The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Creative Rankings

 


David Lubars

BBDO

Client

Title

Category

Award

Points

Brady Bunch Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Category: Consumer Television / :30 / :25 - Single Points: 25.0
#TBT TV Campaign Agency: BBDO / New York Client: Mars Chocolate North America/Twix Bites Category: Consumer Television / :20 & Under - Campaign Points: 25.0
Enhance Your Lighting Agency: BBDO / New York Client: GE Category: Consumer Television / Over 60 Second - Single Points: 25.0
Hope.ly Agency: BBDO / New York Client: American Red Cross & Bitly Category: Advertising on Mobile Devices / Banners Points: 15.0
#TBT TV Campaign Agency: BBDO / New York Client: Mars Chocolate North America/Twix Bites Category: Consumer Television / Under $80K Budget - Campaign Points: 15.0
Enhance Your Lighting Agency: BBDO / New York Client: GE Category: Video Craft / Scriptwriting Points: 15.0
Tap Thru Agency: BBDO / New York Client: Lowe's Category: Online Films & Video / Branded Micro-Video Points: 15.0
HORSE With Harden Agency: BBDO / New York Client: Foot Locker Category: Online Films & Video / Event or Live Webcast - Single Points: 15.0
HORSE With Harden Agency: BBDO / New York Client: Foot Locker Category: Experiential Advertising / Events & Competitions Points: 10.0
What They Left Behind Agency: BBDO / New York Client: Sandy Hook Promise Category: Documentaries / Film Points: 10.0
Hope.ly Agency: BBDO / New York Client: American Red Cross & Bitly Category: Interactive Advertising / Banners Points: 10.0
Ready to Fly Agency: BBDO / New York Client: Foot Locker Category: Consumer Television / 60 Second - Single Points: 10.0
Marcia Gets Hungry Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Category: Innovation in Outdoor / Single Points: 5.0
What They Left Behind Agency: BBDO / New York Client: Sandy Hook Promise Category: Broadcast & Film / Branded Film Points: 5.0
Brady Bunch Agency: O Positive / New York + BBDO / New York Client: Mars Chocolate North America Category: Video Craft / Direction Points: 5.0
Enhance Your Lighting Agency: BBDO / New York Client: GE Category: Online Films & Video / Short Form - Single Points: 5.0
Beard Agency: BBDO / New York Client: Foot Locker Category: Newspaper / Full Page or Spread - Single Points: 5.0
HORSE With Harden Agency: BBDO / New York Client: Foot Locker Category: Social Media / Best Use of a Social Network Points: 5.0
Mars Bites TV Campaign Agency: BBDO / New York Client: Mars Chocolate North America/Mars Bites Category: Consumer Television / :30 / :25 - Campaign Points: 5.0
HORSE With Harden Agency: BBDO / New York Client: Foot Locker Category: Integrated Branding / Online Campaign Points: 5.0
The Boy Who Beeps Agency: Park Pictures / New York & Los Angeles + BBDO / New York Client: General Electric Category: Video Craft / Direction Points: 5.0
