The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
bbdo worldwide
Client
Title
Category
Award
Points
P&G My Black is Beautiful | The Talk
Agency: Hearts & Science / New York, NY + BBDO / New York + Egami Consulting Group / New York, NY + Barefoot Proximity / Cincinnati, OH
Client: P&G
Category: Broadcast / Long Form - Single
Points: 25.0
The Talk
Agency: BBDO / New York + The Corner Shop / New York
Client: P&G
Category: Online / Short Form - Single
Points: 25.0
Notes
Agency: BBDO / Toronto + Skin & Bones / Toronto
Client: Take Note
Category: Online / Long Form - Single
Points: 25.0
Pedigree Selfie STIX
Agency: Colenso BBDO / Auckland
Client: Mars
Category: Mobile Apps
Points: 25.0
General Howe's Dog
Agency: BBDO / New York + Biscuit Filmworks / Los Angeles
Client: Mars Petcare / Pedigree
Category: Broadcast / Short Form - Single
Points: 15.0
Unseen Stars
Agency: BBDO / New York + ObscuraDigital
Client: GE
Category: Experiential / Live Events
Points: 15.0
Until We All Belong
Agency: Clemenger BBDO / Melbourne
Client: Airbnb
Category: Online / Short Form - Campaign
Points: 10.0
Live Looper
Agency: BBDO / New York + BBDO Studios / New York
Client: Downtown Records
Category: Online / Live Webcast
Points: 10.0
Tomorrow's News
Agency: BBDO / New York + Smuggler
Client: Sandy Hook Promise
Category: Online / Short Form - Single
Points: 2.0
Stories from the other side of the world
Agency: BBDO Paris / Boulogne Billancourt
Client: CARE France
Category: Online / Short Form - Campaign
Points: 2.0
Live Looper
Agency: BBDO / New York + BBDO Studios / New York
Client: Downtown Records
Category: Music Videos
Points: 2.0
In Real Life
Agency: BBDO / New York + BBDO Studios / New York
Client: Monica Lewinsky
Category: Experiential / Live Events
Points: 2.0
Suburban Horror Story
Agency: BBDO / Atlanta + Spitfire Studios / Atlanta
Client: Street Grace
Category: Experiential / Live Events
Points: 2.0
Live Looper
Agency: BBDO / New York + BBDO Studios / New York
Client: Downtown Records
Category: Innovation in Branded Entertainment
Points: 2.0
Unseen Stars
Agency: BBDO / New York + ObscuraDigital
Client: GE
Category: Innovation in Branded Entertainment
Points: 2.0
Client:
P&G
Title:
P&G My Black is Beautiful | The Talk
Category:
Broadcast / Long Form - Single
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
P&G
Title:
The Talk
Category:
Online / Short Form - Single
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Take Note
Title:
Notes
Category:
Online / Long Form - Single
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Mars
Title:
Pedigree Selfie STIX
Category:
Mobile Apps
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Mars Petcare / Pedigree
Title:
General Howe's Dog
Category:
Broadcast / Short Form - Single
Award:
2018 Branded Entertainment Silver Pencil
Points:
15.0
Client:
GE
Title:
Unseen Stars
Category:
Experiential / Live Events
Award:
2018 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Airbnb
Title:
Until We All Belong
Category:
Online / Short Form - Campaign
Award:
2018 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
Downtown Records
Title:
Live Looper
Category:
Online / Live Webcast
Award:
2018 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
Sandy Hook Promise
Title:
Tomorrow's News
Category:
Online / Short Form - Single
Award:
2018 Branded Entertainment Merit Award
Points:
2.0
Client:
CARE France
Title:
Stories from the other side of the world
Category:
Online / Short Form - Campaign
Award:
2018 Branded Entertainment Merit Award
Points:
2.0
Client:
Downtown Records
Title:
Live Looper
Category:
Music Videos
Award:
2018 Branded Entertainment Merit Award
Points:
2.0
Client:
Monica Lewinsky
Title:
In Real Life
Category:
Experiential / Live Events
Award:
2018 Branded Entertainment Merit Award
Points:
2.0
Client:
Street Grace
Title:
Suburban Horror Story
Category:
Experiential / Live Events
Award:
2018 Branded Entertainment Merit Award
Points:
2.0
Client:
Downtown Records
Title:
Live Looper
Category:
Innovation in Branded Entertainment
Award:
2018 Branded Entertainment Merit Award
Points:
2.0