The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: The Ball Partnership Euro RSCG / Singapore Client: Cycle & Carriage/Mitsubishi Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: BMP DDB Needham Worldwide / London Client: H.J. Heinz Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: BSB Dorland / London Client: Land Rover Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Cheetham Bell, Manchester England Client: Freestyle Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Chiat/Day / Venice, CA Client: Nissan Motor Corporation Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Cole & Weber / Seattle Client: Nike i.e. Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: dGWB / Irvine, CA Client: Yamaha Guitars Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Fallon McElligott / Minneapolis Client: Jim Beam Brands Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Fallon McElligott / Minneapolis Client: Jim Beam Brands Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Fallon McElligott / Minneapolis Client: The Lee Company Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Fallon McElligott / Minneapolis Client: Timex Corporation Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Goodby Berlin & Silverstein / San Francisco Client: American Isuzu Motors Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Goodby Berlin & Silverstein / San Francisco Client: Specialized Bicycle Components Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Grace & Rothschild / New York Client: Land Rover North America Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Leo Burnett / Hong Kong Client: Regent International Hotels Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: The Martin Agency / Richmond Client: Healthtex Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: The Martin Agency / Richmond Client: Healthtex Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: The Martin Agency / Richmond Client: Healthtex Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Martin/Williams / Minneapolis Client: Dr. Greg Dahl, Chiropractor Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Martin/Williams / Minneapolis Client: Big Sky Montana Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: McFarland & Drier Advertising / Miami Client: Bertram Yacht Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Mullen / Wenham, MA Client: Reebok International Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Mullen / Wenham, MA Client: The Timberland Company Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Stein Robaire Helm / Los Angeles Client: Day Runner Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Weiss Whitten Carroll Stagliano / New York Client: Escada USA/Apriori Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Agency: Fallon McElligott / Minneapolis Client: The Lee Company Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Goodby Berlin & Silverstein / San Francisco Client: Sega of America Category: Consumer Television / Consumer Television :20 and Under: Campaign
Agency: Fallon McElligott / Minneapolis Client: Porsche Cars North America Category: Collateral / Direct Mail: Single
Agency: Goldsmith/Jeffrey / New York Client: Bergdorf Goodman Category: Collateral / Direct Mail: Single
Agency: Sharon & Dave's Ad Agency / Cleveland Client: Cleveland Society of Communicating Arts Category: Collateral / Direct Mail: Single
Agency: Abbott Mead Vickers.BBDO / London Client: RSPCA Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Agency: Abbott Mead Vickers.BBDO / London Client: RSPCA Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Agency: Fallon McElligott / Minneapolis Client: Children's Defense Fund Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Agency: Fallon McElligott / Minneapolis Client: Democratic National Committee Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Agency: Goldberg Moser O'Neill / San Francisco Client: United Way Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Agency: Leo Burnett / Hong Kong Client: Friends of the Earth Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Agency: The Martin Agency / Richmond Client: American Cancer Society Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Agency: The Martin Agency / Richmond Client: Citizens for Perot for President Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Agency: The Martin Agency / Richmond Client: Citizens for Perot for President Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Agency: The Martin Agency / Richmond Client: Citizens for Perot for President Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Agency: Mullen / Wenham, MA Client: World Society for the Protection of Animals Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Agency: RM&K Advertising / Richmond Client: Adopt-a-Pet Category: Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Agency: Cramer-Krasselt / Milwaukee Client: East Towne Jewelers Category: Consumer Magazine / Consumer Magazine Less Than a Page B/W or Color: Campaign
Agency: Fallon McElligott / Minneapolis Client: Art Center College of Design Category: Consumer Magazine / Consumer Magazine Less Than a Page B/W or Color: Campaign
Agency: Warner Einstein / Chicago Client: Schwinn Cycling and Fitness Category: Consumer Magazine / Consumer Magazine Less Than a Page B/W or Color: Campaign
Agency: Young & Rubicam / San Francisco Client: Toronto Ford/Lincoln-Mercury Dealers Category: Television / Television Consumer Over :30 Campaign
Agency: Chiat/Day / New York Client: NYNEX Information Resources Category: Outdoor / Outdoor: Campaign
Agency: DDB Needham Worldwide / New York Client: New York State Lottery Category: Outdoor / Outdoor: Campaign
Agency: Hunt Murray / Minneapolis Client: Mystic Lake Casino Category: Outdoor / Outdoor: Campaign

1993 Advertising Merit Award

The Ball Partnership Euro RSCG / Singapore

Cycle & Carriage/Mitsubishi

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93294A

1993 Advertising Merit Award

BMP DDB Needham Worldwide / London

H.J. Heinz

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93295A

1993 Advertising Merit Award

BSB Dorland / London

Land Rover

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93296A

1993 Advertising Merit Award

Cheetham Bell, Manchester England

Freestyle

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93297A

1993 Advertising Merit Award

Chiat/Day / Venice, CA

Nissan Motor Corporation

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93298A

1993 Advertising Merit Award

Cole & Weber / Seattle

Nike i.e.

