The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Affair/Candlestick/Liberty/Psycho Agency: Saatchi & Saatchi / Petaling Jaya Client: Silverfish Books Category: Collateral / P.O.P. and In-Store - Campaign

ESPN Couches Agency: Saatchi & Saatchi Singapore / Singapore Client: ESPN Category: Collateral / P.O.P. and In-Store - Campaign

Wonderbra 3D Agency: Saatchi & Saatchi Singapore / Singapore Client: E.U.T Marketing Category: Collateral / P.O.P. and In-Store - Campaign

Rapid English Program Agency: Saatchi & Saatchi Thailand / Bangkok Client: Inlinguage School of Language Category: Collateral / P.O.P. and In-Store - Campaign

Help Child Soldiers Agency: john st. / Toronto Client: War Child Canada Category: Public Service/Political Television / Single

Kindness Agency: Leo Burnett Ltd / Hong Kong Client: Christina Noble Children's Fund Category: Public Service/Political Television / Single

Chewing Gum Agency: LOWE / Dubai Client: MTV Category: Public Service/Political Television / Single

'Printer' Agency: Lowe Bull / Johannesburg Client: Food & Trees For Africa Category: Public Service/Political Television / Single

Binge Male Agency: VCCP / London Client: Home Office Category: Public Service/Political Television / Single

DANCING CAT Agency: Abbott Mead Vickers BBDO / London Client: ROYAL MAIL Category: Consumer Television / :20 and Under - Single

Monkeys Agency: Cossette / Toronto Client: General Mills - Pizza Pops Category: Consumer Television / :20 and Under - Single

Plate Agency: DeVito/Verdi / New York Client: Village Inn Category: Consumer Television / :20 and Under - Single

Bike Hero Agency: Droga5 / New York Client: Activision Category: Cinema Advertising / Single - Maximum 3 minutes

BONJOVIS Agency: La Comunidad / Martinez Client: Filmsuez sponsor Buenos Aires Independent film festival Category: Cinema Advertising / Single - Maximum 3 minutes

TOMSELLECKS Agency: La Comunidad / Martinez Client: Filmsuez sponsor Buenos Aires Independent film festival Category: Cinema Advertising / Single - Maximum 3 minutes

Remote Control Agency: Scholz & Friends / Berlin Client: Loewe Opta GmbH Category: Cinema Advertising / Single - Maximum 3 minutes

Ceiling Cinema Agency: TBWA\ Deutschland, Berlin / Berlin Client: NISSAN CENTER EUROPE GmbH Category: Cinema Advertising / Single - Maximum 3 minutes

Dog Agency: DDB / London Client: Volkswagen Category: Cinema Advertising / Single - Maximum 3 minutes

A Day in The Life of Chennai Agency: JWT / Mumbai Client: THE TIMES OF INDIA Category: Cinema Advertising / Campaign

WMF Pressure cooker Agency: KNSK Werbeagentur GmbH / Hamburg Client: WMF AG Category: Cinema Advertising / Campaign

IDFA - International Documentary Film Festival Agency: TBWA\NEBOKO / Amstelveen Client: IDFA Category: Cinema Advertising / Campaign

ACTION EPA Agency: AlmapBBDO / São Paulo Client: EPA Category: Innovation in Advertising & Marketing / Campaign

what goes around comes around Agency: Big Ant International / New York Client: Global Coalition for Peace. Category: Innovation in Advertising & Marketing / Campaign

TED 696 Project Agency: BMF / Pyrmont Client: Lion Nathan Australia Category: Innovation in Advertising & Marketing / Campaign

There Can Only Be One - Integrated Effort Agency: Goodby Silverstein & Partners / San Francisco Client: National Basketball Association/ABC/ESPN/TNT Category: Innovation in Advertising & Marketing / Campaign

Army Experience Center Agency: Ignited / El Segundo Client: US Army Category: Innovation in Advertising & Marketing / Campaign

Keep This Beer A Buck Agency: Leo Burnett / Toronto Client: James Ready Category: Innovation in Advertising & Marketing / Campaign

Spray Can/Cement/Paint Markers/Decals Agency: Ogilvy & Mather Singapore / Singapore Client: Tamiya Singapore Category: Innovation in Advertising & Marketing / Campaign

