The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Creative Rankings

 


David Lubars

BBDO

Client

Title

Category

Award

Points

BBC Cables Campaign Agency: BBDO / New York Client: BBC World Category: Environmental Design / Campaign Points: 25.0
Wall Mural Campaign Agency: BBDO / New York Client: Havaianas Category: Innovation in Advertising & Marketing / Innovative Use of Advertising - Campaign Points: 25.0
Voyeur Integrated Campaign Agency: BBDO / New York Client: HBO/Voyeur Category: Branded Content / Campaign Points: 25.0
Voyeur Integrated Campaign Agency: BBDO / New York Client: HBO/Voyeur Category: Innovation in Advertising & Marketing / Innovative Use of Marketing - Campaign Points: 25.0
Voyeur Projection Installation Agency: BBDO / New York Client: HBO/Voyeur Category: Environmental Design / Single Points: 25.0
Voyeur Integrated Campaign Agency: BBDO / New York Client: HBO/Voyeur Category: Integrated Branding / Integrated Branding Campaign Points: 25.0
Scorsese Agency: BBDO / New York Client: AT&T Category: Cinema Advertising / Single - Maximum 3 minutes Points: 25.0
Stories Agency: RSA Films / Los Angeles Client: HBO Category: Consumer Television / Over :30 - Campaign Points: 15.0
Cables: Protest Agency: BBDO / New York Client: BBC World Category: Outdoor / Outdoor - Single Points: 15.0
Voyeur Agency: BBDO / New York Client: HBO Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts Points: 15.0
BBC Cables Campaign Agency: BBDO / New York Client: BBC World Category: Outdoor / Outdoor - Campaign Points: 15.0
Cables: Food Drop Agency: BBDO / New York Client: BBC World Category: Environmental Design / Single Points: 15.0
Voyeur Agency: BBDO / New York Client: HBO Category: Events and Installations / Creative positioning of a brand outside traditional or online media Points: 15.0
Surprise Agency: BBDO / New York Client: HBO Category: Consumer Television / Over :30 - Single - max. :90 Points: 10.0
Cables: Protest Agency: BBDO / New York Client: BBC World Category: Environmental Design / Single Points: 10.0
Wall Mural Campaign Agency: BBDO / New York Client: Havaianas Category: Outdoor / Outdoor - Campaign Points: 10.0
Human Energy Agency: BBDO / New York Client: AMP Category: Events and Installations / Creative positioning of a brand outside traditional or online media Points: 10.0
Havaianas US Integrated Campaign Agency: BBDO / New York Client: Havaianas Category: Integrated Branding / Integrated Branding Campaign Points: 5.0
Jungle Flower Bed Agency: BBDO / New York Client: Havaianas Category: Outdoor / Outdoor - Single Points: 5.0
Daisy Flower Bed Agency: BBDO / New York Client: Havaianas Category: Environmental Design / Single Points: 5.0
Diner Agency: BBDO / New York Client: HBO Category: Consumer Television / Over :30 - Single - max. :90 Points: 5.0
BBC Newspaper Boxes Agency: BBDO / New York Client: BBC World Category: Innovation in Advertising & Marketing / Innovative Use of Advertising - Single Points: 5.0
Paintball Agency: BBDO / New York Client: Mt. Dew Category: Events and Installations / Creative positioning of a brand outside traditional or online media Points: 5.0
BBC Newspaper Boxes Agency: BBDO / New York Client: BBC World Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign Points: 5.0
Voyeur Projection Installation Agency: BBDO / New York Client: HBO/Voyeur Category: Outdoor / Outdoor - Single Points: 5.0
Conference Call Agency: BBDO / New York Client: FedEx/FedEx Cup Category: Consumer Television / :30/:25 - Single Points: 5.0
Fish Agency: BBDO / New York Client: Havaianas Category: Environmental Design / Single Points: 5.0
Coffee Agency: BBDO / New York Client: FedEx/Kinko's Category: Consumer Television / :30/:25 - Single Points: 5.0
Cables: Guns Agency: BBDO / New York Client: BBC World Category: Environmental Design / Single Points: 5.0
Harvard T-Shirt Agency: BBDO / New York Client: Positive Thinking Category: Collateral / Self-promotion (Agencies or individuals ) Points: 5.0
Wall Mural Campaign Agency: BBDO / New York Client: Havaianas Category: Environmental Design / Campaign Points: 5.0
FedEx Cup TV Campaign Agency: BBDO / New York Client: FedEx/FedEx Cup Category: Consumer Television / :30/:25 - Campaign Points: 5.0
Jellyfish Agency: BBDO / New York Client: Havaianas Category: Environmental Design / Single Points: 5.0
Frogs and Worms Agency: BBDO / New York Client: Havaianas Category: Outdoor / Outdoor - Single Points: 5.0
2 Day Rule Agency: BBDO / New York Client: AT&T Category: Consumer Television / :30/:25 - Single Points: 5.0
1/8 Full Agency: BBDO / New York Client: Positive Thinking Category: Collateral / Self-promotion (Agencies or individuals ) Points: 5.0
US Integrated Campaign Agency: BBDO / New York Client: Havaianas Category: Innovation in Advertising & Marketing / Innovative Use of Advertising - Campaign Points: 5.0
Grand Opening Guerrilla Campaign Agency: BBDO / New York Client: FedEx/Kinko's Category: Environmental Design / Campaign Points: 5.0
Legs Agency: BBDO / New York Client: Monster.com Category: Consumer Television / Over :30 - Single - max. :90 Points: 5.0
Miss Smith Logo Agency: BBDO / New York Client: Miss Smith Category: Branding / Logo/Trademark Design - Single Only Points: 5.0
Dropped Calls TV Campaign Agency: BBDO / New York Client: AT&T Category: Consumer Television / :30/:25 - Campaign Points: 5.0
Butterfly Agency: BBDO / New York Client: Havaianas Category: Environmental Design / Single Points: 5.0
Inner M Agency: BBDO / New York Client: M&M's Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts Points: 5.0
Peacock Agency: BBDO / New York Client: Havaianas Category: Outdoor / Outdoor - Single Points: 5.0
Vegas Agency: BBDO / New York Client: AT&T Category: Consumer Television / :30/:25 - Single Points: 5.0
Magnetic Attraction Agency: BBDO / New York Client: Pepsi/Pepsi Category: Consumer Television / Over :30 - Single - max. :90 Points: 5.0
Conveyor Belt Agency: BBDO / New York Client: Mars Snack Food US/Milky Way Category: Collateral Design / P.O.P. and In-Store - Single Points: 5.0
Bus Stop Agency: BBDO / New York Client: Havaianas Category: Broadcast Design / Single Points: 5.0
Grand Opening Guerrilla Campaign Agency: BBDO / New York Client: FedEx/Kinko's Category: Outdoor / Outdoor - Campaign Points: 5.0
Serengeti Agency: BBDO / New York Client: GE Category: Cinema Advertising / Single - Maximum 3 minutes Points: 5.0

