The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Agency
Client
Title
Category
Annual ID
Brighter Futures Society
Agency: PUBLICIS NY / NY
Client: YAI-National Institute for People wit Disabilities Category: Non-Broadcast / Campaign
Nike Women-Here I Am Campaign
Agency: Wieden + Kennedy / Amsterdam
Client: Nike Women Category: Non-Broadcast / Campaign
Quench your thrill buds.
Agency: Dan McCormack / London
Client: Ladbrokes Casino Category: Consumer Television / Over :30 - Campaign
HD Intervention
Agency: Goodby Silverstein & Partners / San Francisco
Client: Comcast Category: Consumer Television / Over :30 - Campaign
BURST
Agency: GPY&R / Melbourne
Client: Cadbury Schweppes Australia Category: Consumer Television / Over :30 - Campaign
Sponsor local sports
Agency: Uncle Grey Århus / Århus
Client: OK Gasoline Category: Consumer Television / Over :30 - Campaign
Jordan Brand
Agency: Wieden + Kennedy, New York / New York
Client: Jordan Brand Category: Consumer Television / Over :30 - Campaign
New Year's Eve, Economy, Marathons
Agency: Saatchi & Saatchi New York / New York
Client: Stuffit Category: Consumer Radio / Campaign
Cut
Agency: Y&R Germany / Frankfurt am Main
Client: Wuesthof (Kitchen knives) Category: Consumer Radio / Campaign
Etc.
Agency: 22squared / Atlanta
Client: Atlanta Brewing Company Category: Collateral / Posters - Single
Guinness - Tetris
Agency: Grey Beijing / Beijing
Client: Durty Nellies Irish Pub Beijing Category: Collateral / Posters - Single
Guinness - Chinese painting
Agency: Grey Beijing / Beijing
Client: Durty Nellies Irish Pub Beijing Category: Collateral / Posters - Single
Kitchen
Agency: Leo Burnett India / Mumbai
Client: Bajaj Electricals Pvt Ltd Category: Collateral / Posters - Single
Hearing Chart
Agency: OLSON / Minneapolis
Client: Starkey Laboratories Inc. Category: Collateral / Posters - Single
Decrossifier
Agency: Saatchi & Saatchi New York / New York
Client: Miller Category: Collateral / Posters - Single
Pinky Restraint
Agency: Saatchi & Saatchi New York / New York
Client: Miller Category: Collateral / Posters - Single
Collar Clips
Agency: Saatchi & Saatchi New York / New York
Client: Miller Category: Collateral / Posters - Single
VOLKSWAGEN CUSTOMIZED TRUCKS
Agency: AlmapBBDO / São Paulo
Client: VOLKSWAGEN Category: Outdoor / Outdoor - Campaign
Read the street
Agency: BBDO Germany GmbH / Duesseldorf
Client: Mercedes-Benz Netherlands Category: Outdoor / Outdoor - Campaign
Pizza Boxes Campaign
Agency: BBDO / New York
Client: The Economist Category: Outdoor / Outdoor - Campaign
Long Live Diversity
Agency: Forsman & Bodenfors / Gothenburg
Client: IKEA Category: Outdoor / Outdoor - Campaign
Marquee Campaign
Agency: Jones / Chicago
Client: Chicago Cubs Category: Outdoor / Outdoor - Campaign
SPLIT OBJECTS
Agency: JWT CHILE / Santiago
Client: MATTEL CHILE Category: Outdoor / Outdoor - Campaign
Cut-Out Books
Agency: Ogilvy & Mather Singapore / Singapore
Client: FHM Siingapore Category: Outdoor / Outdoor - Campaign
Maps
Agency: Saatchi & Saatchi / Sydney
Client: Sony Australia Category: Outdoor / Outdoor - Campaign
The Missing Piece
Agency: Scholz & Friends / Berlin
Client: Ravensburger Spieleverlag GmbH Category: Outdoor / Outdoor - Campaign
Wallace and Gromit
Agency: DDB / London
Client: Harvey Nichols Category: Outdoor / Outdoor - Campaign
We Need To Talk
Agency: zig / Toronto
Client: Astral Media, CFRB Category: Outdoor / Outdoor - Campaign
Cans
Agency: BBDO GUERRERO / Makati City
Client: Childhope Asia Philippines Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Campaign
Tricks
Agency: Colenso BBDO / Auckland
Client: Alzheimer's New Zealand Category: Public Service/Political Television / Campaign
Domestic Violence
Agency: Ogilvy & Mather / Mumbai
Client: Breakthrough Category: Public Service/Political Television / Campaign
Coalergy
Agency: The Martin Agency / Richmond
Client: Alliance for Climate Protection Category: Public Service/Political Television / Campaign
Obamccain
Agency: Grey Worldwide / New York
Client: Vote the Issues Category: Public Service/Political Print / Newspaper or Magazine - Single
Everybody Against Everybody.
