The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
All
- All
- Branded Entertainment
- Cross-Platform
- Direct
- Film
- Interactive
- Mobile
- Print & Outdoor
- Social Media
Award
-
Award
All
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
Client
Title
Category
Award
Points
Brady Bunch
Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Category: Consumer Television / :30 / :25 - Single
Points: 25.0
#TBT TV Campaign
Agency: BBDO / New York Client: Mars Chocolate North America/Twix Bites Category: Consumer Television / :20 & Under - Campaign
Points: 25.0
Enhance Your Lighting
Agency: BBDO / New York Client: GE Category: Consumer Television / Over 60 Second - Single
Points: 25.0
Hope.ly
Agency: BBDO / New York Client: American Red Cross & Bitly Category: Advertising on Mobile Devices / Banners
Points: 15.0
#TBT TV Campaign
Agency: BBDO / New York Client: Mars Chocolate North America/Twix Bites Category: Consumer Television / Under $80K Budget - Campaign
Points: 15.0
Enhance Your Lighting
Agency: BBDO / New York Client: GE Category: Video Craft / Scriptwriting
Points: 15.0
Tap Thru
Agency: BBDO / New York Client: Lowe's Category: Online Films & Video / Branded Micro-Video
Points: 15.0
HORSE With Harden
Agency: BBDO / New York Client: Foot Locker Category: Online Films & Video / Event or Live Webcast - Single
Points: 15.0
HORSE With Harden
Agency: BBDO / New York Client: Foot Locker Category: Experiential Advertising / Events & Competitions
Points: 10.0
What They Left Behind
Agency: BBDO / New York Client: Sandy Hook Promise Category: Documentaries / Film
Points: 10.0
Hope.ly
Agency: BBDO / New York Client: American Red Cross & Bitly Category: Interactive Advertising / Banners
Points: 10.0
Ready to Fly
Agency: BBDO / New York Client: Foot Locker Category: Consumer Television / 60 Second - Single
Points: 10.0
Marcia Gets Hungry
Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Category: Innovation in Outdoor / Single
Points: 5.0
What They Left Behind
Agency: BBDO / New York Client: Sandy Hook Promise Category: Broadcast & Film / Branded Film
Points: 5.0
Brady Bunch
Agency: O Positive / New York + BBDO / New York Client: Mars Chocolate North America Category: Video Craft / Direction
Points: 5.0
Enhance Your Lighting
Agency: BBDO / New York Client: GE Category: Online Films & Video / Short Form - Single
Points: 5.0
Beard
Agency: BBDO / New York Client: Foot Locker Category: Newspaper / Full Page or Spread - Single
Points: 5.0
HORSE With Harden
Agency: BBDO / New York Client: Foot Locker Category: Social Media / Best Use of a Social Network
Points: 5.0
Mars Bites TV Campaign
Agency: BBDO / New York Client: Mars Chocolate North America/Mars Bites Category: Consumer Television / :30 / :25 - Campaign
Points: 5.0
HORSE With Harden
Agency: BBDO / New York Client: Foot Locker Category: Integrated Branding / Online Campaign
Points: 5.0
The Boy Who Beeps
Agency: Park Pictures / New York & Los Angeles + BBDO / New York Client: General Electric Category: Video Craft / Direction
Points: 5.0
The Boy Who Beeps
Agency: BBDO / New York Client: GE Category: Consumer Television / Over 60 Second - Single
Points: 5.0
Tap Thru
Agency: BBDO / New York Client: Lowe's Category: Social Media / Best Use of a Social Network
Points: 5.0
HORSE With Harden
Agency: BBDO / New York Client: Foot Locker Category: Gaming, Music & Mobile / Branded Gaming
Points: 5.0
All Runners Welcome Print Campaign
Agency: BBDO / New York Client: Foot Locker Category: Newspaper / Full Page or Spread - Campaign
Points: 5.0
Lifetime of Difference Project Integrated Campaign
Agency: BBDO / New York Client: Autism Speaks Category: Integrated Branding / Public Service Campaign
Points: 5.0
Enhance Your Lighting
Agency: BBDO / New York Client: GE Category: Video Craft / Direction
Points: 5.0
Suarez Tweet
Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Category: Social Media / Branded Social Post
Points: 5.0
The Last Pack
Agency: BBDO / New York Client: CVS Health Category: Direct Marketing / Dimensional Mailing
Points: 5.0
Snickers Bites Print Campaign
Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Bites Category: Newspaper / Full Page or Spread - Campaign
Points: 5.0
The Process
Agency: BBDO / New York Client: Foot Locker Category: Video Craft / Scriptwriting
Points: 5.0
Snickers Bites Poster Campaign
Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Bites Category: Collateral / Posters - Campaign
Points: 5.0
Mini Mini-Series
Agency: BBDO / New York Client: PepsiCo/Mountain Dew Category: Online Films & Video / Branded Micro-Video
Points: 5.0
Marcia Gets Hungry
Agency: BBDO / New York Client: Mars Chocolate North America/Snickers Category: Outdoor / Billboards or Transit - Single
Points: 5.0
Tap Thru
Agency: BBDO / New York Client: Lowe's Category: Social Media / Branded Social Campaign
Points: 5.0
HORSE With Harden
Agency: BBDO / New York Client: Foot Locker Category: Digital Direct Marketing / Social Media & Viral Marketing
Points: 5.0
The Boy Who Beeps
Agency: BBDO / New York Client: GE Category: Cinema Advertising / Long Form - Over :90 - Single
Points: 5.0
The Last Pack
Agency: BBDO / New York Client: CVS Health Category: Public Service - Print / Collateral - Single
Points: 5.0
HORSE With Harden
Agency: BBDO / New York Client: Foot Locker Category: Interactive Advertising / Environmental / Experiential - Single
Points: 5.0
Skyscraper
Agency: BBDO / New York Client: FedEx Category: Consumer Television / :30 / :25 - Single
Points: 5.0
Mars Bites Integrated Campaign
Agency: BBDO / New York Client: Mars Chocolate North America/Mars Bites Category: Integrated Branding / Consumer Campaign
Points: 5.0
HORSE With Harden
Agency: BBDO / New York Client: Foot Locker Category: Social Media / Best Integrated Campaign Led by Social
Points: 5.0
The Process
Agency: BBDO / New York Client: Foot Locker Category: Consumer Television / 60 Second - Single
Points: 5.0
All Runners Welcome Poster Campaign
Agency: BBDO / New York Client: Foot Locker Category: Collateral / Posters - Campaign
Points: 5.0