The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
Interactive, Online & Mobile
- All
- Branded Entertainment
- Creative Effectiveness
- Creative Use of Data
- Creative Use of Technology
- Cultural Driver
- Design
- Direct Marketing
- Experiential & Immersive
- Film & Video
- Gaming
- Health & Wellness
- Integrated / Omnichannel
- Interactive & Mobile Craft
- Interactive, Online & Mobile
- IP & Product Design
- Moving Image Craft & Production
- Music & Sound Craft
- Out of Home
- Penta Pencil
- Print & Promotional
- Public Relations
- Radio & Audio-First
- Social Media
- Sustainable Development Goals Pencil
Award
-
Award
All
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
#
One Show
Network Rankings
McCann Worldgroup
Client
Title
Category
Award
Points
Where To Settle
Agency: McCann Poland + McCann New York
Client: Mastercard
Category: Interactive & Mobile for Good
Points: 45.00
ADLaM
Agency: McCann New York + Microsoft
Client: Microsoft
Category: Online Community Platform / New Platform
Points: 21.00
Rewilding Mode
Agency: Prime Weber Shandwick / Stockholm + Husqvarna / Stockholm + Giants & Toys / Stockholm
Client: Husqvarna
Category: Physical Product & Mobile Integration
Points: 9.00
Rewilding Mode
Agency: Prime Weber Shandwick / Stockholm + Husqvarna / Stockholm + Giants & Toys / Stockholm
Client: Husqvarna
Category: Utility
Points: 3.00
Holiday to Remember
Agency: Commonwealth//McCann / Detroit
Client: Chevrolet
Category: Online & Mobile Video / Online-only Video - Single
Points: 3.00
Fighting to remember
Agency: McCann Tel-Aviv
Client: Zikaron Basalon
Category: Gaming / Online
Points: 3.00
Fighting to remember
Agency: McCann Tel-Aviv
Client: Zikaron Basalon
Category: Interactive & Mobile for Good
Points: 3.00
Smart Plants
Agency: McCann London + McCann Health London, an IPG Health Company / London + Craft London + Weber Shandwick / London
Client: Plant Drop
Category: Commerce
Points: 1.50