The Boy Who Beeps Agency: BBDO / New York Client: GE Category: Consumer Television / Over 60 Second - Single Points: 5.0
Tap Thru Agency: BBDO / New York Client: Lowe's Category: Social Media / Best Use of a Social Network Points: 5.0
HORSE With Harden Agency: BBDO / New York Client: Foot Locker Category: Gaming, Music & Mobile / Branded Gaming Points: 5.0
All Runners Welcome Print Campaign Agency: BBDO / New York Client: Foot Locker Category: Newspaper / Full Page or Spread - Campaign Points: 5.0
Lifetime of Difference Project Integrated Campaign Agency: BBDO / New York Client: Autism Speaks Category: Integrated Branding / Public Service Campaign Points: 5.0
Enhance Your Lighting Agency: BBDO / New York Client: GE Category: Video Craft / Direction Points: 5.0
Suarez Tweet Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Category: Social Media / Branded Social Post Points: 5.0
The Last Pack Agency: BBDO / New York Client: CVS Health Category: Direct Marketing / Dimensional Mailing Points: 5.0
Snickers Bites Print Campaign Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Bites Category: Newspaper / Full Page or Spread - Campaign Points: 5.0
The Process Agency: BBDO / New York Client: Foot Locker Category: Video Craft / Scriptwriting Points: 5.0
Snickers Bites Poster Campaign Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Bites Category: Collateral / Posters - Campaign Points: 5.0
Mini Mini-Series Agency: BBDO / New York Client: PepsiCo/Mountain Dew Category: Online Films & Video / Branded Micro-Video Points: 5.0
Marcia Gets Hungry Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Category: Outdoor / Billboards or Transit - Single Points: 5.0
Tap Thru Agency: BBDO / New York Client: Lowe's Category: Social Media / Branded Social Campaign Points: 5.0
HORSE With Harden Agency: BBDO / New York Client: Foot Locker Category: Digital Direct Marketing / Social Media & Viral Marketing Points: 5.0
The Boy Who Beeps Agency: BBDO / New York Client: GE Category: Cinema Advertising / Long Form - Over :90 - Single Points: 5.0
The Last Pack Agency: BBDO / New York Client: CVS Health Category: Public Service - Print / Collateral - Single Points: 5.0
HORSE With Harden Agency: BBDO / New York Client: Foot Locker Category: Interactive Advertising / Environmental / Experiential - Single Points: 5.0
Skyscraper Agency: BBDO / New York Client: FedEx Category: Consumer Television / :30 / :25 - Single Points: 5.0
Mars Bites Integrated Campaign Agency: BBDO / New York Client: Mars Chocolate North America/Mars Bites Category: Integrated Branding / Consumer Campaign Points: 5.0
HORSE With Harden Agency: BBDO / New York Client: Foot Locker Category: Social Media / Best Integrated Campaign Led by Social Points: 5.0
The Process Agency: BBDO / New York Client: Foot Locker Category: Consumer Television / 60 Second - Single Points: 5.0
All Runners Welcome Poster Campaign Agency: BBDO / New York Client: Foot Locker Category: Collateral / Posters - Campaign Points: 5.0

