The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
bbdo worldwide
Client
Title
Category
Award
Points
Ariel - Share The Load
Agency: BBDO India / Mumbai
Client: P&G India
Category: CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Points: 5.0
Honda Voice Recognition GPS
Agency: Impact & Echo BBDO / Kuwait
Client: Alghanim Motors - Honda
Category: Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Points: 5.0
Raid® "Roach Restaurants"
Agency: Energy BBDO / Chicago
Client: S.C. Johnson
Category: Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Points: 5.0
Brewtroleum
Agency: Colenso BBDO / Auckland
Client: DB Breweries - DB Export
Category: Consumer - Ambient Media (Indoor & Outdoor) / Outdoor Installations & Ambient - Campaign
Points: 5.0
The Lost Campaign
Agency: BBDO GmbH / Berlin + BBDO Group Germany GmbH / Berlin
Client: MARS
Category: CSR - Publications / Publications
Points: 5.0
Reduce Speed Dial
Agency: Colenso BBDO / Auckland
Client: Volkswagen
Category: CSR - Publications / Publications
Points: 5.0
Hold your breath
Agency: CLM BBDO / Boulogne Billancourt
Client: Guy Cotton
Category: CSR - Publications / Publications
Points: 5.0
Ariel - Share the Load
Agency: BBDO India / Mumbai
Client: P&G India
Category: CSR - Collateral / Collateral
Points: 5.0
The Lost Campaign
Agency: BBDO GmbH / Berlin + BBDO Group Germany GmbH / Berlin
Client: MARS
Category: CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Points: 5.0
ACC Bus Back
Agency: AlmapBBDO / São Paulo
Client: Volkswagen do Brasil
Category: Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Single
Points: 5.0
Paparazzi Troll
Agency: AlmapBBDO / São Paulo
Client: Casa do Zezinho
Category: Non-Profit - Collateral / Collateral
Points: 5.0
The 2 Euro T-Shirt - A social Experiment
Agency: BBDO GmbH / Berlin + BBDO Group Germany GmbH / Berlin + Ketchum Pleon / Berlin
Client: Fashion Revolution
Category: Non-Profit - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Points: 5.0
The Underwater Billboard
Agency: Clemenger BBDO / Sydney
Client: Keep Australia Fishing
Category: Innovation - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Points: 5.0
Rubberman
Agency: AlmapBBDO / São Paulo
Client: São Paulo Alpargatas
Category: Craft - Art Direction / Art Direction
Points: 5.0
Browser Stories
Agency: BBDO / New York
Client: Midtown Comics
Category: Craft - Writing / Writing
Points: 5.0
Hold your breath
Agency: CLM BBDO / Boulogne Billancourt
Client: Guy Cotton
Category: Craft - Writing / Writing
Points: 5.0
Raid® "Roach Restaurants"
Agency: Energy BBDO / Chicago
Client: S.C. Johnson
Category: Craft - Printing / Production / Printing / Production
Points: 5.0
Honda Voice Recognition GPS
Agency: Impact & Echo BBDO / Kuwait
Client: Alghanim Motors - Honda
Category: Consumer - Magazine / Full Page or Spread - Campaign
Points: 5.0
Broke Up
Agency: AlmapBBDO / São Paulo
Client: Volkswagen do Brasil
Category: Consumer - Newspaper / Full Page or Spread - Single
Points: 5.0
Move Out
Agency: AlmapBBDO / São Paulo
Client: Volkswagen do Brasil
Category: Consumer - Newspaper / Full Page or Spread - Single
Points: 5.0
Honda Voice Recognition GPS
Agency: Impact & Echo BBDO / Kuwait
Client: Alghanim Motors - Honda
Category: Consumer - Newspaper / Full Page or Spread - Campaign
Points: 5.0
Feel Free
Agency: CONTRAPUNTO BBDO / MADRID
Client: Mercedes-Benz
Category: Consumer - Newspaper / Full Page or Spread - Campaign
Points: 5.0
Waterfall
Agency: BBDO / BANGKOK + MONTAGE STUDIO / BANGKOK
Client: Air Asia
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
Bayer / Alka Seltzer: Risotto Pomodoro
Agency: BBDO / MEXICO
Client: Bayer Mexico
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
Bayer / Alka Seltzer: Hot dog combo
Agency: BBDO / MEXICO
Client: Bayer Mexico
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
4 Zone
Agency: AlmapBBDO / São Paulo
Client: Volkswagen do Brasil
Category: Consumer - Magazine / Full Page or Spread - Campaign
Points: 5.0
Grandma
Agency: AlmapBBDO / São Paulo
Client: Volkswagen do Brasil
Category: Consumer - Newspaper / Full Page or Spread - Single
Points: 5.0
Weekdays
Agency: BBDO / Bangkok + MONTAGE STUDIO / Bangkok
Client: Air Asia
Category: Consumer - Magazine / Full Page or Spread - Campaign
Points: 5.0
Save the Animals
Agency: AlmapBBDO / São Paulo
Client: Getty Images
Category: Consumer - Trade / Full Page or Spread - Campaign
Points: 5.0
Bayer / Alka Seltzer: Hot dog combo
Agency: BBDO / MEXICO
Client: Bayer Mexico
Category: Consumer - Collateral / Posters - Single
Points: 5.0
Live Vines
Agency: BBDO / New York
Client: Lowe's
Category: Consumer - Collateral / P.O.P. & In-Store - Single
Points: 5.0
Original do Brasil
Agency: AlmapBBDO / São Paulo
