The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
Germany
Client
Title
Category
Award
Points
"The Noise-protection-windows-by-weru-campaign"
Agency: Scholz & Friends / Berlin
Client: Weru AG
Category: Collateral Advertising / Collateral: Self-Promotion
Points: 25.0
Truck
Agency: Jung von Matt AG / Berlin
Client: DHL
Category: Newspaper / Newspaper Over 600 Lines: Single
Points: 25.0
"Petrol station TDI" campaign
Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg
Client: Volkswagen AG
Category: Newspaper / Newspaper Over 600 Lines: Campaign
Points: 25.0
New Order
Agency: Kolle Rebbe Werbeagentur GmbH / Hamburg
Client: Bisley office equipment
Category: Trade / Trade Color Full Page or Spread: Campaign
Points: 25.0
Kids on Steps
Agency: DDB Germany / Berlin
Client: Volkswagen AG
Category: Non-Broadcast / Non-Broadcast: Cinema
Points: 15.0
New Order
Agency: Kolle Rebbe Werbeagentur GmbH / Hamburg
Client: Bisley office equipment
Category: Outdoor / Outdoor: Campaign
Points: 15.0
"The Chinatown-poster"
Agency: Scholz & Friends / Berlin
Client: Berlitz International Inc.
Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Points: 15.0
Bookmark
Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg
Client: Volkswagen AG
Category: Environmental Design / Environmental Design: Signage
Points: 15.0
Black
Agency: He Said She Said / Hamburg
Client: Dialogue in the Dark
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
Points: 15.0
Kids on Steps
Agency: DDB Germany / Berlin
Client: Volkswagen AG
Category: Consumer Television / Consumer Television Under $50,000 Budget
Points: 10.0
Turning gray skies blue
Agency: Jung von Matt AG / Stuttgart
Client: ITS Travel
Category: Exceptional Innovation in Marketing / Innovative Marketing: Campaign
Points: 10.0
Alles strahlt
Agency: SCHOLZ & VOLKMER GmbH / Wiesbaden
Client: Scholz & Volkmer
Category: Self-Promotion / Self-Promotion - Web Sites
Points: 5.0
"The Chinatown-poster"
Agency: Scholz & Friends / Berlin
Client: Berlitz International Inc.
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 5.0
"The Noise-protection-windows-by-weru-campaign"
Agency: Scholz & Friends / Berlin
Client: Weru AG
Category: Outdoor / Outdoor: Campaign
Points: 5.0
"The Natural-sound-campaign"
Agency: Scholz & Friends / Berlin
Client: Yamaha Elektronik Europa GmbH
Category: Outdoor / Outdoor: Campaign
Points: 5.0
"The Turbobrake-Campaign"
Agency: Scholz & Friends / Berlin
Client: Mitsubishi Motors Deutschland GmbH
Category: Collateral Advertising / Collateral Posters: Campaign
Points: 5.0
Baby
Agency: DDB Germany / Berlin
Client: Volkswagen AG
Category: Outdoor / Outdoor: Single
Points: 5.0
Neckar Valley Green Space
Agency: Jung von Matt AG / Stuttgart
Client: Neckar Valley Green Space Foundation
Category: Promotional Advertising / Promotional Advertising - Web Sites
Points: 5.0
Wading depth
Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg
Client: Volkswagen AG
Category: Outdoor / Outdoor: Single
Points: 5.0
Discover
Agency: SCHOLZ & VOLKMER GmbH / Wiesbaden
Client: ThyssenKrupp
Category: Promotional Advertising / Promotional Advertising - Web Sites
Points: 5.0
"The Chinatown-poster"
Agency: Scholz & Friends / Berlin
Client: Berlitz International Inc.
Category: Outdoor / Outdoor: Single
Points: 5.0
"The Graffiti-exhibition"
Agency: Scholz & Friends / Berlin
Client: Graffiti Exhibition
Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Points: 5.0
White
Agency: He Said She Said / Hamburg
Client: Dialogue in the Dark
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
Points: 5.0
"The Noise-protection-windows-by-weru-campaign"
Agency: Scholz & Friends / Berlin
Client: Weru AG
Category: Trade / Trade Color Full Page or Spread: Campaign
Points: 5.0
"The Animal?s-eye-campaign"
Agency: Scholz & Friends / Berlin
Client: Konica Minolta Photo Imaging Europe GmbH
Category: Trade / Trade Color Full Page or Spread: Campaign
Points: 5.0
The Neckar Brand Manual
Agency: Jung von Matt AG / Stuttgart
Client: The Neckar Valley Green Space Foundation
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
"The What-do-you-get-from-F.A.Z.-sized-ads -Brochure"
Agency: Scholz & Friends / Berlin
Client: Frankfurter Allgemeine Zeitung GmbH
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
"The What-do-you-get-from-F.A.Z.-sized-ads -Brochure"
Agency: Scholz & Friends / Berlin
Client: Frankfurter Allgemeine Zeitung GmbH
Category: Direct Mail / Direct Mail: Single
Points: 5.0
Stop child trafficking Camp.
