Creative Showcase

The Battle for The 2008ies / L.A. Gear

Submitted By GERTRUDE INC

Description

Use classic video game settings and the nostalgia surrounding them to introduce new consumers, as well as remind past consumers the L.A. Gear brand has been re-launched.

Objective

Promote L.A. Gear’s Limited Edition Unstoppable Collection and reinvigorate the sneaker brand to make it as popular as it was in the 1980’s and 90’s.

The Battle for The 2008ies

http://www.thebattleforthe2...

Client

L.A. Gear

Media

Print

Credits

Art Director

Otis D. Gibson, Zina Simonaitis, Sarah Stickles

Creative Director

Otis D. Gibson

Writer

Otis D. Gibson, Kevin Orsini, Peter Kliefoth

Views

256

 

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