The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Creative Rankings

 


David Lubars

BBDO

Client

Title

Category

Award

Points

From One Second to the Next Agency: BBDO / New York Client: AT&T Category: Film / Branded Content Points: 25.0
Lowe's Vine Fix in Six Campaign Agency: BBDO / New York Client: Lowe's Category: Social Media / Branded Social Campaign Points: 25.0
Lowe's Vine Fix in Six Campaign Agency: BBDO / New York Client: Lowe's Category: Social Media / Best Use of A Social Network Points: 25.0
PETA '98% Human' Agency: BBDO / New York + Design & Animation Studio: Mill+ / New York + The Mill / New York Client: PETA Category: Craft / Technique / Best Animation Points: 15.0
Lowe's Vine Fix in Six Campaign Agency: BBDO / New York Client: Lowe's Category: Digital Direct Marketing / Social Media & Viral Marketing Points: 15.0
From One Second to the Next Agency: BBDO / New York Client: AT&T Category: Online / Long-Form Points: 15.0
Barnes Sisters Agency: BBDO / New York Client: Diageo / Guinness Category: Consumer Television / Under $80K Budget - Single Points: 10.0
Harden Soul Integrated Campaign Agency: BBDO / New York Client: Foot Locker Category: Music / Creative Use of Music Supporting A Brand Points: 10.0
Bud Light - Whatever Happens Stunt Agency: Energy BBDO / Chicago + BBDO / New York Client: Anheuser-Busch/Bud Light Category: Experiential / Events Points: 5.0
Lumps of Coal Agency: BBDO / New York Client: FedEx Category: Trade / Full Page or Spread - Single Points: 5.0
Bud Light - Ian Up for Whatever Film Agency: Energy BBDO / Chicago + BBDO / New York Client: Anheuser-Busch/Bud Light Category: Craft / Technique / Best Direction Points: 5.0
Childlike Imagination Agency: BBDO / New York Client: GE Category: Video Craft / Direction Points: 5.0
From One Second to the Next Agency: BBDO / New York Client: AT&T Category: Documentaries / Online Points: 5.0
The Campaign That Broke All the Records Agency: BBDO / New York Client: Guinness Book of World Records Category: Collateral / Posters - Campaign Points: 5.0
Harden's Entourage Integrated Campaign Agency: BBDO / New York Client: Foot Locker Category: Social Media / Best Use of A Social Network Points: 5.0
All Is Right Agency: BBDO / New York Client: Foot Locker Category: Consumer Television / 60 Second - Single Points: 5.0
Training Tracks Agency: BBDO / New York Client: Procter & Gamble + Gillette Category: Online Films & Video / Short Form - Single Points: 5.0
@SummerBreak Agency: BBDO / New York Client: AT&T Category: Online / Long-Form Points: 5.0
Basketball Agency: BBDO / New York Client: Diageo / Guinness Category: Consumer Television / 60 Second - Single Points: 5.0
AT&T Digital Life Agency: BBDO / New York Client: AT&T Category: Mobile Applications/Sites / Consumer Goods Points: 5.0
From One Second to the Next Agency: BBDO / New York Client: AT&T Category: Online Films & Video / Long Form - Single Points: 5.0
Briefcase Agency: BBDO / New York Client: FedEx Category: Consumer Television / :20 and Under - Single Points: 5.0
Elephants Agency: BBDO / New York Client: Foot Locker Category: Newspaper / Full Page or Spread - Single Points: 5.0
Lowe's Vine Fix in Six Campaign Agency: BBDO / New York Client: Lowe's Category: Brand Transformation / Single Points: 5.0
Lowe's Vine Fix in Six Campaign Agency: BBDO / New York Client: Lowe's Category: Online Films & Video / Branded Microvideo Points: 5.0

AT&T

From One Second to the Next

Film / Branded Content

2014 Branded Entertainment Gold Pencil

25.0

Lowe's

Lowe's Vine Fix in Six Campaign

Social Media / Branded Social Campaign

2014 Interactive Gold Pencil

25.0

Lowe's

Lowe's Vine Fix in Six Campaign

Social Media / Best Use of A Social Network

2014 Interactive Gold Pencil

25.0

PETA

PETA '98% Human'

Craft / Technique / Best Animation

2014 Branded Entertainment Silver Pencil

15.0

Lowe's

Lowe's Vine Fix in Six Campaign

Digital Direct Marketing / Social Media & Viral Marketing

2014 Advertising Silver Pencil

15.0

AT&T

From One Second to the Next

Online / Long-Form

2014 Branded Entertainment Silver Pencil

15.0

Diageo / Guinness

Barnes Sisters

Consumer Television / Under $80K Budget - Single

2014 Advertising Bronze Pencil

10.0

Foot Locker

Harden Soul Integrated Campaign

Music / Creative Use of Music Supporting A Brand

2014 Branded Entertainment Bronze Pencil

10.0

Anheuser-Busch/Bud Light

Bud Light - Whatever Happens Stunt

Experiential / Events

2014 Branded Entertainment Merit Award

5.0

FedEx

Lumps of Coal

Trade / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

Anheuser-Busch/Bud Light

Bud Light - Ian Up for Whatever Film

Craft / Technique / Best Direction

2014 Branded Entertainment Merit Award

5.0

GE

Childlike Imagination

Video Craft / Direction

2014 Advertising Merit Award

5.0

AT&T

From One Second to the Next

Documentaries / Online

2014 Branded Entertainment Merit Award

5.0

Guinness Book of World Records

The Campaign That Broke All the Records

Collateral / Posters - Campaign

2014 Advertising Merit Award

5.0

Foot Locker

Harden's Entourage Integrated Campaign

Social Media / Best Use of A Social Network

2014 Interactive Merit Award

5.0

Foot Locker

All Is Right

Consumer Television / 60 Second - Single

2014 Advertising Merit Award

5.0

Procter & Gamble + Gillette

Training Tracks

Online Films & Video / Short Form - Single

2014 Interactive Merit Award

5.0

AT&T

@SummerBreak

Online / Long-Form

2014 Branded Entertainment Merit Award

5.0

Diageo / Guinness

Basketball

Consumer Television / 60 Second - Single

2014 Advertising Merit Award

5.0

AT&T

AT&T Digital Life

Mobile Applications/Sites / Consumer Goods

2014 Interactive Merit Award

5.0

AT&T

From One Second to the Next

Online Films & Video / Long Form - Single

2014 Interactive Merit Award

5.0

FedEx

Briefcase

Consumer Television / :20 and Under - Single

2014 Advertising Merit Award

5.0

Foot Locker

Elephants

Newspaper / Full Page or Spread - Single

2014 Advertising Merit Award

5.0

Lowe's

Lowe's Vine Fix in Six Campaign

Brand Transformation / Single

2014 Interactive Merit Award

5.0

Lowe's

Lowe's Vine Fix in Six Campaign

Online Films & Video / Branded Microvideo

2014 Interactive Merit Award

5.0

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