The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
Ogilvy Group
Client
Title
Category
Award
Points
Luggage Labels
Agency: Ogilvy & Mather / London
Client: Expedia
Category: Collateral Design / Posters - Series
Points: 5.0
Smarter City Interactive Board
Agency: Ogilvy / New York
Client: IBM
Category: Data Visualization / Online - Interactive and Real-time
Points: 5.0
Luggage Labels
Agency: Ogilvy & Mather / London
Client: Expedia
Category: Craft / Typography - Series
Points: 5.0
Vivid Memories
Agency: Ogilvy Germany / Duesseldorf
Client: Raum D - studio for people with dementia
Category: Public Service / Outdoor and Transit - Single
Points: 5.0
Muhammad Ali - The Greatest Words
Agency: Ogilvy France / Paris
Client: Louis Vuitton
Category: Broadcast and Moving Image / Broadcast Design - Single or Series
Points: 5.0
Vivid Memories
Agency: Ogilvy Germany / Duesseldorf
Client: Raum D - studio for people with dementia
Category: Spatial Design / Indoor Spaces
Points: 5.0
Road Letters
Agency: Ogilvy Brasil / São Paulo
Client: Claro
Category: Collateral Design / Point of Purchase and In-Store - Series
Points: 5.0
Steppenwolf Campaign
Agency: Ogilvy & Mather / Chicago
Client: Steppenwolf Theatre
Category: Collateral Design / Posters - Series
Points: 5.0
IBM Faces
Agency: Ogilvy & Mather India / Bangalore
Client: IBM
Category: Collateral Design / Posters - Series
Points: 5.0
Turning Negatives into Positives
Agency: Ogilvy / New York
Client: IBM
Category: Data Visualization / Online - Interactive and Real-time
Points: 5.0
Hackathon 2
Agency: Ogilvy / New York
Client: Ogilvy New York
Category: Collateral Design / Posters - Single
Points: 5.0
Downloadbar
Agency: Ogilvy Germany / Frankfurt
Client: MTV
Category: Collateral Design / Posters - Single
Points: 5.0
Recycled Calendar
Agency: Ogilvy & Mather / Gurgaon
Client: WWF India
Category: Public Service / Promotional Items - Single or Campaign
Points: 5.0
Hot Wheels 'Keychain'
Agency: Ogilvy & Mather / Mumbai
Client: Mattel
Category: Public Service / Promotional Items - Single or Campaign
Points: 5.0
Immortal Fans
Agency: Ogilvy Brasil / São Paulo
Client: SPORT CLUB DO RECIFE
Category: Brand Transformation / Single
Points: 5.0
The Dove Ad Makeover
Agency: Ogilvy & Mather / London
Client: Unilever
Category: Brand Transformation / Single
Points: 5.0
IMMORTAL FANS
Agency: Ogilvy Brasil / São Paulo
Client: SPORT CLUB DO RECIFE
Category: Integrated Branding / Public Service Campaign
Points: 5.0
Carry Heavy Attachments
Agency: Ogilvy & Mather / Gurgaon
Client: Yahoo India
Category: Out Of Home / Transit & Outdoor Installations - Campaign
Points: 5.0
Dance to Draw X AF1
Agency: Ogilvy & Mather / Taipei
Client: NIKE
Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
The Worlds Smallest IKEA Store
Agency: Memac Ogilvy/OgilvyAction / Dubai
Client: IKEA
Category: User Experience Design / Usability
Points: 5.0
The Worlds Smallest IKEA Store
Agency: Memac Ogilvy/OgilvyAction / Dubai
Client: IKEA
Category: User Experience Design / Information Architecture
Points: 5.0
The Gnome Experiment
Agency: OgilvyOne / London
Client: Kern & Sohn Precision Scales
Category: Social Media / Communities / Microblogging
Points: 5.0
Donate Your Fame
Agency: Ogilvy Brasil / São Paulo
Client: Graacc
Category: Social Media / Communities / Microblogging
Points: 5.0
Happiness Refill
Agency: Ogilvy Brasil / São Paulo
Client: The Coca-Cola Company
