The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Warriors Agency: Scholz & Friends / Berlin Client: ANDREAS STIHL AG & Co. KG Category: Outdoor Design / Campaign
Nanshan ABCDance Cards Agency: BBH China / Shanghai Client: AVA DAIRY Category: Direct Mail / Single
Winnie the Pooh! Agency: DRAFT Co.,Ltd / Tokyo Client: Walt Disney Japan Category: Direct Mail / Single
Harley Damage Control Agency: 303 / Sydney Client: Harley Davidson Category: Direct Mail / Single
Concert Tickets Agency: Jung von Matt/Donau Werbeagentur GmbH / Wien Client: Neuroth Category: Direct Mail / Single
Spark Hope Matchbook Agency: Joe Public / Rivonia Client: Rock4AIDS Category: Direct Mail / Single
C+M/CHS Cutting Board Invite Agency: Colle+McVoy / Minneapolis Client: CHS Category: Direct Mail / Single
Mr. Lee, tailor to superheroes and villains Agency: Leo Burnett Iberia / Madrid Client: Sony Playstation Category: Direct Mail / Single
Ice Cube Tray Agency: Rethink / Vancouver Client: Offsetters Category: Direct Mail / Single
Tape Measure Agency: Ireland/Davenport / Johannesburg Client: The War Museum Category: Direct Mail / Single
Draftfcb Design Portfolio Agency: Draftfcb Cape Town / Cape Town Client: Draftfcb Cape Town Category: Direct Mail / Single
Love vs Hate Agency: Leo Burnett, Toronto / Toronto Client: The Advertising & Design Club of Canada Category: Direct Mail / Single
Stairs Agency: Young & Rubicam / Frankfurt am Main Client: BFF Category: Broadcast Design / Single
Color Bars Agency: Cossette West, Dare Vancouver / Vancouver Client: McDonald's Category: Broadcast Design / Single
ShapeShifter Agency: Charlex / New York Client: Charlex Category: Broadcast Design / Single
Fire Agency: Draftfcb / Chicago Client: Dow Chemical Company Category: Broadcast Design / Single
Travel Symphony Agency: Ogilvy Frankfurt / Frankfurt Client: DB (German Rail) Category: Broadcast Design / Single
Inside Out, Trailer Agency: Wong, Doody, Crandall, Wiener / Seattle Client: Seattle International Film Festival Category: Broadcast Design / Single
Speech Agency: Leo Burnett Chicago / Chicago Client: Allstate Insurance Category: Broadcast Design / Single
Monkey Agency: Leo Burnett / Millers Point Client: WWF Category: Broadcast Design / Single
Snow Agency: Draftfcb / Chicago Client: Dow Chemical Company Category: Broadcast Design / Single
Journey To Zero / Anticipation Agency: Dreamers Ink Aesthetics / New York Client: Nissan / TBWA Chiat Day Category: Broadcast Design / Single
The Brick Thief Agency: Pereira & O'Dell / San Francisco Client: LEGO Systems Inc Category: Broadcast Design / Single
Cornering lights Agency: DDB MUDRA GROUP INDIA / New Delhi Client: Volkswagen Category: Collateral Design / Posters - Campaign
Copy on Campaign Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral Design / Posters - Campaign
Creatures Agency: TBWA\Santiago Mangada Puno / Makati Client: Pacific Paint (Boysen) Philippines Inc. Category: Collateral Design / Posters - Campaign
Infectious Passports Agency: Ogilvy Frankfurt / Frankfurt Client: DKV (German Health Insurance) Category: Collateral Design / Posters - Campaign
New Uno Agency: Leo Burrnett Brasil / S�o Paulo Client: Fiat Category: Collateral Design / Posters - Campaign
'Chicago' Agency: Meng Yang / Chicago Client: Know Your Flag Category: Collateral Design / Posters - Campaign
Screen Ink. Posters Agency: Bailey Lauerman / Lincoln Client: Screen Ink. Category: Collateral Design / Posters - Campaign
Turkey/Cabbage/Cheese/Apple Agency: Ogilvy&Mather Advertising, Shanghai / Shanghai Client: Midea Category: Collateral Design / Posters - Campaign
Love Labo Agency: iyamadesign inc. / Tokyo Client: Institute of Medical Science, University of Tokyo, Category: Collateral Design / Posters - Campaign
David Sandlin Subway Posters Agency: Visual Arts Press, Ltd. / New York Client: School of Visual Arts Category: Collateral Design / Posters - Campaign
SNOW VOICE Agency: DENTSU INC / Tokyo Client: MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD Category: Collateral Design / Posters - Campaign
MY FIRST AOMORI Agency: DENTSU INC / Tokyo Client: East Japan Railway Campany Category: Collateral Design / Posters - Campaign
House Agency: green giraffe Inc. / Tokyo Client: Kizaki Building Category: Collateral Design / Posters - Campaign
Concert Tickets Agency: Jung von Matt/Donau Werbeagentur GmbH / Wien Client: Neuroth AG Category: Collateral Design / Posters - Campaign
Wall Campaign Agency: Richter7 / Salt Lake City Client: Apple Beer Category: Collateral Design / Posters - Campaign
Frozen Food Agency: DDB MUDRA GROUP INDIA / New Delhi Client: Electrolux Category: Collateral Design / Posters - Campaign
FAMOUS SPEECHES COLLECTION Agency: MARCEL PARIS / Paris Client: EDITIONS POINTS Category: Collateral Design / Posters - Campaign
Weapons Agency: Leo Burnett Chicago / Chicago Client: Symantec Norton Category: Collateral Design / Posters - Campaign
Benjarong Agency: Fingerprints / Chennai Client: Oriental Cuisines Pvt Ltd Category: Collateral Design / Posters - Campaign
Love Blossoms Here Agency: Out of the Box / Delhi Client: Mother's Pride/Marvel Group of Companies Category: Collateral Design / Posters - Campaign
China High! Agency: DENTSU INC. Tokyo / Tokyo Client: Yoshida Hideo Memorial Foundation Category: Collateral Design / Posters - Campaign
Poster of the play "SPOT" Agency: good design company / Tokyo Client: Twinkle Corporation Ltd. Category: Collateral Design / Posters - Campaign
Music. See what it´s made of. Agency: AlmapBBDO / São Paulo Client: Billboard Category: Collateral Design / Posters - Campaign
How far does your creativity go? Agency: AlmapBBDO / São Paulo Client: Epa Category: Collateral Design / Posters - Campaign
E.Company Brochure Agency: E.Co.,Ltd. / Tokyo Client: E.Co.,Ltd. Category: Collateral Design / Self-promotion
Better The Reindeer You Know Agency: Moon Communications / Surry Hills Client: Moon Communications Category: Collateral Design / Self-promotion
Office 2010 Holiday Card Agency: Office: Jason Schulte Design / San Francisco Client: Office: Jason Schulte Design Category: Collateral Design / Self-promotion