Agency: Scholz & Friends / Hamburg
Client: Against Abuse
Category: Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Points: 5.0
The Neckar Brand Manual
Agency: Jung von Matt AG / Stuttgart
Client: The Neckar Valley Green Space Foundation
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Points: 5.0
"The Turbobrake-Campaign"
Agency: Scholz & Friends / Berlin
Client: Mitsubishi Motors Deutschland GmbH
Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Points: 5.0
"The Animal?s-eye-campaign"
Agency: Scholz & Friends / Berlin
Client: Konica Minolta Photo Imaging Europe GmbH
Category: Collateral Advertising / Collateral: Self-Promotion
Points: 5.0
scream
Agency: Jung von Matt AG / Hamburg
Client: K-fee
Category: Consumer Radio / Consumer Radio: Campaign
Points: 5.0
Coming
Agency: Jung von Matt AG / Berlin
Client: Berliner Morgenpost
Category: Consumer Radio / Consumer Radio: Single
Points: 5.0
Deng!
Agency: Jung von Matt AG / Stuttgart
Client: BMW Motors/Mini Cooper One
Category: Consumer Radio / Consumer Radio: Single
Points: 5.0
scream
Agency: Jung von Matt AG / Hamburg
Client: K-fee
Category: Consumer Television / Consumer Television :20 and Under: Campaign
Points: 5.0
Kids on Steps
Agency: DDB Germany / Berlin
Client: Volkswagen AG
Category: Consumer Television / Consumer Television :30/:25 Single
Points: 5.0
For boys who were always men
Agency: DDB Germany / Berlin
Client: Volkswagen AG
Category: Consumer Television / Consumer Television Over :30 Single
Points: 5.0
For boys who were always men
Agency: DDB Germany / Berlin
Client: Volkswagen AG
Category: Integrated Branding Campaign / Integrated Branding
Points: 5.0
Wee
Agency: DDB Germany / Berlin
Client: Volkswagen AG
Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Points: 5.0
Baby
Agency: DDB Germany / Berlin
Client: Volkswagen AG
Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Points: 5.0
"The Chinatown-ad"
Agency: Scholz & Friends / Berlin
Client: Berlitz International Inc.
Category: Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Points: 5.0
Windup Car
Agency: DDB Germany / Berlin
Client: Volkswagen AG
Category: Non-Broadcast / Non-Broadcast: Cinema
Points: 5.0
Believe Campaign
Agency: Scholz & Friends / Hamburg
Client: Polaroid
Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Points: 5.0
Predators
Agency: Jung von Matt AG / Berlin
Client: Junge Karriere
Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Points: 5.0
For boys who were always men
Agency: DDB Germany / Berlin
Client: Volkswagen AG
Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Points: 5.0
"The Natural-sound-campaign"
Agency: Scholz & Friends / Berlin
Client: Yamaha Elektronik Europa GmbH
Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Points: 5.0
For boys who were always men
Agency: DDB Germany / Berlin
Client: Volkswagen AG
Category: Newspaper / Newspaper Over 600 Lines: Campaign
Points: 5.0
Since
Agency: DDB Germany / Berlin
Client: Henkel KGaA
Category: Newspaper / Newspaper Over 600 Lines: Campaign
Points: 5.0
Drawing
Agency: DDB Germany / Berlin
Client: Volkswagen AG
Category: Newspaper / Newspaper Over 600 Lines: Single
Points: 5.0
Client:
Weru AG
Title:
"The Noise-protection-windows-by-weru-campaign"
Category:
Collateral Advertising / Collateral: Self-Promotion
Award:
2005 Advertising Gold Pencil
Points:
25.0
Client:
DHL
Title:
Truck
Category:
Newspaper / Newspaper Over 600 Lines: Single
Award:
2005 Advertising Gold Pencil
Points:
25.0
Client:
Volkswagen AG
Title:
"Petrol station TDI" campaign
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Award:
2005 Advertising Gold Pencil
Points:
25.0
Client:
Bisley office equipment
Title:
New Order
Category:
Trade / Trade Color Full Page or Spread: Campaign
Award:
2005 Advertising Gold Pencil
Points:
25.0
Client:
Volkswagen AG
Title:
Kids on Steps
Category:
Non-Broadcast / Non-Broadcast: Cinema
Award:
2005 Advertising Silver Pencil
Points:
15.0
Client:
Bisley office equipment
Title:
New Order
Category:
Outdoor / Outdoor: Campaign
Award:
2005 Advertising Silver Pencil
Points:
15.0
Client:
Berlitz International Inc.
