The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Agency
Client
Title
Category
Annual ID
Corporate Web Site
Agency: Neue Digitale / Frankfurt
Client: Wilkhahn Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Levi's Holidays 2002
Agency: ninedots / Toronto
Client: Levi Strauss & Co. (Canada) Inc. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Basketball
Agency: ninedots / Toronto
Client: Nike Canada Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Soul of the Brand
Agency: OgilvyInteractive Singapore / Singapore
Client: Volvo Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
2003 MasterCraft Site
Agency: Periscope / Minneapolis
Client: MasterCraft Boats Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Basketball
Agency: R/GA / New York
Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike.com USA Homepage
Agency: R/GA / New York
Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Goddess
Agency: R/GA / New York
Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Running
Agency: R/GA / New York
Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
SMIRNOFF ICE(TM) Web Site
Agency: Real Branding / San Francisco
Client: Diageo North America Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
trekenergy.com
Agency: Ryan & Deslauriers / Montreal
Client: Kert Technologies, Inc. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nissan Shift_ campaign
Agency: Sapient / Santa Monica
Client: Nissan.. Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike ACG Brand Site
Agency: Barbarian Group, The / Boston
Client: Nike ACG Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Part 1, Part 2, Part 3
Agency: Atmosphere BBDO / New York
Client: Cingular Wireless Category: Banners / Banner - Campaign
Sea, Mountain, River
Agency: Dentsu / Tokyo
Client: Japan Advertising Council Category: Banners / Banner - Campaign
The Hire/More Twists 2, Hostage/Crazy 2, Ticker/Time Flies 2, Beat the Devil/A Driver 2
Agency: Fallon / Minneapolis
Client: BMW of North America, LLC Category: Banners / Banner - Campaign
Yahoo Scratch, Chock Walk, Leaning In, On the Ground
Agency: Martin Agency, The/ Martin Interactive / New York
Client: Saralee Corp./Hanes Tagless Category: Banners / Banner - Campaign
Bus, Fly, Anvil
Agency: OgilvyInteractive / São Paulo
Client: CNA English School Category: Banners / Banner - Campaign
Orange, Word Pronounce, Countdown
Agency: Tribal DDB / New York
Client: ING Category: Banners / Banner - Campaign
Downside
Agency: Arnold Worldwide and Crispin Porter Bogusky / Boston and Miami
Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Flavor
Agency: Arnold Worldwide and Crispin Porter Bogusky / Boston and Miami
Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Positive
Agency: Arnold Worldwide and Crispin Porter Bogusky / Boston and Miami
Client: American Legacy Foundation Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Telemarketer
Agency: DDB / New York
Client: Ad Council Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Plan Your Escape
Agency: Carmichael Lynch / Minneapolis
Client: Porsche Cars Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Aeroplane, San Francisco, Muni
Agency: Butler, Shine & Stern/PeñaBrand / Sausalito
Client: J-Boogie Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
The tougue, The ear, The close cropped head
Agency: Hakuhodo / Osaka
Client: Elecom Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Do the streets belong to everyone? (rug)/Do the streets belong to everyone? (chandellier)/Do the streets belong to everyone? (public sofa)
Agency: Happy Forsman & Bodenfors / Göteborg
Client: Swedish Museum of Architecture Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Sushi/Snails/Coffee/Swiss Roll
Agency: Jupiter Drawing Room (South Africa), The / Johannesburg
Client: Nedbank Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Missing Fries, Big Mac, FOF
Agency: Leo Burnett / Singapore
Client: McDonald's Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Before 42 kg/ Before 87kg/ Before 91 kg
Agency: Ogilvy & Mather / New Delhi
Client: Dr. Morepen Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Adam/Sohni/Romeo/Salim/Laila
Agency: RMG David / New Delhi
Client: www.Indiatimes.com Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
FZT Phase II
Agency: Wieden+Kennedy / Tokyo
Client: Nike Japan Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
MTV Asia Awards 2002