The Great Tasmanian Pipeline Agency: Publicis Mojo / Millers Point Client: Lion Nathan Category: Innovation in Advertising & Marketing / Campaign

Nike+ Human Race Agency: R/GA / New York Client: Nike Category: Innovation in Advertising & Marketing / Campaign

adiThread Agency: TBWA\Tequila New Zealad / Auckland Client: Adidas New Zealand / New Zealand Rugby Union Category: Innovation in Advertising & Marketing / Campaign

Ebay Attack Agency: walker / Zurich Client: Amnesty International Category: Innovation in Advertising & Marketing / Campaign

IKEA Home Furnishing Liner Agency: ADK / Tokyo Client: IKEA Japan K.K. Category: Outdoor / Outdoor - Single

Cop Chase Agency: BBDO Detroit / Troy Client: Chrysler LLC Category: Outdoor / Outdoor - Single

Airplanes Agency: Callegari Berville Grey / Paris Client: 123fleurs.com Category: Outdoor / Outdoor - Single

Fruit Burst Agency: DDB / Auckland Client: Cadbury Category: Outdoor / Outdoor - Single

Night Reflection Agency: DDB Sydney Pty Limited / ULTIMO Client: McDonald's 24 Hour Store Category: Outdoor / Outdoor - Single

Van Agency: Energy BBDO / Chicago Client: Canadian Club Category: Outdoor / Outdoor - Single

Pause Agency: JWT London / London Client: Nestle / Kit Kat Category: Outdoor / Outdoor - Single

The idea "True Greatness" Agency: Lukas Lindemann Rosinski GmbH / Hamburg Client: Daimler AG Category: Outdoor / Outdoor - Single

Men's Room Poster "Renting Shiner" Agency: McGarrah Jessee / Austin Client: Shiner Category: Outdoor / Outdoor - Single

Paintings Agency: Ogilvy & Mather Singapore / Singapore Client: FHM Siingapore Category: Outdoor / Outdoor - Single

Tank Real-life Diorama Agency: Ogilvy & Mather Singapore / Singapore Client: Tamiya Singapore Category: Outdoor / Outdoor - Single

"Bigger Storage Ideas" Agency: Ogilvy Frankfurt / Frankfurt Client: IKEA Germany Category: Outdoor / Outdoor - Single

HANDCUFFED Agency: TBWA\ESPAÑA / MADRID Client: SONY COMPUTER ENTERTAINMENT Category: Outdoor / Outdoor - Single

Wallace in Paul Smith & Gromit in Duchamp Agency: DDB / London Client: Harvey Nichols Category: Outdoor / Outdoor - Single

Press for Change Stickers Agency: Arnold Worldwide / Boston Client: President Obama Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single

Little Book Agency: Grey South Africa / Sandton Client: Food and Trees for Africa Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single

Begging Sculptures Agency: Ogilvy Frankfurt / Frankfurt Client: German Foundation for Monument Protection (Deutsche Stiftung Denkmalschutz) Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single

The Four'N Twenty Magic Salad Plate Agency: Clemenger BBDO Melbourne / Melbourne Client: Four'N Twenty Meat Pies Category: Collateral / Promotion (Agencies creating work for individuals)

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Title

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Award: 2009 Advertising Merit Award