Agency: Leo Burnett / Lisboa
Client: Amnesty International Category: Public Service/Political Print / Newspaper or Magazine - Single
Jordi
Agency: Saatchi & Saatchi, S.A. / Madrid
Client: REPORTERS WITHOUT BORDERS Category: Public Service/Political Print / Newspaper or Magazine - Single
Juantxu
Agency: Saatchi & Saatchi, S.A. / Madrid
Client: REPORTERS WITHOUT BORDERS Category: Public Service/Political Print / Newspaper or Magazine - Single
Clean River
Agency: STIR / Milwaukee
Client: Milwaukee River Keeper Category: Public Service/Political Print / Newspaper or Magazine - Single
Banana
Agency: Storåkers McCann AB / Stockholm
Client: The modern museeum Category: Public Service/Political Print / Newspaper or Magazine - Single
For More Information
Agency: TBWA\Vancouver / Vancouver
Client: BC Lung Association Category: Public Service/Political Print / Newspaper or Magazine - Single
Patrick Conlon
Agency: Young & Rubicam / New York
Client: National Disaster Search Dog Foundation Category: Public Service/Political Print / Newspaper or Magazine - Single
LAST WILL
Agency: Abbott Mead Vickers BBDO / London
Client: TOWER HAMLETS Category: Public Service/Political Radio / Single
Shark attack
Agency: Grey South Africa / Sandton
Client: Shark Life Category: Public Service/Political Radio / Single
Doubt
Agency: Shalmor Avnon Amichay/Y&R / Tel Aviv
Client: The Aids Task Force Category: Public Service/Political Radio / Single
Great photos
Agency: DDB Brasil / Sao Paulo
Client: Latin Stock (image bank) Category: Consumer Magazine / Black and White: Full Page or Spread - Campaign
Palindrome
Agency: Jung von Matt, Zurich / Zürich
Client: Mercedes-Benz Switzerland Category: Consumer Magazine / Black and White: Full Page or Spread - Campaign
ACTION EPA - TRAY
Agency: AlmapBBDO / São Paulo
Client: EPA Category: Public Service/Political Print / Outdoor and Posters - Single
ACTION EPA - T-SHIRT
Agency: AlmapBBDO / São Paulo
Client: EPA Category: Public Service/Political Print / Outdoor and Posters - Single
ACTION EPA - PANEL IN EVENT
Agency: AlmapBBDO / São Paulo
Client: EPA Category: Public Service/Political Print / Outdoor and Posters - Single
Award:
2009 Advertising Merit Award
Agency:
PUBLICIS NY / NY
Client:
YAI-National Institute for People wit Disabilities
Title:
Brighter Futures Society
Category:
Non-Broadcast / Campaign
Annual ID:
09420T
Award:
2009 Advertising Merit Award
Agency:
Wieden + Kennedy / Amsterdam
Client:
Nike Women
Title:
Nike Women-Here I Am Campaign
Category:
Non-Broadcast / Campaign
Annual ID:
09421T
Award:
2009 Advertising Merit Award
Agency:
Dan McCormack / London
Client:
Ladbrokes Casino
Title:
Quench your thrill buds.
