The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: Gabriel Diericks Razidlo / Minneapolis Client: Star Tribune Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Holland Mark Advertising / Boston Client: Boston Globe Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: The Martin Agency / Richmond Client: Carfax Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Mullen / Wenham Client: Drinks.com Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Ogilvy & Mather / Bangalore Client: 3M Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Ogilvy & Mather / Singapore Client: Asia Pacific Breweries Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Ogilvy & Mather / Singapore Client: Asia Pacific Breweries Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Ogilvy & Mather / Singapore Client: Borders Bookstore Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Ogilvy & Mather / Singapore Client: Borders Bookstore Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Ogilvy & Mather / Singapore Client: Borders Bookstore Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Ogilvy & Mather / Singapore Client: Borders Bookstore Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Ogilvy & Mather / Singapore Client: Do Asia Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Ogilvy & Mather / Singapore Client: Do Asia Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Ogilvy & Mather / Cape Town Client: Volkswagen South Africa Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Rethink / Vancouver Client: Richmond Savings Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Saatchi & Saatchi / Torrance Client: Allied Model Trains Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: TBWA / London Client: Waterstone's Booksellers Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: TBWA Hunt Lascaris / Johannesburg Client: Saturday Star Property Guide Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: TBWA Hunt Lascaris / Johannesburg Client: Seychelles Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: TBWA/Chiat/Day / Los Angeles Client: Apple Category: Newspaper / Newspaper Over 600 Lines: Single
Agency: Arnold Worldwide / Boston Client: Volkswagen of America Category: Integrated Branding Campaign
Agency: Deepend / London Client: Interbrew Category: Integrated Branding Campaign
Agency: Elephant Seven / Hamburg Client: Peugeot Deutschland Category: Integrated Branding Campaign
Nike Agency: Wieden+Kennedy / Amsterdam Client: Nike Europe Category: Integrated Branding Campaign
Agency: AD2 / Santa Monica Client: Columbia TriStar Film Distributers International Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Agency.com / Portland Client: Gucci Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: BBDO / Denmark Client: Hans Just A/S - Jägermeister Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: DoubleYou Remo / Madrid Client: Zara Espana SA Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Elephant Seven / Hamburg Client: Buena Vista International GmbH Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Elephant Seven / Hamburg Client: DaimlerChrysler Vertriebsorganisation Deutschland Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Impiric / London Client: Ericsson Global Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Mediafront / Olso Client: Animagicnet Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Murder, Inc. / San Francisco Client: Electronic Arts Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Scholz & Volkmer Intermediales Design / Wiesbaden Client: DaimlerChrysler AG Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: Xcom / Santa Ana Client: Olympus America Category: Promotional Advertising / Promotional Advertising - Web Sites
Agency: The Martin Agency / Richmond Client: TV Land Category: Multimedia Campaign
Agency: Agency.com / Portland Client: Urban Desires Category: Non-Profit Organizations / Non-Profit - Web Sites
Agency: Dentsu, Tohokushinsha Film Corp. / Tokyo Client: Kodaiji Temple Category: Non-Profit Organizations / Non-Profit - Web Sites
Agency: R/GA Digital Studios / New York Client: Richard Saul Wurman, TED Conferences Category: Non-Profit Organizations / Non-Profit - Web Sites
Agency: R/GA Digital Studios / New York Client: Nasdaq Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Agency: Scholz & Volkmer Intermediales Design / Wiesbaden Client: AUTOSTADT GmbH Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Agency: Carlton Donofrio Interactive / Baltimore Client: National Association of Realtors Category: Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs
Agency: theDrum.net / Middlesex Client: Thus Category: Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs
Agency: Imirage / Allentown Client: B. Braum - Burron OEM Division Category: Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs
Agency: Wieden + Kennedy / New York Client: ESPN Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Agency: Wieden + Kennedy / New York Client: ESPN Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Agency: 180 / Amsterdam Client: Adidas International BV Category: Consumer Television / Consumer Television Over :30 Single
Agency: Abbott Mead Vickers.BBDO / London Client: Wrangler Category: Consumer Television / Consumer Television Over :30 Single
Agency: Bartle Bogle Hegarty / London Client: Audi/Rawdon Glover Category: Consumer Television / Consumer Television Over :30 Single
Agency: BMP DDB / London Client: Volkswagen Group Category: Consumer Television / Consumer Television Over :30 Single