BBC World

BBC Cables Campaign

Environmental Design / Campaign

2008 Design Gold Pencil

25.0

Havaianas

Wall Mural Campaign

Innovation in Advertising & Marketing / Innovative Use of Advertising - Campaign

2008 Advertising Gold Pencil

25.0

HBO/Voyeur

Voyeur Integrated Campaign

Branded Content / Campaign

2008 Advertising Gold Pencil

25.0

HBO/Voyeur

Voyeur Integrated Campaign

Innovation in Advertising & Marketing / Innovative Use of Marketing - Campaign

2008 Advertising Gold Pencil

25.0

HBO/Voyeur

Voyeur Projection Installation

Environmental Design / Single

2008 Design Gold Pencil

25.0

HBO/Voyeur

Voyeur Integrated Campaign

Integrated Branding / Integrated Branding Campaign

2008 Advertising Gold Pencil

25.0

AT&T

Scorsese

Cinema Advertising / Single - Maximum 3 minutes

2008 Advertising Gold Pencil

25.0

HBO

Stories

Consumer Television / Over :30 - Campaign

2008 Advertising Silver Pencil

15.0

BBC World

Cables: Protest

Outdoor / Outdoor - Single

2008 Advertising Silver Pencil

15.0

HBO

Voyeur

Online Branded Entertainment / Online videos, movies, webisodes or podcasts

2008 Branded Entertainment Silver Pencil

15.0

BBC World

BBC Cables Campaign

Outdoor / Outdoor - Campaign

2008 Advertising Silver Pencil

15.0

BBC World

Cables: Food Drop

Environmental Design / Single

2008 Design Silver Pencil

15.0

HBO

Voyeur

Events and Installations / Creative positioning of a brand outside traditional or online media