Agency: CCG.XM / Singapore
Client: MTV Asia Category: Brand Gaming / Brand Gaming - Banners
BMW Films/The Hire II Web Site
Agency: Fallon / Minneapolis
Client: BMW Category: Brand Gaming / Brand Gaming - Banners
The Mission
Agency: One Sky / Tokyo
Client: Fuji Heavy Industries Ltd. (Subaru Forester) Category: Brand Gaming / Brand Gaming - Banners
drinkmilk.ca
Agency: Tribal DDB / Vancouver
Client: BC Dairy Foundation Category: Brand Gaming / Brand Gaming - Banners
Getting Warmer, Cowboy Hat, Bands
Agency: Arnold Worldwide / Boston
Client: Volkswagen of America Category: Consumer Television / Consumer Television :30/:25 Campaign
Admission, Confession, Hurry
Agency: BMP DDB / London
Client: Volkswagen Category: Consumer Television / Consumer Television :30/:25 Campaign
Talk Show, Academy, Scorecard
Agency: BURRIS / Greensboro
Client: Golf Pride (a Division of Eaton Corporation) Category: Consumer Television / Consumer Television :30/:25 Campaign
Whisper, Track, Lullaby
Agency: Cliff Freeman & Partners / New York
Client: Fox Sports Net Category: Consumer Television / Consumer Television :30/:25 Campaign
Sip Not Guzzle, Burn the Maps, Middle Finger
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Consumer Television / Consumer Television :30/:25 Campaign
Corn, Close, Ladies
Agency: Goodby Silverstein & Partners / San Francisco
Client: Saturn Category: Consumer Television / Consumer Television :30/:25 Campaign
Red Eye, Copier Room, Sauna
Agency: GSD&M / Austin
Client: Dial Category: Consumer Television / Consumer Television :30/:25 Campaign
Dive, Surprise, Subway
Agency: Hill Holliday / Boston
Client: Dunkin' Donuts Category: Consumer Television / Consumer Television :30/:25 Campaign
Universal Business Adaptor, Elixer, Reality Detector
Agency: Ogilvy & Mather / New York
Client: IBM Category: Consumer Television / Consumer Television :30/:25 Campaign
Rude Awakening, Role Reversal, Gone
Agency: Ogilvy & Mather / Chicago
Client: Sears Roebuck and Co. Category: Consumer Television / Consumer Television :30/:25 Campaign
Morpharay, Devastator, Inflato Glove
Agency: TBWA\Chiat\Day / Los Angeles
Client: Sony PlayStation Category: Consumer Television / Consumer Television :30/:25 Campaign
Jaywalking, Newspaper, Gum
Agency: Venables, Bell & Partners / Santa Monica
Client: HBO Home Video-OZ Category: Consumer Television / Consumer Television :30/:25 Campaign
Lance, Recruit, Wave
Agency: Wieden+Kennedy / New York
Client: ESPN Category: Consumer Television / Consumer Television :30/:25 Campaign
Wave, Orca, Roddick
Agency: Wieden+Kennedy / Portland
Client: Powerade Category: Consumer Television / Consumer Television :30/:25 Campaign
Award:
2003 Interactive Merit Award
Agency:
Neue Digitale / Frankfurt
Client:
Wilkhahn
Title:
Corporate Web Site
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
03164N
Award:
2003 Interactive Merit Award
Agency:
ninedots / Toronto
Client:
Levi Strauss & Co. (Canada) Inc.
Title:
Levi's Holidays 2002
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
03165N
Award:
2003 Interactive Merit Award
Agency:
ninedots / Toronto
Client:
Nike Canada
Title:
Nike Basketball
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
03166N
Award:
2003 Interactive Merit Award
Agency:
OgilvyInteractive Singapore / Singapore
Client:
Volvo
Title:
Soul of the Brand
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
03167N
Award:
2003 Interactive Merit Award
Agency:
Periscope / Minneapolis
Client:
MasterCraft Boats
Title:
2003 MasterCraft Site
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
03168N
Award:
2003 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike Basketball
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
03169N
Award:
2003 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike.com USA Homepage
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
03170N
Award:
2003 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike Goddess
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
03171N
Award:
2003 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike Running
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
03172N
Award:
2003 Interactive Merit Award
Agency:
Real Branding / San Francisco
Client:
Diageo North America
Title:
SMIRNOFF ICE(TM) Web Site
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
03173N
Award:
2003 Interactive Merit Award
Agency:
Ryan & Deslauriers / Montreal
Client:
Kert Technologies, Inc.
