The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
McCann Worldgroup
Client
Title
Category
Award
Points
Share a Coke 1,000 Name Celebration
Agency: Fitzco//McCann / Atlanta + Casanova//McCann / New York
Client: Coca-Cola
Category: Utility
Points: 2.0
Battery Buster
Agency: Commonwealth McCann / Dubai + Carat MENA / Dubai
Client: Chevrolet
Category: Mobile Advertising
Points: 2.0
democrARtisation
Agency: McCann / Beograd
Client: Museum of Contemporary Art Belgrade
Category: Use of Technology / Augmented Reality (AR)
Points: 2.0
HIJACKED HIGHWAY
Agency: McCann / Lima
Client: Sodimac Homecenter
Category: Use of Technology / Virtual Reality (VR)
Points: 2.0
My Voice
Agency: McCann Worldgroup Italy / Milan + MRM//McCann / Milan + NoHup / San Giorgio di Nogaro (UD) + SDM interactive passion / Milan
Client: Fondazione Nemo
Category: Use of Technology / Physical Product & Mobile Integration
Points: 2.0
Client:
Coca-Cola
Title:
Share a Coke 1,000 Name Celebration
Category:
Utility
Award:
2018 Mobile Merit Award
Points:
2.0
Client:
Chevrolet
Title:
Battery Buster
Category:
Mobile Advertising
Award:
2018 Mobile Merit Award
Points:
2.0
Client:
Museum of Contemporary Art Belgrade
Title:
democrARtisation
Category:
Use of Technology / Augmented Reality (AR)
Award:
2018 Mobile Merit Award
Points:
2.0
Client:
Sodimac Homecenter
Title:
HIJACKED HIGHWAY
Category:
Use of Technology / Virtual Reality (VR)
Award:
2018 Mobile Merit Award
Points:
2.0