2008 Branded Entertainment Silver Pencil

15.0

HBO

Surprise

Consumer Television / Over :30 - Single - max. :90

2008 Advertising Bronze Pencil

10.0

BBC World

Cables: Protest

Environmental Design / Single

2008 Design Bronze Pencil

10.0

Havaianas

Wall Mural Campaign

Outdoor / Outdoor - Campaign

2008 Advertising Bronze Pencil

10.0

AMP

Human Energy

Events and Installations / Creative positioning of a brand outside traditional or online media

2008 Branded Entertainment Bronze Pencil

10.0

Havaianas

Havaianas US Integrated Campaign

Integrated Branding / Integrated Branding Campaign

2008 Advertising Merit Award

5.0

Havaianas

Jungle Flower Bed

Outdoor / Outdoor - Single

2008 Advertising Merit Award

5.0

Havaianas

Daisy Flower Bed

Environmental Design / Single

2008 Design Merit Award

5.0

HBO

Diner

Consumer Television / Over :30 - Single - max. :90

2008 Advertising Merit Award

5.0

BBC World

BBC Newspaper Boxes

Innovation in Advertising & Marketing / Innovative Use of Advertising - Single

2008 Advertising Merit Award

5.0

Mt. Dew

Paintball

Events and Installations / Creative positioning of a brand outside traditional or online media

2008 Branded Entertainment Merit Award

5.0

BBC World

BBC Newspaper Boxes

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

2008 Interactive Merit Award

5.0

HBO/Voyeur

Voyeur Projection Installation

Outdoor / Outdoor - Single

2008 Advertising Merit Award

5.0

FedEx/FedEx Cup

Conference Call

Consumer Television / :30/:25 - Single

2008 Advertising Merit Award

5.0

Havaianas

Fish

Environmental Design / Single

2008 Design Merit Award

5.0

FedEx/Kinko's

Coffee

Consumer Television / :30/:25 - Single

2008 Advertising Merit Award

5.0

BBC World

Cables: Guns

Environmental Design / Single

2008 Design Merit Award

5.0

Positive Thinking

Harvard T-Shirt

Collateral / Self-promotion (Agencies or individuals )

2008 Advertising Merit Award

5.0

Havaianas

Wall Mural Campaign

Environmental Design / Campaign

2008 Design Merit Award

5.0

FedEx/FedEx Cup

FedEx Cup TV Campaign

Consumer Television / :30/:25 - Campaign

2008 Advertising Merit Award

5.0

Havaianas

Jellyfish

Environmental Design / Single

2008 Design Merit Award

5.0

Havaianas

Frogs and Worms

Outdoor / Outdoor - Single

2008 Advertising Merit Award

5.0

AT&T

2 Day Rule

Consumer Television / :30/:25 - Single

2008 Advertising Merit Award

5.0

Positive Thinking

1/8 Full

Collateral / Self-promotion (Agencies or individuals )

2008 Advertising Merit Award

5.0

Havaianas

US Integrated Campaign

Innovation in Advertising & Marketing / Innovative Use of Advertising - Campaign

2008 Advertising Merit Award

5.0

FedEx/Kinko's

Grand Opening Guerrilla Campaign

Environmental Design / Campaign

2008 Design Merit Award

5.0

Monster.com

Legs

Consumer Television / Over :30 - Single - max. :90

2008 Advertising Merit Award

5.0

Miss Smith

Miss Smith Logo

Branding / Logo/Trademark Design - Single Only

2008 Design Merit Award

5.0

AT&T

Dropped Calls TV Campaign

Consumer Television / :30/:25 - Campaign

2008 Advertising Merit Award

5.0

Havaianas

Butterfly

Environmental Design / Single

2008 Design Merit Award

5.0

M&M's

Inner M

Online Branded Entertainment / Online videos, movies, webisodes or podcasts

2008 Branded Entertainment Merit Award

5.0

Havaianas

Peacock

Outdoor / Outdoor - Single

2008 Advertising Merit Award

5.0

AT&T

Vegas

Consumer Television / :30/:25 - Single

2008 Advertising Merit Award

5.0

Pepsi/Pepsi

Magnetic Attraction

Consumer Television / Over :30 - Single - max. :90

2008 Advertising Merit Award

5.0

Mars Snack Food US/Milky Way

Conveyor Belt

Collateral Design / P.O.P. and In-Store - Single

2008 Design Merit Award

5.0

Havaianas

Bus Stop

Broadcast Design / Single

2008 Design Merit Award

5.0

FedEx/Kinko's

Grand Opening Guerrilla Campaign

Outdoor / Outdoor - Campaign

2008 Advertising Merit Award

5.0

GE

Serengeti

Cinema Advertising / Single - Maximum 3 minutes

2008 Advertising Merit Award

5.0

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