Agency: Saatchi & Saatchi / Petaling Jaya

Client: Silverfish Books

Title: Affair/Candlestick/Liberty/Psycho

Category: Collateral / P.O.P. and In-Store - Campaign

Annual ID: 09224A

Award: 2009 Advertising Merit Award

Agency: Saatchi & Saatchi Singapore / Singapore

Client: ESPN

Title: ESPN Couches

Category: Collateral / P.O.P. and In-Store - Campaign

Annual ID: 09225A

Award: 2009 Advertising Merit Award

Agency: Saatchi & Saatchi Singapore / Singapore

Client: E.U.T Marketing

Title: Wonderbra 3D

Category: Collateral / P.O.P. and In-Store - Campaign

Annual ID: 09226A

Award: 2009 Advertising Merit Award

Agency: Saatchi & Saatchi Thailand / Bangkok

Client: Inlinguage School of Language

Title: Rapid English Program

Category: Collateral / P.O.P. and In-Store - Campaign

Annual ID: 09227A

Award: 2009 Advertising Merit Award

Agency: john st. / Toronto

Client: War Child Canada

Title: Help Child Soldiers

Category: Public Service/Political Television / Single

Annual ID: 09305T

Award: 2009 Advertising Merit Award

Agency: Leo Burnett Ltd / Hong Kong

Client: Christina Noble Children's Fund

Title: Kindness

Category: Public Service/Political Television / Single

Annual ID: 09306T

Award: 2009 Advertising Merit Award

Agency: LOWE / Dubai

Client: MTV

Title: Chewing Gum

Category: Public Service/Political Television / Single

Annual ID: 09307T

Award: 2009 Advertising Merit Award

Agency: Lowe Bull / Johannesburg

Client: Food & Trees For Africa

Title: 'Printer'

Category: Public Service/Political Television / Single

Annual ID: 09308T

Award:
2009 Advertising Merit Award

Agency:
Saatchi & Saatchi / Petaling Jaya

Client:
Silverfish Books

Title:
Affair/Candlestick/Liberty/Psycho

Category:
Collateral / P.O.P. and In-Store - Campaign

Annual ID:
09224A

Award:
2009 Advertising Merit Award

Agency:
Saatchi & Saatchi Singapore / Singapore

Client:
ESPN

Title:
ESPN Couches

Category:
Collateral / P.O.P. and In-Store - Campaign

Annual ID:
09225A

Award:
2009 Advertising Merit Award

Agency:
Saatchi & Saatchi Singapore / Singapore

Client:
E.U.T Marketing

Title:
Wonderbra 3D

Category:
Collateral / P.O.P. and In-Store - Campaign

Annual ID:
09226A

Award:
2009 Advertising Merit Award

Agency:
Saatchi & Saatchi Thailand / Bangkok

Client:
Inlinguage School of Language

Title:
Rapid English Program

Category:
Collateral / P.O.P. and In-Store - Campaign

Annual ID:
09227A

Award:
2009 Advertising Merit Award

Agency:
john st. / Toronto

Client:
War Child Canada

Title:
Help Child Soldiers

Category:
Public Service/Political Television / Single

Annual ID:
09305T

Award:
2009 Advertising Merit Award

Agency:
Leo Burnett Ltd / Hong Kong

Client:
Christina Noble Children's Fund

Title:
Kindness

Category:
Public Service/Political Television / Single

Annual ID:
09306T

Award:
2009 Advertising Merit Award

Agency:
LOWE / Dubai

Client:
MTV

Title:
Chewing Gum

Category:
Public Service/Political Television / Single

Annual ID:
09307T

Award:
2009 Advertising Merit Award

Agency:
Lowe Bull / Johannesburg

Client:
Food & Trees For Africa

Title:
'Printer'

Category:
Public Service/Political Television / Single

Annual ID:
09308T

Award:
2009 Advertising Merit Award

Agency:
VCCP / London

Client:
Home Office

Title:
Binge Male

Category:
Public Service/Political Television / Single

Annual ID:
09309T

Award:
2009 Advertising Merit Award

Agency:
Abbott Mead Vickers BBDO / London

Client:
ROYAL MAIL

Title:
DANCING CAT

Category:
Consumer Television / :20 and Under - Single

Annual ID:
09388T

Award:
2009 Advertising Merit Award

Agency:
Cossette / Toronto

Client:
General Mills - Pizza Pops

Title:
Monkeys

Category:
Consumer Television / :20 and Under - Single

Annual ID:
09389T

Award:
2009 Advertising Merit Award

Agency:
DeVito/Verdi / New York

Client:
Village Inn

Title:
Plate

Category:
Consumer Television / :20 and Under - Single

Annual ID:
09390T

Award:
2009 Advertising Merit Award

Agency:
Droga5 / New York

Client:
Activision

Title:
Bike Hero

Category:
Cinema Advertising / Single - Maximum 3 minutes

Annual ID:
09404T

Award:
2009 Advertising Merit Award

Agency:
La Comunidad / Martinez