The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
DAS
Client
Title
Category
Award
Points
Good Morning Peyton
Agency: CDM / New York + Link9 / New York
Client: National Organization of Rare Disorders
Category: Film / Health & Wellness
Points: 2.0
Good Morning Peyton
Agency: CDM / New York + Link9 / New York
Client: National Organization of Rare Disorders
Category: Experiential / Immersive / Events
Points: 2.0
#CoverTheProgress
Agency: Ketchum / New York + Discover Puerto Rico / San Juan
Client: Discover Puerto Rico
Category: Current Event Response
Points: 2.0
#CoverTheProgress
Agency: Ketchum / New York + Discover Puerto Rico / San Juan
Client: Discover Puerto Rico
Category: Media Relations
Points: 2.0
Project Dead Zone
Agency: Goodby Silverstein & Partners / San Francisco + Xfinity / Philadelphia + Media Monks / Venice + 30 Ninjas / Pleasantville
Client: Xfinity
Category: Livestream
Points: 2.0
Data in Dollars
Agency: Goodby Silverstein & Partners / San Francisco + Xfinity / Philadelphia + THINKING MACHING / Los Angeles + Docter Twins / Los Angeles
Client: Xfinity
Category: Mobile Advertising
Points: 2.0
The Remarkable Journey of the All-New BMW X5
Agency: Goodby Silverstein & Partners / San Francisco + BMW of North America / Woodcliff + m ss ng p eces / New York + Elevel / San Francisco
Client: BMW of North America
Category: Location-Specific Video
Points: 2.0
The Like New Campaign
Agency: Goodby Silverstein & Partners / San Francisco + BMW of North America / Woodcliff + Elevel / San Francisco + Moving Picture Company / Los Angeles
Client: BMW of North America
Category: Television & VOD / Short Form - Campaign
Points: 2.0
THE DONALD BOOK CLUB
Agency: Dieste, Inc. / Dallas + The Wild Detectives / Dallas
Client: The Wild Detectives
Category: Digital & Online / Social Media & Viral Marketing - Campaign
Points: 2.0
SHEQUEL
Agency: Dieste, Inc. / Dallas + The Wild Detectives / Dallas + 3008 / Dallas
Client: The Wild Detectives
Category: Physical Product
Points: 2.0
Reality Bar
Agency: Goodby Silverstein & Partners / San Francisco + Comcast / Xfinity / Philadelphia + Performics / Chicago + The Bait Shoppe / New York
Client: Xfinity
Category: Experiential / Live Events
Points: 2.0
The Remarkable Journey of the All-New BMW X5
Agency: Goodby Silverstein & Partners / San Francisco + BMW of North America / Woodcliff + m ss ng p eces / New York + Elevel / San Francisco
Client: BMW of North America
Category: Location-Specific Video
Points: 2.0
Project Dead Zone
Agency: Goodby Silverstein & Partners / San Francisco + Xfinity / Philadelphia + Media Monks / Venice + 30 Ninjas / Pleasantville
Client: Xfinity
Category: Online Video / Interactive Video
Points: 2.0
Client:
National Organization of Rare Disorders
Title:
Good Morning Peyton
Category:
Film / Health & Wellness
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
National Organization of Rare Disorders
Title:
Good Morning Peyton
Category:
Experiential / Immersive / Events
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Discover Puerto Rico
Title:
#CoverTheProgress
Category:
Current Event Response
Award:
2019 Public Relations Merit Award
Points:
2.0
Client:
Discover Puerto Rico
Title:
#CoverTheProgress
Category:
Media Relations
Award:
2019 Public Relations Merit Award
Points:
2.0
Client:
Xfinity
Title:
Project Dead Zone
Category:
Livestream
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
Xfinity
Title:
Data in Dollars
Category:
Mobile Advertising
Award:
2019 Mobile Merit Award
Points:
2.0
Client:
BMW of North America
Title:
The Remarkable Journey of the All-New BMW X5
Category:
Location-Specific Video
Award:
2019 Film Merit Award
Points:
2.0
Client:
BMW of North America
Title:
The Like New Campaign
Category:
Television & VOD / Short Form - Campaign
Award:
2019 Film Merit Award
Points:
2.0
Client:
The Wild Detectives
Title:
THE DONALD BOOK CLUB
Category:
Digital & Online / Social Media & Viral Marketing - Campaign
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
The Wild Detectives
Title:
SHEQUEL
Category:
Physical Product
Award:
2019 Intellectual Property Merit Award
Points:
2.0
Client:
Xfinity
Title:
Reality Bar
Category:
Experiential / Live Events
Award:
2019 Branded Entertainment Merit Award
Points:
2.0
Client:
BMW of North America
Title:
The Remarkable Journey of the All-New BMW X5
Category:
Location-Specific Video
Award:
2019 Branded Entertainment Merit Award
Points:
2.0