Title:
trekenergy.com
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
03174N
Award:
2003 Interactive Merit Award
Agency:
Sapient / Santa Monica
Client:
Nissan..
Title:
Nissan Shift_ campaign
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
03175N
Award:
2003 Interactive Merit Award
Agency:
Barbarian Group, The / Boston
Client:
Nike ACG
Title:
Nike ACG Brand Site
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Annual ID:
03176N
Award:
2003 Interactive Merit Award
Agency:
Atmosphere BBDO / New York
Client:
Cingular Wireless
Title:
Part 1, Part 2, Part 3
Category:
Banners / Banner - Campaign
Annual ID:
03086N
Award:
2003 Interactive Merit Award
Agency:
Dentsu / Tokyo
Client:
Japan Advertising Council
Title:
Sea, Mountain, River
Category:
Banners / Banner - Campaign
Annual ID:
03087N
Award:
2003 Interactive Merit Award
Agency:
Fallon / Minneapolis
Client:
BMW of North America, LLC
Title:
The Hire/More Twists 2, Hostage/Crazy 2, Ticker/Time Flies 2, Beat the Devil/A Driver 2
Category:
Banners / Banner - Campaign
Annual ID:
03088N
Award:
2003 Interactive Merit Award
Agency:
Martin Agency, The/ Martin Interactive / New York
Client:
Saralee Corp./Hanes Tagless
Title:
Yahoo Scratch, Chock Walk, Leaning In, On the Ground
Category:
Banners / Banner - Campaign
Annual ID:
03089N
Award:
2003 Interactive Merit Award
Agency:
OgilvyInteractive / São Paulo
Client:
CNA English School
Title:
Bus, Fly, Anvil
Category:
Banners / Banner - Campaign
Annual ID:
03090N
Award:
2003 Interactive Merit Award
Agency:
Tribal DDB / New York
Client:
ING
Title:
Orange, Word Pronounce, Countdown
Category:
Banners / Banner - Campaign
Annual ID:
03091N
Award:
2003 Advertising Merit Award
Agency:
Arnold Worldwide and Crispin Porter Bogusky / Boston and Miami
Client:
American Legacy Foundation
Title:
Downside
Category:
Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Annual ID:
03011R
Award:
2003 Advertising Merit Award
Agency:
Arnold Worldwide and Crispin Porter Bogusky / Boston and Miami
Client:
American Legacy Foundation
Title:
Flavor
Category:
Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Annual ID:
03012R
Award:
2003 Advertising Merit Award
Agency:
Arnold Worldwide and Crispin Porter Bogusky / Boston and Miami
Client:
American Legacy Foundation
Title:
Positive
Category:
Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Annual ID:
03013R
Award:
2003 Advertising Merit Award
Agency:
DDB / New York
Client:
Ad Council
Title:
Telemarketer
Category:
Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail: Campaign
Annual ID:
03014R
Award:
2003 Interactive Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
Porsche Cars
Title:
Plan Your Escape
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Annual ID:
03177N
Award:
2003 Design Merit Award
Agency:
Butler, Shine & Stern/PeñaBrand / Sausalito
Client:
J-Boogie
Title:
Aeroplane, San Francisco, Muni
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Annual ID:
03134D
Award:
2003 Design Merit Award
Agency:
Hakuhodo / Osaka
Client:
Elecom
Title:
The tougue, The ear, The close cropped head
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Annual ID:
03135D
Award:
2003 Design Merit Award
Agency:
Happy Forsman & Bodenfors / Göteborg
Client:
Swedish Museum of Architecture
Title:
Do the streets belong to everyone? (rug)/Do the streets belong to everyone? (chandellier)/Do the streets belong to everyone? (public sofa)
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Annual ID:
03136D
Award:
2003 Design Merit Award
Agency:
Jupiter Drawing Room (South Africa), The / Johannesburg
Client:
Nedbank
Title:
Sushi/Snails/Coffee/Swiss Roll
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Annual ID:
03137D
Award:
2003 Design Merit Award
Agency:
Leo Burnett / Singapore
Client:
McDonald's
Title:
Missing Fries, Big Mac, FOF
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Annual ID:
03138D
Award:
2003 Design Merit Award
