Creative Showcase
Slices / Anubhav Knife Store
Submitted By sanjog Karulkar
Description
Anubhav Khatri came to us with the usual client problem. 'I want instant fame for my store but I dont have any money.'
Given that it was a specialized knives store, we told him to not do advertising. Rather spend some money on a unique set of visiting cards, which will work as advertising for him.
We presented him with the idea of visiting cards made to look like impossibly thin fruit/vegetable slices. So that , the cards would give a tactile experience of the quality of knives he was selling. A specialized store suddenly became known to a wider community and now anubhav bhai's shop is the place to buy quality knives from in Agra.
Client
Anubhav Knife Store
Industry
Home Appliances
Agency
ELEVEN Brandworks, Mumbai, India
Media
Design
Market
Home Appliances, Furniture and Gardening
Credits
Art Director
Abhishek Dey, Virendra Tivrekar, Sanjog Karulkar
Creative Director
Prateek Bhardwaj, Abhishek Dey, Sambit Mishra, Virendra Tivrekar
Photographer
Satya Gaud
Writer
Sambit Mishra
Views
959
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