2001 Advertising Merit Award

Gabriel Diericks Razidlo / Minneapolis

Star Tribune

Newspaper / Newspaper Over 600 Lines: Single

010111A

2001 Advertising Merit Award

Holland Mark Advertising / Boston

Boston Globe

Newspaper / Newspaper Over 600 Lines: Single

010112A

2001 Advertising Merit Award

The Martin Agency / Richmond

Carfax

Newspaper / Newspaper Over 600 Lines: Single

010113A

2001 Advertising Merit Award

Mullen / Wenham

Drinks.com

Newspaper / Newspaper Over 600 Lines: Single

010114A

2001 Advertising Merit Award

Ogilvy & Mather / Bangalore

3M

Newspaper / Newspaper Over 600 Lines: Single

010115A

2001 Advertising Merit Award

Ogilvy & Mather / Singapore

Asia Pacific Breweries

Newspaper / Newspaper Over 600 Lines: Single

010116A

2001 Advertising Merit Award

Ogilvy & Mather / Singapore

Asia Pacific Breweries

Newspaper / Newspaper Over 600 Lines: Single

010117A

2001 Advertising Merit Award

Ogilvy & Mather / Singapore

Borders Bookstore

Newspaper / Newspaper Over 600 Lines: Single

010118A

2001 Advertising Merit Award

Ogilvy & Mather / Singapore

Borders Bookstore

Newspaper / Newspaper Over 600 Lines: Single

010119A

2001 Advertising Merit Award

Ogilvy & Mather / Singapore

Borders Bookstore

Newspaper / Newspaper Over 600 Lines: Single

010120A

2001 Advertising Merit Award

Ogilvy & Mather / Singapore

Borders Bookstore

Newspaper / Newspaper Over 600 Lines: Single

010121A

2001 Advertising Merit Award

Ogilvy & Mather / Singapore

Do Asia

Newspaper / Newspaper Over 600 Lines: Single

010122A

2001 Advertising Merit Award

Ogilvy & Mather / Singapore

Do Asia

Newspaper / Newspaper Over 600 Lines: Single

010123A

2001 Advertising Merit Award

Ogilvy & Mather / Cape Town

Volkswagen South Africa

Newspaper / Newspaper Over 600 Lines: Single

010124A

2001 Advertising Merit Award

Rethink / Vancouver

Richmond Savings

Newspaper / Newspaper Over 600 Lines: Single

010125A

2001 Advertising Merit Award

Saatchi & Saatchi / Torrance

Allied Model Trains

Newspaper / Newspaper Over 600 Lines: Single

010126A

2001 Advertising Merit Award

TBWA / London

Waterstone's Booksellers

Newspaper / Newspaper Over 600 Lines: Single

010127A

2001 Advertising Merit Award

TBWA Hunt Lascaris / Johannesburg

Saturday Star Property Guide

Newspaper / Newspaper Over 600 Lines: Single

010128A

2001 Advertising Merit Award

TBWA Hunt Lascaris / Johannesburg

Seychelles

Newspaper / Newspaper Over 600 Lines: Single

010129A

2001 Advertising Merit Award

TBWA/Chiat/Day / Los Angeles

Apple

Newspaper / Newspaper Over 600 Lines: Single

010130A

2001 Interactive Merit Award

Arnold Worldwide / Boston

Volkswagen of America

Integrated Branding Campaign

010174N

2001 Interactive Merit Award

Deepend / London

Interbrew

Integrated Branding Campaign

010175N

2001 Interactive Merit Award

Elephant Seven / Hamburg

Peugeot Deutschland

Integrated Branding Campaign

010176N

2001 Interactive Merit Award

Wieden+Kennedy / Amsterdam

Nike Europe

Nike

Integrated Branding Campaign

010177N

2001 Interactive Merit Award

AD2 / Santa Monica

Columbia TriStar Film Distributers International

Promotional Advertising / Promotional Advertising - Web Sites

010113N

2001 Interactive Merit Award

Agency.com / Portland

Gucci

Promotional Advertising / Promotional Advertising - Web Sites

010114N

2001 Interactive Merit Award

BBDO / Denmark

Hans Just A/S - Jägermeister