Title:
"The Chinatown-poster"
Category:
Collateral Advertising / Trade B/W or Color Any Size: Campaign
Award:
2005 Advertising Silver Pencil
Points:
15.0
Client:
Volkswagen AG
Title:
Bookmark
Category:
Environmental Design / Environmental Design: Signage
Award:
2005 Design Silver Pencil
Points:
15.0
Client:
Dialogue in the Dark
Title:
Black
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
Award:
2005 Design Silver Pencil
Points:
15.0
Client:
Volkswagen AG
Title:
Kids on Steps
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Award:
2005 Advertising Bronze Pencil
Points:
10.0
Client:
ITS Travel
Title:
Turning gray skies blue
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Campaign
Award:
2005 Advertising Bronze Pencil
Points:
10.0
Client:
Scholz & Volkmer
Title:
Alles strahlt
Category:
Self-Promotion / Self-Promotion - Web Sites
Award:
2005 Interactive Merit Award
Points:
5.0
Client:
Berlitz International Inc.
Title:
"The Chinatown-poster"
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2005 Design Merit Award
Points:
5.0
Client:
Weru AG
Title:
"The Noise-protection-windows-by-weru-campaign"
Category:
Outdoor / Outdoor: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Yamaha Elektronik Europa GmbH
Title:
"The Natural-sound-campaign"
Category:
Outdoor / Outdoor: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Mitsubishi Motors Deutschland GmbH
Title:
"The Turbobrake-Campaign"
Category:
Collateral Advertising / Collateral Posters: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Volkswagen AG
Title:
Baby
Category:
Outdoor / Outdoor: Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Neckar Valley Green Space Foundation
Title:
Neckar Valley Green Space
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Award:
2005 Interactive Merit Award
Points:
5.0
Client:
Volkswagen AG
Title:
Wading depth
Category:
Outdoor / Outdoor: Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
ThyssenKrupp
Title:
Discover
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Award:
2005 Interactive Merit Award
Points:
5.0
Client:
Berlitz International Inc.
Title:
"The Chinatown-poster"
Category:
Outdoor / Outdoor: Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Graffiti Exhibition
Title:
"The Graffiti-exhibition"
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Dialogue in the Dark
Title:
White
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
Award:
2005 Design Merit Award
Points:
5.0
Client:
Weru AG
Title:
"The Noise-protection-windows-by-weru-campaign"
Category:
Trade / Trade Color Full Page or Spread: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Konica Minolta Photo Imaging Europe GmbH
Title:
"The Animal?s-eye-campaign"
Category:
Trade / Trade Color Full Page or Spread: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
The Neckar Valley Green Space Foundation
Title:
The Neckar Brand Manual
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2005 Design Merit Award
Points:
5.0
Client:
Frankfurter Allgemeine Zeitung GmbH
Title:
"The What-do-you-get-from-F.A.Z.-sized-ads -Brochure"
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2005 Design Merit Award
Points:
5.0
Client:
Frankfurter Allgemeine Zeitung GmbH
Title:
"The What-do-you-get-from-F.A.Z.-sized-ads -Brochure"
Category:
Direct Mail / Direct Mail: Single
Award:
2005 Design Merit Award
Points:
5.0
Client:
Against Abuse
Title:
Stop child trafficking Camp.
Category:
Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Award:
2005 Design Merit Award
Points:
5.0
Client:
The Neckar Valley Green Space Foundation
Title:
The Neckar Brand Manual
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Award:
2005 Design Merit Award
Points:
5.0
Client:
Mitsubishi Motors Deutschland GmbH
Title:
"The Turbobrake-Campaign"
Category:
Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Konica Minolta Photo Imaging Europe GmbH
Title:
"The Animal?s-eye-campaign"
Category:
Collateral Advertising / Collateral: Self-Promotion
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
K-fee
Title:
scream
Category:
Consumer Radio / Consumer Radio: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Berliner Morgenpost
Title:
Coming
Category:
Consumer Radio / Consumer Radio: Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
BMW Motors/Mini Cooper One
Title:
Deng!
Category:
Consumer Radio / Consumer Radio: Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
K-fee
Title:
scream
Category:
Consumer Television / Consumer Television :20 and Under: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Volkswagen AG
Title:
Kids on Steps
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Volkswagen AG
Title:
For boys who were always men
Category:
Consumer Television / Consumer Television Over :30 Single
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Volkswagen AG
Title:
For boys who were always men
Category:
Integrated Branding Campaign / Integrated Branding
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Volkswagen AG
Title:
Wee
Category:
Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Volkswagen AG
Title:
Baby
Category:
Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Berlitz International Inc.
Title:
"The Chinatown-ad"
Category:
Consumer Magazine / Magazine B/W Full Page or Spread: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Volkswagen AG
Title:
Windup Car
Category:
Non-Broadcast / Non-Broadcast: Cinema
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Polaroid
Title:
Believe Campaign
Category:
Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Junge Karriere
Title:
Predators
Category:
Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Volkswagen AG
Title:
For boys who were always men
Category:
Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Yamaha Elektronik Europa GmbH
Title:
"The Natural-sound-campaign"
Category:
Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Volkswagen AG
Title:
For boys who were always men
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Henkel KGaA
Title:
Since
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Award:
2005 Advertising Merit Award
Points:
5.0
Client:
Volkswagen AG
Title:
Drawing
Category:
Newspaper / Newspaper Over 600 Lines: Single
Award:
2005 Advertising Merit Award
Points:
5.0