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93299A

1993 Advertising Merit Award

dGWB / Irvine, CA

Yamaha Guitars

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93300A

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

Jim Beam Brands

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93301A

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

Jim Beam Brands

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93302A

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

The Lee Company

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93303A

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

Timex Corporation

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93304A

1993 Advertising Merit Award

Goodby Berlin & Silverstein / San Francisco

American Isuzu Motors

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93305A

1993 Advertising Merit Award

Goodby Berlin & Silverstein / San Francisco

Specialized Bicycle Components

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93306A

1993 Advertising Merit Award

Grace & Rothschild / New York

Land Rover North America

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93307A

1993 Advertising Merit Award

Leo Burnett / Hong Kong

Regent International Hotels

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93308A

1993 Advertising Merit Award

The Martin Agency / Richmond

Healthtex

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93309A

1993 Advertising Merit Award

The Martin Agency / Richmond

Healthtex

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93310A

1993 Advertising Merit Award

The Martin Agency / Richmond

Healthtex

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93311A

1993 Advertising Merit Award

Martin/Williams / Minneapolis

Dr. Greg Dahl, Chiropractor

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93312A

1993 Advertising Merit Award

Martin/Williams / Minneapolis

Big Sky Montana

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93313A

1993 Advertising Merit Award

McFarland & Drier Advertising / Miami

Bertram Yacht

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93314A

1993 Advertising Merit Award

Mullen / Wenham, MA

Reebok International

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93315A

1993 Advertising Merit Award

Mullen / Wenham, MA

The Timberland Company

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93316A

1993 Advertising Merit Award

Stein Robaire Helm / Los Angeles

Day Runner

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93317A

1993 Advertising Merit Award

Weiss Whitten Carroll Stagliano / New York

Escada USA/Apriori

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93318A

1993 Advertising Merit Award

Wieden+Kennedy / Portland

Nike

Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign

93319A

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

The Lee Company

Consumer Television / Consumer Television :20 and Under: Campaign

93565T

1993 Advertising Merit Award

Goodby Berlin & Silverstein / San Francisco

Sega of America

Consumer Television / Consumer Television :20 and Under: Campaign

93566T

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

Porsche Cars North America

Collateral / Direct Mail: Single

93402A

1993 Advertising Merit Award

Goldsmith/Jeffrey / New York

Bergdorf Goodman

Collateral / Direct Mail: Single

93403A

1993 Advertising Merit Award

Sharon & Dave's Ad Agency / Cleveland

Cleveland Society of Communicating Arts

Collateral / Direct Mail: Single

93404A

1993 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

RSPCA

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

93445A

1993 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

RSPCA

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

93446A

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

Children's Defense Fund

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

93447A

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

Democratic National Committee

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

93448A

1993 Advertising Merit Award

Goldberg Moser O'Neill / San Francisco

United Way

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

93449A

1993 Advertising Merit Award

Leo Burnett / Hong Kong

Friends of the Earth

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

93450A

1993 Advertising Merit Award

The Martin Agency / Richmond

American Cancer Society

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

93451A

1993 Advertising Merit Award

The Martin Agency / Richmond

Citizens for Perot for President

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

93452A

1993 Advertising Merit Award

The Martin Agency / Richmond

Citizens for Perot for President

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

93453A

1993 Advertising Merit Award

The Martin Agency / Richmond

Citizens for Perot for President

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

93454A

1993 Advertising Merit Award

Mullen / Wenham, MA

World Society for the Protection of Animals

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

93455A

1993 Advertising Merit Award

RM&K Advertising / Richmond

Adopt-a-Pet

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

93456A

1993 Advertising Merit Award

Cramer-Krasselt / Milwaukee

East Towne Jewelers

Consumer Magazine / Consumer Magazine Less Than a Page B/W or Color: Campaign

93324A

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

Art Center College of Design

Consumer Magazine / Consumer Magazine Less Than a Page B/W or Color: Campaign

93325A

1993 Advertising Merit Award

Warner Einstein / Chicago

Schwinn Cycling and Fitness

Consumer Magazine / Consumer Magazine Less Than a Page B/W or Color: Campaign

93326A

1993 Advertising Merit Award

Young & Rubicam / San Francisco

Toronto Ford/Lincoln-Mercury Dealers

Television / Television Consumer Over :30 Campaign

93505T

1993 Advertising Merit Award

Chiat/Day / New York

NYNEX Information Resources

Outdoor / Outdoor: Campaign

93361A

1993 Advertising Merit Award

DDB Needham Worldwide / New York

New York State Lottery

Outdoor / Outdoor: Campaign

93362A

1993 Advertising Merit Award

Hunt Murray / Minneapolis

Mystic Lake Casino

Outdoor / Outdoor: Campaign

93363A

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