2011 Design Merit Award

Scholz & Friends / Berlin

ANDREAS STIHL AG & Co. KG

Warriors

Outdoor Design / Campaign

11230D

2011 Design Merit Award

BBH China / Shanghai

AVA DAIRY

Nanshan ABCDance Cards

Direct Mail / Single

11241D

2011 Design Merit Award

DRAFT Co.,Ltd / Tokyo

Walt Disney Japan

Winnie the Pooh!

Direct Mail / Single

11242D

2011 Design Merit Award

303 / Sydney

Harley Davidson

Harley Damage Control

Direct Mail / Single

11243D

2011 Design Merit Award

Jung von Matt/Donau Werbeagentur GmbH / Wien

Neuroth

Concert Tickets

Direct Mail / Single

11244D

2011 Design Merit Award

Joe Public / Rivonia

Rock4AIDS

Spark Hope Matchbook

Direct Mail / Single

11245D

2011 Design Merit Award

Colle+McVoy / Minneapolis

CHS

C+M/CHS Cutting Board Invite

Direct Mail / Single

11246D

2011 Design Merit Award

Leo Burnett Iberia / Madrid

Sony Playstation

Mr. Lee, tailor to superheroes and villains

Direct Mail / Single

11247D

2011 Design Merit Award

Rethink / Vancouver

Offsetters

Ice Cube Tray

Direct Mail / Single

11248D

2011 Design Merit Award

Ireland/Davenport / Johannesburg

The War Museum

Tape Measure

Direct Mail / Single

11249D

2011 Design Merit Award

Draftfcb Cape Town / Cape Town

Draftfcb Cape Town

Draftfcb Design Portfolio

Direct Mail / Single

11250D

2011 Design Merit Award

Leo Burnett, Toronto / Toronto

The Advertising & Design Club of Canada

Love vs Hate

Direct Mail / Single

11251D

2011 Design Merit Award

Young & Rubicam / Frankfurt am Main

BFF

Stairs

Broadcast Design / Single

11253D

2011 Design Merit Award

Cossette West, Dare Vancouver / Vancouver

McDonald's

Color Bars

Broadcast Design / Single

11254D

2011 Design Merit Award

Charlex / New York

Charlex

ShapeShifter

Broadcast Design / Single

11255D

2011 Design Merit Award

Draftfcb / Chicago

Dow Chemical Company

Fire

Broadcast Design / Single

11256D

2011 Design Merit Award

Ogilvy Frankfurt / Frankfurt

DB (German Rail)