Agency:
Ogilvy & Mather / New Delhi
Client:
Dr. Morepen
Title:
Before 42 kg/ Before 87kg/ Before 91 kg
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Annual ID:
03139D
Award:
2003 Design Merit Award
Agency:
RMG David / New Delhi
Client:
www.Indiatimes.com
Title:
Adam/Sohni/Romeo/Salim/Laila
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Annual ID:
03140D
Award:
2003 Design Merit Award
Agency:
Wieden+Kennedy / Tokyo
Client:
Nike Japan
Title:
FZT Phase II
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Annual ID:
03141D
Award:
2003 Interactive Merit Award
Agency:
CCG.XM / Singapore
Client:
MTV Asia
Title:
MTV Asia Awards 2002
Category:
Brand Gaming / Brand Gaming - Banners
Annual ID:
03215N
Award:
2003 Interactive Merit Award
Agency:
Fallon / Minneapolis
Client:
BMW
Title:
BMW Films/The Hire II Web Site
Category:
Brand Gaming / Brand Gaming - Banners
Annual ID:
03216N
Award:
2003 Interactive Merit Award
Agency:
One Sky / Tokyo
Client:
Fuji Heavy Industries Ltd. (Subaru Forester)
Title:
The Mission
Category:
Brand Gaming / Brand Gaming - Banners
Annual ID:
03217N
Award:
2003 Interactive Merit Award
Agency:
Tribal DDB / Vancouver
Client:
BC Dairy Foundation
Title:
drinkmilk.ca
Category:
Brand Gaming / Brand Gaming - Banners
Annual ID:
03218N
Award:
2003 Advertising Merit Award
Agency:
Arnold Worldwide / Boston
Client:
Volkswagen of America
Title:
Getting Warmer, Cowboy Hat, Bands
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03437A
Award:
2003 Advertising Merit Award
Agency:
BMP DDB / London
Client:
Volkswagen
Title:
Admission, Confession, Hurry
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03438A
Award:
2003 Advertising Merit Award
Agency:
BURRIS / Greensboro
Client:
Golf Pride (a Division of Eaton Corporation)
Title:
Talk Show, Academy, Scorecard
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03439A
Award:
2003 Advertising Merit Award
Agency:
Cliff Freeman & Partners / New York
Client:
Fox Sports Net
Title:
Whisper, Track, Lullaby
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03440A
Award:
2003 Advertising Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
MINI
Title:
Sip Not Guzzle, Burn the Maps, Middle Finger
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03441A
Award:
2003 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Saturn
Title:
Corn, Close, Ladies
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03442A
Award:
2003 Advertising Merit Award
Agency:
GSD&M / Austin
Client:
Dial
Title:
Red Eye, Copier Room, Sauna
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03443A
Award:
2003 Advertising Merit Award
Agency:
Hill Holliday / Boston
Client:
Dunkin' Donuts
Title:
Dive, Surprise, Subway
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03444A
Award:
2003 Advertising Merit Award
Agency:
Ogilvy & Mather / New York
Client:
IBM
Title:
Universal Business Adaptor, Elixer, Reality Detector
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03445A
Award:
2003 Advertising Merit Award
Agency:
Ogilvy & Mather / Chicago
Client:
Sears Roebuck and Co.
Title:
Rude Awakening, Role Reversal, Gone
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03446A
Award:
2003 Advertising Merit Award
Agency:
TBWA\Chiat\Day / Los Angeles
Client:
Sony PlayStation
Title:
Morpharay, Devastator, Inflato Glove
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03447A
Award:
2003 Advertising Merit Award
Agency:
Venables, Bell & Partners / Santa Monica
Client:
HBO Home Video-OZ
Title:
Jaywalking, Newspaper, Gum
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03448A
Award:
2003 Advertising Merit Award
Agency:
Wieden+Kennedy / New York
Client:
ESPN
Title:
Lance, Recruit, Wave
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03449A
Award:
2003 Advertising Merit Award
Agency:
Wieden+Kennedy / Portland
Client:
Powerade
Title:
Wave, Orca, Roddick
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
03450A