Client: São Paulo Alpargatas - Havaianas
Category: Consumer - Collateral / P.O.P. & In-Store - Campaign
Points: 5.0
iZombie's Guide to Surviving Among the Living
Agency: BBDO / Toronto
Client: Shomi
Category: Consumer - Collateral / Promotional Items - Single or Campaign
Points: 5.0
Parking While Hungry
Agency: BBDO / New York
Client: Mars Chocolate North America / Snickers
Category: Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Single
Points: 5.0
Client:
P&G India
Title:
Ariel - Share The Load
Category:
CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Alghanim Motors - Honda
Title:
Honda Voice Recognition GPS
Category:
Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
S.C. Johnson
Title:
Raid® "Roach Restaurants"
Category:
Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
DB Breweries - DB Export
Title:
Brewtroleum
Category:
Consumer - Ambient Media (Indoor & Outdoor) / Outdoor Installations & Ambient - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
MARS
Title:
The Lost Campaign
Category:
CSR - Publications / Publications
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Reduce Speed Dial
Category:
CSR - Publications / Publications
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Guy Cotton
Title:
Hold your breath
Category:
CSR - Publications / Publications
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
P&G India
Title:
Ariel - Share the Load
Category:
CSR - Collateral / Collateral
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
MARS
Title:
The Lost Campaign
Category:
CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Volkswagen do Brasil
Title:
ACC Bus Back
Category:
Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Casa do Zezinho
Title:
Paparazzi Troll
Category:
Non-Profit - Collateral / Collateral
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Fashion Revolution
Title:
The 2 Euro T-Shirt - A social Experiment
Category:
Non-Profit - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Keep Australia Fishing
Title:
The Underwater Billboard
Category:
Innovation - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
São Paulo Alpargatas
Title:
Rubberman
Category:
Craft - Art Direction / Art Direction
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Midtown Comics
Title:
Browser Stories
Category:
Craft - Writing / Writing
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Guy Cotton
Title:
Hold your breath
Category:
Craft - Writing / Writing
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
S.C. Johnson
Title:
Raid® "Roach Restaurants"
Category:
Craft - Printing / Production / Printing / Production
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Alghanim Motors - Honda
Title:
Honda Voice Recognition GPS
Category:
Consumer - Magazine / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Volkswagen do Brasil
Title:
Broke Up
Category:
Consumer - Newspaper / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Volkswagen do Brasil
Title:
Move Out
Category:
Consumer - Newspaper / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Alghanim Motors - Honda
Title:
Honda Voice Recognition GPS
Category:
Consumer - Newspaper / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Mercedes-Benz
Title:
Feel Free
Category:
Consumer - Newspaper / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Air Asia
Title:
Waterfall
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Bayer Mexico
Title:
Bayer / Alka Seltzer: Risotto Pomodoro
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Bayer Mexico
Title:
Bayer / Alka Seltzer: Hot dog combo
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Volkswagen do Brasil
Title:
4 Zone
Category:
Consumer - Magazine / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Volkswagen do Brasil
Title:
Grandma
Category:
Consumer - Newspaper / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Air Asia
Title:
Weekdays
Category:
Consumer - Magazine / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Getty Images
Title:
Save the Animals
Category:
Consumer - Trade / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Bayer Mexico
Title:
Bayer / Alka Seltzer: Hot dog combo
Category:
Consumer - Collateral / Posters - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Lowe's
Title:
Live Vines
Category:
Consumer - Collateral / P.O.P. & In-Store - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
São Paulo Alpargatas - Havaianas
Title:
Original do Brasil
Category:
Consumer - Collateral / P.O.P. & In-Store - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Shomi
Title:
iZombie's Guide to Surviving Among the Living
Category:
Consumer - Collateral / Promotional Items - Single or Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0