The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: Ammirati Puris Lintas / New York Client: United Parcel Service Category: Collateral Advertising / Collateral: Posters
Agency: Arnold Advertising / Boston Client: Volkswagen Category: Collateral Advertising / Collateral: Posters
Agency: The Arnold Agency / Richmond Client: Lamborghini Category: Collateral Advertising / Collateral: Posters
Agency: The Arnold Agency / Richmond Client: Lamborghini Category: Collateral Advertising / Collateral: Posters
Agency: Boy & Girl Advertising / Chicago Client: Law Offices of Jason B. Rosenthal Category: Collateral Advertising / Collateral: Posters
Agency: Cole & Weber / Portland Client: 24/7 Snowboards Category: Collateral Advertising / Collateral: Posters
Agency: CORE / St. Louis Client: WSIE The Jazz Station Category: Collateral Advertising / Collateral: Posters
Agency: Fallon McElligott / Minneapolis Client: Hed. Cycling Products Category: Collateral Advertising / Collateral: Posters
Agency: Grace & Rothschild / New York Client: Land Rover North America Category: Collateral Advertising / Collateral: Posters
Agency: Hunt Adkins / Minneapolis Client: Domtar Paper Category: Collateral Advertising / Collateral: Posters
Agency: James Bunting Advertising / Lancaster, PA Client: Stan's Record Bar Category: Collateral Advertising / Collateral: Posters
Agency: The Martin Agency / Richmond Client: Mercedes-Benz of North America Category: Collateral Advertising / Collateral: Posters
Agency: The Martin Agency / Richmond Client: One More Bar & Grill Category: Collateral Advertising / Collateral: Posters
Agency: Odiorne Wilde Narraway Groome / San Francisco Client: Alpine Meadows Category: Collateral Advertising / Collateral: Posters
Agency: Sietsema Engel and Partners / Minneapolis Client: Art Directors/Copywriters Club Category: Collateral Advertising / Collateral: Posters
Levi's Agency: Cutwater / San Francisco Client: Levi's Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: GGT Advertising / London Client: Scottish Courage/John Smith's Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: MOJO Partners / Auckland Client: Bluebird Foods/CC's Chips Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Borders Perrin & Norrander / Portland Client: Columbia Sportswear Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Contract Advertising / New Dehli Client: Hiram Walker Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: CORE / St. Louis Client: WSIE The Jazz Station Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Graham Scott / Edinburgh Client: Brand Paper Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Hunt Adkins / Minneapolis Client: Reelworks Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Hunt Adkins / Minneapolis Client: Reelworks Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Hunt Adkins / Minneapolis Client: Rohöl Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Hunt Adkins / Minneapolis Client: Rohöl Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Loeffler Ketchum Mountjoy / Charlotte, NC Client: Arthur's Cigar Bar Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Penna Powers Cutting & Haynes / Salt Lake City Client: Utah Advertising Federation Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Peterson Milla Hooks / Minneapolis Client: Animal Crackers Pet Sitters Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Peterson Milla Hooks / Minneapolis Client: The Minneapolis Show Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Rubin Postaer and Associates / Santa Monica Client: American Honda Motor Company Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Sandstrom Design / Portland Client: Sandstrom Design Category: Collateral Advertising / Collateral Direct Mail: Single
Agency: Anderson & Lembke / New York Client: Agfa Division, Bayer Company Category: Web Sites
Agency: Arnold Advertising / Boston Client: Volkswagen Category: Web Sites
Agency: Bent Media / New Orleans Client: McIlhenny Company Category: Web Sites
Agency: CKS Partners / Portland Client: Widmer Brewing Company Category: Web Sites
Agency: The Designory / Long Beach California Client: Porsche Cars North America Category: Web Sites
Agency: EURO RSCG/Dahlin Smith White / Salt Lake City Client: Conservation International Category: Web Sites
Agency: EURO RSCG/Dahlin Smith White / Salt Lake City Client: IOMEGA Category: Web Sites
Agency: Hal Riney & Partners / San Francisco Client: GM EV1/Saturn Corporation Category: Web Sites
Agency: Hal Riney & Partners / San Francisco Client: Saturn Corporation Category: Web Sites
Agency: Ketchum Advertising / San Francisco Client: Pacific Bell Network Category: Web Sites
Agency: Ogilvy & Mather / London Client: Guinness Category: Web Sites
Agency: Weiss Whitten Stagliano / New York Client: Weiss Whitten Stagliano Interactive / New York Category: Web Sites
Agency: Wieden + Kennedy / Portland Client: Microsoft Corporation Category: Web Sites
Agency: Hill Holliday Connors Cosmopulos / Boston Client: Dana Farber Cancer Institute Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: Hunt Adkins / Minneapolis Client: Reelworks Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: Ketchum Advertising / Pittsburgh Client: Pittsburgh Film Office Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: McConnaughy Stein Schmidt Brown / Chicago Client: The Amy Burack Company Category: Collateral Advertising / Collateral Direct Mail: Campaign
Agency: TBWA\Chiat\Day / Venice, CA Client: Advertising Club of Los Angeles Category: Collateral Advertising / Collateral Direct Mail: Campaign

