The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
apple
Client
Title
Category
Award
Points
Mac Pro Packaging
Agency: Apple / Cupertino
Client: Apple
Category: Package Design / Single or Series
Points: 5.0
Intention
Agency: TBWA\Media Arts Lab / Los Angeles
Client: Apple
Category: Online Films & Video / Short Form - Single
Points: 5.0
Misunderstood
Agency: TBWA\Media Arts Lab / Los Angeles
Client: Apple
Category: Video Craft / Direction
Points: 5.0
Client:
Apple
Title:
Mac Pro Packaging
Category:
Package Design / Single or Series
Award:
2014 Design Merit Award
Points:
5.0
Client:
Apple
Title:
Intention
Category:
Online Films & Video / Short Form - Single
Award:
2014 Interactive Merit Award
Points:
5.0