Mars Chocolate North America/Snickers

Brady Bunch

Consumer Television / :30 / :25 - Single

2015 Film Gold Pencil

25.0

Mars Chocolate North America/Twix Bites

#TBT TV Campaign

Consumer Television / :20 & Under - Campaign

2015 Film Gold Pencil

25.0

GE

Enhance Your Lighting

Consumer Television / Over 60 Second - Single

2015 Film Gold Pencil

25.0

American Red Cross & Bitly

Hope.ly

Advertising on Mobile Devices / Banners

2015 Mobile Silver Pencil

15.0

Mars Chocolate North America/Twix Bites

#TBT TV Campaign

Consumer Television / Under $80K Budget - Campaign

2015 Film Silver Pencil

15.0

GE

Enhance Your Lighting

Video Craft / Scriptwriting

2015 Film Silver Pencil

15.0

Lowe's

Tap Thru

Online Films & Video / Branded Micro-Video

2015 Film Silver Pencil

15.0

Foot Locker

HORSE With Harden

Online Films & Video / Event or Live Webcast - Single

2015 Film Silver Pencil

15.0

Foot Locker

HORSE With Harden

Experiential Advertising / Events & Competitions

2015 Cross-Platform Bronze Pencil

10.0

Sandy Hook Promise

What They Left Behind

Documentaries / Film

2015 Branded Entertainment Bronze Pencil

10.0

American Red Cross & Bitly

Hope.ly

Interactive Advertising / Banners

2015 Interactive Bronze Pencil

10.0

Foot Locker

Ready to Fly

Consumer Television / 60 Second - Single

2015 Film Bronze Pencil

10.0

Mars Chocolate North America/Snickers

Marcia Gets Hungry

Innovation in Outdoor / Single

2015 Print & Outdoor Merit Award

5.0

Sandy Hook Promise

What They Left Behind

Broadcast & Film / Branded Film

2015 Branded Entertainment Merit Award

5.0

Mars Chocolate North America

Brady Bunch

Video Craft / Direction

2015 Film Merit Award

5.0

GE

Enhance Your Lighting

Online Films & Video / Short Form - Single

2015 Film Merit Award

5.0

Foot Locker

Beard

Newspaper / Full Page or Spread - Single

2015 Print & Outdoor Merit Award

5.0

Foot Locker

HORSE With Harden

Social Media / Best Use of a Social Network

2015 Social Media Merit Award

5.0

Mars Chocolate North America/Mars Bites

Mars Bites TV Campaign

Consumer Television / :30 / :25 - Campaign

2015 Film Merit Award

5.0

Foot Locker

HORSE With Harden

Integrated Branding / Online Campaign

2015 Cross-Platform Merit Award

5.0

General Electric

The Boy Who Beeps

Video Craft / Direction

2015 Film Merit Award

5.0

GE

The Boy Who Beeps

Consumer Television / Over 60 Second - Single

2015 Film Merit Award

5.0

Lowe's

Tap Thru

Social Media / Best Use of a Social Network

2015 Social Media Merit Award

5.0

Foot Locker

HORSE With Harden

Gaming, Music & Mobile / Branded Gaming

2015 Branded Entertainment Merit Award

5.0

Foot Locker

All Runners Welcome Print Campaign

Newspaper / Full Page or Spread - Campaign

2015 Print & Outdoor Merit Award

5.0

Autism Speaks

Lifetime of Difference Project Integrated Campaign

Integrated Branding / Public Service Campaign

2015 Cross-Platform Merit Award

5.0

GE

Enhance Your Lighting

Video Craft / Direction

2015 Film Merit Award

5.0

Mars Chocolate North America/Snickers

Suarez Tweet

Social Media / Branded Social Post

2015 Social Media Merit Award

5.0

CVS Health

The Last Pack

Direct Marketing / Dimensional Mailing

2015 Direct Merit Award

5.0

Mars Chocolate North America/Snickers Bites

Snickers Bites Print Campaign

Newspaper / Full Page or Spread - Campaign

2015 Print & Outdoor Merit Award

5.0

Foot Locker

The Process

Video Craft / Scriptwriting

2015 Film Merit Award

5.0

Mars Chocolate North America/Snickers Bites

Snickers Bites Poster Campaign

Collateral / Posters - Campaign

2015 Print & Outdoor Merit Award

5.0

PepsiCo/Mountain Dew

Mini Mini-Series

Online Films & Video / Branded Micro-Video

2015 Film Merit Award

5.0

Mars Chocolate North America/Snickers

Marcia Gets Hungry

Outdoor / Billboards or Transit - Single

2015 Print & Outdoor Merit Award

5.0

Lowe's

Tap Thru

Social Media / Branded Social Campaign

2015 Social Media Merit Award

5.0

Foot Locker

HORSE With Harden

Digital Direct Marketing / Social Media & Viral Marketing

2015 Direct Merit Award

5.0

GE

The Boy Who Beeps

Cinema Advertising / Long Form - Over :90 - Single

2015 Film Merit Award

5.0

CVS Health

The Last Pack

Public Service - Print / Collateral - Single

2015 Print & Outdoor Merit Award

5.0

Foot Locker

HORSE With Harden

Interactive Advertising / Environmental / Experiential - Single

2015 Interactive Merit Award

5.0

FedEx

Skyscraper

Consumer Television / :30 / :25 - Single

2015 Film Merit Award

5.0

Mars Chocolate North America/Mars Bites

Mars Bites Integrated Campaign

Integrated Branding / Consumer Campaign

2015 Cross-Platform Merit Award

5.0

Foot Locker

HORSE With Harden

Social Media / Best Integrated Campaign Led by Social

2015 Social Media Merit Award

5.0

Foot Locker

The Process

Consumer Television / 60 Second - Single

2015 Film Merit Award

5.0

Foot Locker

All Runners Welcome Poster Campaign

Collateral / Posters - Campaign

2015 Print & Outdoor Merit Award

5.0

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