1997 Advertising Merit Award

Ammirati Puris Lintas / New York

United Parcel Service

Collateral Advertising / Collateral: Posters

97_0450A

1997 Advertising Merit Award

Arnold Advertising / Boston

Volkswagen

Collateral Advertising / Collateral: Posters

97_0451A

1997 Advertising Merit Award

The Arnold Agency / Richmond

Lamborghini

Collateral Advertising / Collateral: Posters

97_0452A

1997 Advertising Merit Award

The Arnold Agency / Richmond

Lamborghini

Collateral Advertising / Collateral: Posters

97_0453A

1997 Advertising Merit Award

Boy & Girl Advertising / Chicago

Law Offices of Jason B. Rosenthal

Collateral Advertising / Collateral: Posters

97_0454A

1997 Advertising Merit Award

Cole & Weber / Portland

24/7 Snowboards

Collateral Advertising / Collateral: Posters

97_0455A

1997 Advertising Merit Award

CORE / St. Louis

WSIE The Jazz Station

Collateral Advertising / Collateral: Posters

97_0456A

1997 Advertising Merit Award

Fallon McElligott / Minneapolis

Hed. Cycling Products

Collateral Advertising / Collateral: Posters

97_0457A

1997 Advertising Merit Award

Grace & Rothschild / New York

Land Rover North America

Collateral Advertising / Collateral: Posters

97_0458A

1997 Advertising Merit Award

Hunt Adkins / Minneapolis

Domtar Paper

Collateral Advertising / Collateral: Posters

97_0459A

1997 Advertising Merit Award

James Bunting Advertising / Lancaster, PA

Stan's Record Bar

Collateral Advertising / Collateral: Posters

97_0460A

1997 Advertising Merit Award

The Martin Agency / Richmond

Mercedes-Benz of North America

Collateral Advertising / Collateral: Posters

97_0461A

1997 Advertising Merit Award

The Martin Agency / Richmond

One More Bar & Grill

Collateral Advertising / Collateral: Posters

97_0462A

1997 Advertising Merit Award

Odiorne Wilde Narraway Groome / San Francisco

Alpine Meadows

Collateral Advertising / Collateral: Posters

97_0463A

1997 Advertising Merit Award

Sietsema Engel and Partners / Minneapolis

Art Directors/Copywriters Club

Collateral Advertising / Collateral: Posters

97_0464A

1997 Advertising Merit Award

Cutwater / San Francisco

Levi's

Levi's

Consumer Television / Consumer Television Varying Lengths: Campaign

09402T

1997 Advertising Merit Award

GGT Advertising / London

Scottish Courage/John Smith's

Consumer Television / Consumer Television Varying Lengths: Campaign

97_0615T

1997 Advertising Merit Award

MOJO Partners / Auckland

Bluebird Foods/CC's Chips

Consumer Television / Consumer Television Varying Lengths: Campaign

97_0616T

1997 Advertising Merit Award

Borders Perrin & Norrander / Portland

Columbia Sportswear

Collateral Advertising / Collateral Direct Mail: Single

97_0395A

1997 Advertising Merit Award

Contract Advertising / New Dehli

Hiram Walker

Collateral Advertising / Collateral Direct Mail: Single

97_0396A

1997 Advertising Merit Award

CORE / St. Louis

WSIE The Jazz Station

Collateral Advertising / Collateral Direct Mail: Single

97_0397A

1997 Advertising Merit Award

Graham Scott / Edinburgh

Brand Paper

Collateral Advertising / Collateral Direct Mail: Single

97_0398A

1997 Advertising Merit Award

Hunt Adkins / Minneapolis

Reelworks

Collateral Advertising / Collateral Direct Mail: Single

97_0399A

1997 Advertising Merit Award

Hunt Adkins / Minneapolis

Reelworks

Collateral Advertising / Collateral Direct Mail: Single

97_0400A

1997 Advertising Merit Award

