo/Guinness Category: Collateral Design / Posters - Single
Points: 25.0
Exchange Student
Agency: BBDO / New York Client: FedEx Category: Consumer Television / :30/:25 - Single
Points: 15.0
LAST TEXTS - AT&T Anti-Texting & Driving TV Campaign
Agency: BBDO / New York Client: AT&T Category: Public Service / Television - Campaign
Points: 15.0
LAST TEXTS - AT&T Anti-Texting & Driving Print Campaign
Agency: BBDO / New York Client: AT&T Category: Public Service / Newspaper or Magazine - Campaign
Points: 10.0
The Last Text Integrated Campaign
Agency: BBDO / New York Client: AT&T Category: Branded Content / Campaign
Points: 10.0
Steamy iAd
Agency: BBDO / New York Client: Campbell's Soup Category: Branded Applications /
Points: 5.0
Visible You
Agency: BBDO / New York Client: GE Category: Interactive Advertising / Environmental / Experiential - Single
Points: 5.0
Unreal Print Campaign
Agency: BBDO / New York Client: Armstrong Category: Magazine / Full Page or Spread - Campaign
Points: 5.0
True Blood Live Feed
Agency: BBDO / New York Client: HBO/True Blood Category: Branded Applications /
Points: 5.0
Plead Your Case
Agency: BBDO / New York Client: AT&T Category: Interactive Advertising / Environmental / Experiential - Single
Points: 5.0
FedEx TV Campaign
Agency: BBDO / New York Client: FedEx Category: Consumer Television / :30/:25 - Campaign
Points: 5.0
True Blood Live Feed
Agency: BBDO / New York Client: HBO Category: Mobile Applications/Sites / Social Networks/ Community
Points: 5.0
The Big Picture Campaign
Agency: BBDO / New York Client: Starbucks Category: Events and Installations /
Points: 5.0
The Last Text Integrated Campaign
Agency: BBDO / New York Client: AT&T Category: Integrated Branding / Integrated Branding Campaign
Points: 5.0
Funny Email
Agency: BBDO / New York Client: AT&T Category: Consumer Television / :30/:25 - Single
Points: 5.0
Loading Bar
Agency: BBDO / New York Client: FedEx Category: Interactive Advertising / Banners - Fixed Space - Single
Points: 5.0
AT&T World Cup Headercam Banner
Agency: BBDO / New York + BBDO / Atlanta Client: AT&T Category: Branded Applications /
Points: 5.0
Road Trip
Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Category: Consumer Television / :30/:25 - Single
Points: 5.0
Maps
Agency: BBDO / New York Client: Procter & Gamble/The Art of Shaving Category: Outdoor Design / Single
Points: 5.0
Client:
Diageo/Guinness
Title:
Bold
Category:
Collateral Design / Posters - Single
Award:
2011 Design Gold Pencil
Points:
25.0
Client:
FedEx
Title:
Exchange Student
Category:
Consumer Television / :30/:25 - Single
Award:
2011 Advertising Silver Pencil
Points:
15.0
Client:
AT&T
Title:
LAST TEXTS - AT&T Anti-Texting & Driving TV Campaign
Category:
Public Service / Television - Campaign
Award:
2011 Advertising Silver Pencil
Points:
15.0
Client:
AT&T
Title:
LAST TEXTS - AT&T Anti-Texting & Driving Print Campaign
Category:
Public Service / Newspaper or Magazine - Campaign
Award:
2011 Advertising Bronze Pencil
Points:
10.0
Client:
AT&T
Title:
The Last Text Integrated Campaign
Category:
Branded Content / Campaign
Award:
2011 Advertising Bronze Pencil
Points:
10.0
Client:
Campbell's Soup
Title:
Steamy iAd
Category:
Branded Applications /
Award:
2011 Branded Entertainment Merit Award
Points:
5.0
Client:
GE
Title:
Visible You
Category:
Interactive Advertising / Environmental / Experiential - Single
Award:
2011 Interactive Merit Award
Points:
5.0
Client:
Armstrong
Title:
Unreal Print Campaign
Category:
Magazine / Full Page or Spread - Campaign
Award:
2011 Advertising Merit Award
Points:
5.0
Client:
HBO/True Blood
Title:
True Blood Live Feed
Category:
Branded Applications /
Award:
2011 Branded Entertainment Merit Award
Points:
5.0
Client:
AT&T
Title:
Plead Your Case
Category:
Interactive Advertising / Environmental / Experiential - Single
Award:
2011 Interactive Merit Award
Points:
5.0
Client:
FedEx
Title:
FedEx TV Campaign
Category:
Consumer Television / :30/:25 - Campaign
Award:
2011 Advertising Merit Award
Points:
5.0
Client:
HBO
Title:
True Blood Live Feed
Category:
Mobile Applications/Sites / Social Networks/ Community
Award:
2011 Interactive Merit Award
Points:
5.0
Client:
Starbucks
Title:
The Big Picture Campaign
Category:
Events and Installations /
Award:
2011 Branded Entertainment Merit Award
Points:
5.0
Client:
GE
Title:
Visible You
Category:
Events and Installations /
Award:
2011 Branded Entertainment Merit Award
Points:
5.0
Client:
AT&T
Title:
The Last Text Integrated Campaign
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2011 Advertising Merit Award
Points:
5.0
Client:
AT&T
Title:
Funny Email
Category:
Consumer Television / :30/:25 - Single
Award:
2011 Advertising Merit Award
Points:
5.0
Client:
FedEx
Title:
Loading Bar
Category:
Interactive Advertising / Banners - Fixed Space - Single
Award:
2011 Interactive Merit Award
Points:
5.0
Client:
AT&T
Title:
AT&T World Cup Headercam Banner
Category:
Branded Applications /
Award:
2011 Branded Entertainment Merit Award
Points:
5.0
Client:
Mars Chocolate North America/Snickers
Title:
Road Trip
Category:
Consumer Television / :30/:25 - Single
Award:
2011 Advertising Merit Award
Points:
5.0