Category:
Consumer Television / Over :30 - Campaign
Annual ID:
09351T
Award:
2009 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Comcast
Title:
HD Intervention
Category:
Consumer Television / Over :30 - Campaign
Annual ID:
09352T
Award:
2009 Advertising Merit Award
Agency:
GPY&R / Melbourne
Client:
Cadbury Schweppes Australia
Title:
BURST
Category:
Consumer Television / Over :30 - Campaign
Annual ID:
09353T
Award:
2009 Advertising Merit Award
Agency:
Uncle Grey Århus / Århus
Client:
OK Gasoline
Title:
Sponsor local sports
Category:
Consumer Television / Over :30 - Campaign
Annual ID:
09354T
Award:
2009 Advertising Merit Award
Agency:
Wieden + Kennedy, New York / New York
Client:
Jordan Brand
Title:
Jordan Brand
Category:
Consumer Television / Over :30 - Campaign
Annual ID:
09355T
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi New York / New York
Client:
Stuffit
Title:
New Year's Eve, Economy, Marathons
Category:
Consumer Radio / Campaign
Annual ID:
09330R
Award:
2009 Advertising Merit Award
Agency:
Y&R Germany / Frankfurt am Main
Client:
Wuesthof (Kitchen knives)
Title:
Cut
Category:
Consumer Radio / Campaign
Annual ID:
09331R
Award:
2009 Advertising Merit Award
Agency:
22squared / Atlanta
Client:
Atlanta Brewing Company
Title:
Etc.
Category:
Collateral / Posters - Single
Annual ID:
09228A
Award:
2009 Advertising Merit Award
Agency:
BBDO / Bangkok
Client:
HomePro Sale
Title:
Bag Poster
Category:
Collateral / Posters - Single
Annual ID:
09229A
Award:
2009 Advertising Merit Award
Agency:
Grey Beijing / Beijing
Client:
Durty Nellies Irish Pub Beijing
Title:
Guinness - Tetris
Category:
Collateral / Posters - Single
Annual ID:
09230A
Award:
2009 Advertising Merit Award
Agency:
Grey Beijing / Beijing
Client:
Durty Nellies Irish Pub Beijing
Title:
Guinness - Chinese painting
Category:
Collateral / Posters - Single
Annual ID:
09231A
Award:
2009 Advertising Merit Award
Agency:
Leo Burnett India / Mumbai
Client:
Bajaj Electricals Pvt Ltd
Title:
Kitchen
Category:
Collateral / Posters - Single
Annual ID:
09232A
Award:
2009 Advertising Merit Award
Agency:
OLSON / Minneapolis
Client:
Starkey Laboratories Inc.
Title:
Hearing Chart
Category:
Collateral / Posters - Single
Annual ID:
09233A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi New York / New York
Client:
Miller
Title:
Decrossifier
Category:
Collateral / Posters - Single
Annual ID:
09234A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi New York / New York
Client:
Miller
Title:
Pinky Restraint
Category:
Collateral / Posters - Single
Annual ID:
09235A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi New York / New York
Client:
Miller
Title:
Collar Clips
Category:
Collateral / Posters - Single
Annual ID:
09236A
Award:
2009 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
VOLKSWAGEN
Title:
VOLKSWAGEN CUSTOMIZED TRUCKS
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09178A
Award:
2009 Advertising Merit Award
Agency:
BBDO Germany GmbH / Duesseldorf
Client:
Mercedes-Benz Netherlands
Title:
Read the street
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09179A
Award:
2009 Advertising Merit Award
Agency:
BBDO / New York
Client:
The Economist
Title:
Pizza Boxes Campaign
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09180A
Award:
2009 Advertising Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
IKEA
Title:
Long Live Diversity
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09181A
Award:
2009 Advertising Merit Award
Agency:
Jones / Chicago
Client:
Chicago Cubs
Title:
Marquee Campaign
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09182A
Award:
2009 Advertising Merit Award
Agency:
JWT CHILE / Santiago
Client:
MATTEL CHILE
Title:
SPLIT OBJECTS
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09183A
Award:
2009 Advertising Merit Award
Agency:
jwt mexico / df
Client:
Ford Expedition
Title:
Rearview
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09184A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy & Mather Singapore / Singapore
Client:
FHM Siingapore
Title:
Cut-Out Books
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09185A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi / Sydney
Client:
Sony Australia
Title:
Maps
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09186A