Promotional Advertising / Promotional Advertising - Web Sites

010115N

2001 Interactive Merit Award

DoubleYou Remo / Madrid

Zara Espana SA

Promotional Advertising / Promotional Advertising - Web Sites

010116N

2001 Interactive Merit Award

Elephant Seven / Hamburg

Buena Vista International GmbH

Promotional Advertising / Promotional Advertising - Web Sites

010117N

2001 Interactive Merit Award

Elephant Seven / Hamburg

DaimlerChrysler Vertriebsorganisation Deutschland

Promotional Advertising / Promotional Advertising - Web Sites

010118N

2001 Interactive Merit Award

Impiric / London

Ericsson Global

Promotional Advertising / Promotional Advertising - Web Sites

010119N

2001 Interactive Merit Award

Mediafront / Olso

Animagicnet

Promotional Advertising / Promotional Advertising - Web Sites

010120N

2001 Interactive Merit Award

Murder, Inc. / San Francisco

Electronic Arts

Promotional Advertising / Promotional Advertising - Web Sites

010121N

2001 Interactive Merit Award

Scholz & Volkmer Intermediales Design / Wiesbaden

DaimlerChrysler AG

Promotional Advertising / Promotional Advertising - Web Sites

010122N

2001 Interactive Merit Award

Xcom / Santa Ana

Olympus America

Promotional Advertising / Promotional Advertising - Web Sites

010123N

2001 Advertising Merit Award

The Martin Agency / Richmond

TV Land

Multimedia Campaign

010581A

2001 Interactive Merit Award

Agency.com / Portland

Urban Desires

Non-Profit Organizations / Non-Profit - Web Sites

010198N

2001 Interactive Merit Award

Dentsu, Tohokushinsha Film Corp. / Tokyo

Kodaiji Temple

Non-Profit Organizations / Non-Profit - Web Sites

010199N

2001 Interactive Merit Award

R/GA Digital Studios / New York

Richard Saul Wurman, TED Conferences

Non-Profit Organizations / Non-Profit - Web Sites

010200N

2001 Interactive Merit Award

R/GA Digital Studios / New York

Nasdaq

Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising

010157N

2001 Interactive Merit Award

Scholz & Volkmer Intermediales Design / Wiesbaden

AUTOSTADT GmbH

Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising

010158N

2001 Interactive Merit Award

Carlton Donofrio Interactive / Baltimore

National Association of Realtors

Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs

010164N

2001 Interactive Merit Award

theDrum.net / Middlesex

Thus

Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs

010165N

2001 Interactive Merit Award

Imirage / Allentown

B. Braum - Burron OEM Division

Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs

010166N

2001 Design Merit Award

Wieden + Kennedy / New York

ESPN

Collateral Design / Promotional and Point-of-Purchase Posters: Single

010343A

2001 Design Merit Award

Wieden + Kennedy / New York

ESPN

Collateral Design / Promotional and Point-of-Purchase Posters: Single

010344A

2001 Advertising Merit Award

180 / Amsterdam

Adidas International BV

Consumer Television / Consumer Television Over :30 Single

010477A

2001 Advertising Merit Award

Abbott Mead Vickers.BBDO / London

Wrangler

Consumer Television / Consumer Television Over :30 Single

010478A

2001 Advertising Merit Award

Bartle Bogle Hegarty / London

Audi/Rawdon Glover

Consumer Television / Consumer Television Over :30 Single

010479A

2001 Advertising Merit Award

BMP DDB / London

Volkswagen Group

Consumer Television / Consumer Television Over :30 Single

010481A

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