Hunt Adkins / Minneapolis

Rohöl

Collateral Advertising / Collateral Direct Mail: Single

97_0401A

1997 Advertising Merit Award

Hunt Adkins / Minneapolis

Rohöl

Collateral Advertising / Collateral Direct Mail: Single

97_0402A

1997 Advertising Merit Award

Loeffler Ketchum Mountjoy / Charlotte, NC

Arthur's Cigar Bar

Collateral Advertising / Collateral Direct Mail: Single

97_0403A

1997 Advertising Merit Award

Penna Powers Cutting & Haynes / Salt Lake City

Utah Advertising Federation

Collateral Advertising / Collateral Direct Mail: Single

97_0404A

1997 Advertising Merit Award

Peterson Milla Hooks / Minneapolis

Animal Crackers Pet Sitters

Collateral Advertising / Collateral Direct Mail: Single

97_0405A

1997 Advertising Merit Award

Peterson Milla Hooks / Minneapolis

The Minneapolis Show

Collateral Advertising / Collateral Direct Mail: Single

97_0406A

1997 Advertising Merit Award

Rubin Postaer and Associates / Santa Monica

American Honda Motor Company

Collateral Advertising / Collateral Direct Mail: Single

97_0407A

1997 Advertising Merit Award

Sandstrom Design / Portland

Sandstrom Design

Collateral Advertising / Collateral Direct Mail: Single

97_0408A

1997 Interactive Merit Award

Anderson & Lembke / New York

Agfa Division, Bayer Company

Web Sites

97_0628N

1997 Interactive Merit Award

Arnold Advertising / Boston

Volkswagen

Web Sites

97_0629N

1997 Interactive Merit Award

Bent Media / New Orleans

McIlhenny Company

Web Sites

97_0630N

1997 Interactive Merit Award

CKS Partners / Portland

Widmer Brewing Company

Web Sites

97_0631N

1997 Interactive Merit Award

The Designory / Long Beach California

Porsche Cars North America

Web Sites

97_0632N

1997 Interactive Merit Award

EURO RSCG/Dahlin Smith White / Salt Lake City

Conservation International

Web Sites

97_0633N

1997 Interactive Merit Award

EURO RSCG/Dahlin Smith White / Salt Lake City

IOMEGA

Web Sites

97_0634N

1997 Interactive Merit Award

Hal Riney & Partners / San Francisco

GM EV1/Saturn Corporation

Web Sites

97_0635N

1997 Interactive Merit Award

Hal Riney & Partners / San Francisco

Saturn Corporation

Web Sites

97_0636N

1997 Interactive Merit Award

Ketchum Advertising / San Francisco

Pacific Bell Network

Web Sites

97_0637N

1997 Interactive Merit Award

Ogilvy & Mather / London

Guinness

Web Sites

97_0638N

1997 Interactive Merit Award

Weiss Whitten Stagliano / New York

Weiss Whitten Stagliano Interactive / New York

Web Sites

97_0639N

1997 Interactive Merit Award

Wieden + Kennedy / Portland

Microsoft Corporation

Web Sites

97_0640N

1997 Advertising Merit Award

Hill Holliday Connors Cosmopulos / Boston

Dana Farber Cancer Institute

Collateral Advertising / Collateral Direct Mail: Campaign

97_0409A

1997 Advertising Merit Award

Hunt Adkins / Minneapolis

Reelworks

Collateral Advertising / Collateral Direct Mail: Campaign

97_0410A

1997 Advertising Merit Award

Ketchum Advertising / Pittsburgh

Pittsburgh Film Office

Collateral Advertising / Collateral Direct Mail: Campaign

97_0411A

1997 Advertising Merit Award

McConnaughy Stein Schmidt Brown / Chicago

The Amy Burack Company

Collateral Advertising / Collateral Direct Mail: Campaign

97_0412A

1997 Advertising Merit Award

TBWA\Chiat\Day / Venice, CA

Advertising Club of Los Angeles

Collateral Advertising / Collateral Direct Mail: Campaign

97_0413A

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