Award:
2009 Advertising Merit Award
Agency:
Scholz & Friends / Berlin
Client:
Ravensburger Spieleverlag GmbH
Title:
The Missing Piece
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09187A
Award:
2009 Advertising Merit Award
Agency:
DDB / London
Client:
Harvey Nichols
Title:
Wallace and Gromit
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09188A
Award:
2009 Advertising Merit Award
Agency:
zig / Toronto
Client:
Astral Media, CFRB
Title:
We Need To Talk
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09189A
Award:
2009 Advertising Merit Award
Agency:
BBDO GUERRERO / Makati City
Client:
Childhope Asia Philippines
Title:
Cans
Category:
Public Service/Political Print / Collateral (Brochures and Direct Mail) - Campaign
Annual ID:
09299A
Award:
2009 Advertising Merit Award
Agency:
Colenso BBDO / Auckland
Client:
Alzheimer's New Zealand
Title:
Tricks
Category:
Public Service/Political Television / Campaign
Annual ID:
09310T
Award:
2009 Advertising Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
Breakthrough
Title:
Domestic Violence
Category:
Public Service/Political Television / Campaign
Annual ID:
09311T
Award:
2009 Advertising Merit Award
Agency:
The Martin Agency / Richmond
Client:
Alliance for Climate Protection
Title:
Coalergy
Category:
Public Service/Political Television / Campaign
Annual ID:
09312T
Award:
2009 Advertising Merit Award
Agency:
Grey Worldwide / New York
Client:
Vote the Issues
Title:
Obamccain
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09256A
Award:
2009 Advertising Merit Award
Agency:
Leo Burnett / Lisboa
Client:
Amnesty International
Title:
Everybody Against Everybody.
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09257A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi, S.A. / Madrid
Client:
REPORTERS WITHOUT BORDERS
Title:
Jordi
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09258A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi, S.A. / Madrid
Client:
REPORTERS WITHOUT BORDERS
Title:
Juantxu
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09259A
Award:
2009 Advertising Merit Award
Agency:
STIR / Milwaukee
Client:
Milwaukee River Keeper
Title:
Clean River
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09260A
Award:
2009 Advertising Merit Award
Agency:
Storåkers McCann AB / Stockholm
Client:
The modern museeum
Title:
Banana
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09261A
Award:
2009 Advertising Merit Award
Agency:
TBWA\Vancouver / Vancouver
Client:
BC Lung Association
Title:
For More Information
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09262A
Award:
2009 Advertising Merit Award
Agency:
Young & Rubicam / New York
Client:
National Disaster Search Dog Foundation
Title:
Patrick Conlon
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09263A
Award:
2009 Advertising Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
TOWER HAMLETS
Title:
LAST WILL
Category:
Public Service/Political Radio / Single
Annual ID:
09300R
Award:
2009 Advertising Merit Award
Agency:
Grey South Africa / Sandton
Client:
Shark Life
Title:
Shark attack
Category:
Public Service/Political Radio / Single
Annual ID:
09301R
Award:
2009 Advertising Merit Award
Agency:
Shalmor Avnon Amichay/Y&R / Tel Aviv
Client:
The Aids Task Force
Title:
Doubt
Category:
Public Service/Political Radio / Single
Annual ID:
09302R
Award:
2009 Advertising Merit Award
Agency:
DDB Brasil / Sao Paulo
Client:
Latin Stock (image bank)
Title:
Great photos
Category:
Consumer Magazine / Black and White: Full Page or Spread - Campaign
Annual ID:
09114A
Award:
2009 Advertising Merit Award
Agency:
Jung von Matt, Zurich / Zürich
Client:
Mercedes-Benz Switzerland
Title:
Palindrome
Category:
Consumer Magazine / Black and White: Full Page or Spread - Campaign
Annual ID:
09115A
Award:
2009 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
EPA
Title:
ACTION EPA - TRAY
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09273A
Award:
2009 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
EPA
Title:
ACTION EPA - T-SHIRT
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09274A
Award:
2009 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
EPA
Title:
ACTION EPA - PANEL IN EVENT
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09275A