Travel Symphony

Broadcast Design / Single

11257D

2011 Design Merit Award

Wong, Doody, Crandall, Wiener / Seattle

Seattle International Film Festival

Inside Out, Trailer

Broadcast Design / Single

11258D

2011 Design Merit Award

Leo Burnett Chicago / Chicago

Allstate Insurance

Speech

Broadcast Design / Single

11259D

2011 Design Merit Award

Leo Burnett / Millers Point

WWF

Monkey

Broadcast Design / Single

11260D

2011 Design Merit Award

Draftfcb / Chicago

Dow Chemical Company

Snow

Broadcast Design / Single

11261D

2011 Design Merit Award

Dreamers Ink Aesthetics / New York

Nissan / TBWA Chiat Day

Journey To Zero / Anticipation

Broadcast Design / Single

11262D

2011 Design Merit Award

Pereira & O'Dell / San Francisco

LEGO Systems Inc

The Brick Thief

Broadcast Design / Single

11263D

2011 Design Merit Award

DDB MUDRA GROUP INDIA / New Delhi

Volkswagen

Cornering lights

Collateral Design / Posters - Campaign

11151D

2011 Design Merit Award

Ogilvy Frankfurt / Frankfurt

RollingStone Magazine

Copy on Campaign

Collateral Design / Posters - Campaign

11152D

2011 Design Merit Award

TBWA\Santiago Mangada Puno / Makati

Pacific Paint (Boysen) Philippines Inc.

Creatures

Collateral Design / Posters - Campaign

11153D

2011 Design Merit Award

Ogilvy Frankfurt / Frankfurt

DKV (German Health Insurance)

Infectious Passports

Collateral Design / Posters - Campaign

11154D

2011 Design Merit Award

Leo Burrnett Brasil / S�o Paulo

Fiat

New Uno

Collateral Design / Posters - Campaign

11155D

2011 Design Merit Award

Meng Yang / Chicago

Know Your Flag

'Chicago'

Collateral Design / Posters - Campaign

11156D

2011 Design Merit Award

Bailey Lauerman / Lincoln

Screen Ink.

Screen Ink. Posters

Collateral Design / Posters - Campaign

11157D

2011 Design Merit Award

Ogilvy&Mather Advertising, Shanghai / Shanghai

Midea

Turkey/Cabbage/Cheese/Apple

Collateral Design / Posters - Campaign

11158D

2011 Design Merit Award

iyamadesign inc. / Tokyo

Institute of Medical Science, University of Tokyo,

Love Labo

Collateral Design / Posters - Campaign

11159D

2011 Design Merit Award

Visual Arts Press, Ltd. / New York

School of Visual Arts

David Sandlin Subway Posters

Collateral Design / Posters - Campaign

11160D

2011 Design Merit Award

DENTSU INC / Tokyo

MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD

SNOW VOICE

Collateral Design / Posters - Campaign

11161D

2011 Design Merit Award

DENTSU INC / Tokyo

East Japan Railway Campany

MY FIRST AOMORI

Collateral Design / Posters - Campaign

11162D

2011 Design Merit Award

green giraffe Inc. / Tokyo

Kizaki Building

House

Collateral Design / Posters - Campaign

11163D

2011 Design Merit Award

Jung von Matt/Donau Werbeagentur GmbH / Wien

Neuroth AG

Concert Tickets

Collateral Design / Posters - Campaign

11164D

2011 Design Merit Award

Richter7 / Salt Lake City

Apple Beer

Wall Campaign

Collateral Design / Posters - Campaign

11165D

2011 Design Merit Award

DDB MUDRA GROUP INDIA / New Delhi

Electrolux

Frozen Food

Collateral Design / Posters - Campaign

11166D

2011 Design Merit Award

MARCEL PARIS / Paris

EDITIONS POINTS

FAMOUS SPEECHES COLLECTION

Collateral Design / Posters - Campaign

11167D

2011 Design Merit Award

Leo Burnett Chicago / Chicago

Symantec Norton

Weapons

Collateral Design / Posters - Campaign

11168D

2011 Design Merit Award

Fingerprints / Chennai

Oriental Cuisines Pvt Ltd

Benjarong

Collateral Design / Posters - Campaign

11169D

2011 Design Merit Award

Out of the Box / Delhi

Mother's Pride/Marvel Group of Companies

Love Blossoms Here

Collateral Design / Posters - Campaign

11170D

2011 Design Merit Award

DENTSU INC. Tokyo / Tokyo

Yoshida Hideo Memorial Foundation

China High!

Collateral Design / Posters - Campaign

11171D

2011 Design Merit Award

good design company / Tokyo

Twinkle Corporation Ltd.

Poster of the play "SPOT"

Collateral Design / Posters - Campaign

11172D

2011 Design Merit Award

AlmapBBDO / São Paulo

Billboard

Music. See what it´s made of.

Collateral Design / Posters - Campaign

11173D

2011 Design Merit Award

AlmapBBDO / São Paulo

Epa

How far does your creativity go?

Collateral Design / Posters - Campaign

11174D

2011 Design Merit Award

E.Co.,Ltd. / Tokyo

E.Co.,Ltd.

E.Company Brochure

Collateral Design / Self-promotion

11193D

2011 Design Merit Award

Moon Communications / Surry Hills

Moon Communications

Better The Reindeer You Know

Collateral Design / Self-promotion

11194D

2011 Design Merit Award

Office: Jason Schulte Design / San Francisco

Office: Jason Schulte Design

Office 2010 Holiday Card

Collateral Design / Self-promotion

11195D

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