Category: User Experience Design / Interaction Design
Points: 5.0
The Worst Breath in the World
Agency: Ogilvy France / Paris
Client: Ferrero - Tic Tac
Category: Online Films & Video / Short Form - Single
Points: 5.0
Recipe Receipt
Agency: Ogilvy Brasil / São Paulo
Client: Unilever
Category: Interactive Advertising / Other Interactive Media - Single
Points: 5.0
Immortal Fans
Agency: Ogilvy Brasil / São Paulo
Client: SPORT CLUB DO RECIFE
Category: Integrated Branding / Integrated Branding Campaign - 360
Points: 5.0
Rugbeer
Agency: Ogilvy & Mather Argentina / Buenos Aires
Client: Salta
Category: Out Of Home / Transit & Outdoor Installations - Single
Points: 5.0
Sprite Shower
Agency: Ogilvy Brasil / São Paulo
Client: The Coca-Cola Company
Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
Recipe Receipt
Agency: Ogilvy Brasil / São Paulo
Client: Unilever
Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
Scroll Up
Agency: Ogilvy & Mather / Cape Town
Client: Volkswagen South Africa
Category: Interactive Advertising / Banners - Dynamic - Single
Points: 5.0
MagazineYou
Agency: Ogilvy Brasil / São Paulo
Client: Magazine Luiza
Category: Websites / E-Commerce
Points: 5.0
The World's Deepest Site
Agency: Ogilvy & Mather Ukraine / Kyiv
Client: Borjomi
Category: Websites / Consumer Goods
Points: 5.0
Helping Hands
Agency: Ogilvy Germany / Duesseldorf
Client: Duesseldorfer Tafel
Category: Design Does / Design for the Greater Good
Points: 5.0
The BlueMotion Label
Agency: Ogilvy & Mather Cape Town / Cape Town
Client: Volkswagen South Africa
Category: Design Does / Design for the Greater Good
Points: 5.0
Turning Negatives into Positives
Agency: Ogilvy / New York
Client: IBM
Category: Craft / Animation - Single
Points: 5.0
Still as good after 20 years. The German-Rail-Card.
Agency: Ogilvy Germany / Frankfurt
Client: German Rail (Deutsche Bahn)
Category: Magazine / Full Page or Spread - Campaign
Points: 5.0
Hotwheels Vintage Collection
Agency: Ogilvy & Mather / Mumbai
Client: Mattel
Category: Collateral / Posters - Campaign
Points: 5.0
All You Can
Agency: Ogilvy & Mather / London
Client: Expedia
Category: Collateral / Posters - Campaign
Points: 5.0
Can Opener
Agency: Ogilvy & Mather / Cape Town
Client: Heinz
Category: Collateral / Posters - Single
Points: 5.0
Carry Heavy Attachments
Agency: Ogilvy & Mather / Gurgaon
Client: Yahoo India
Category: Out Of Home / Billboards - Campaign
Points: 5.0
CokeSanta
Agency: Ogilvy & Mather / Shanghai
Client: The Coca-Cola Company
Category: Out Of Home / Billboards - Single
Points: 5.0
Hotwheels Vintage Collection
Agency: Ogilvy & Mather / Mumbai
Client: Mattel
Category: Newspaper / Small Space Print - Campaign
Points: 5.0
The BlueMotion Label
Agency: Ogilvy & Mather / Cape Town
Client: Volkswagen South Africa
Category: Newspaper / Small Space Print - Single
Points: 5.0
Battleship
Agency: Ogilvy Malaysia / Kuala Lumpur
Client: Mattel
Category: Newspaper / Small Space Print - Single
Points: 5.0
The World Without Billionaires
Agency: Ogilvy Brasil / São Paulo
Client: Forbes Brasil
Category: Collateral / Posters - Campaign
Points: 5.0
Pictionary
Agency: Ogilvy Malaysia / Kuala Lumpur
Client: Mattel Southeast Asia
Category: Magazine / Full Page or Spread - Campaign
Points: 5.0
Campaign with a view
Agency: Ogilvy Germany / Frankfurt
Client: Schoeffel Outdoor Clothing
Category: Magazine / Full Page or Spread - Campaign
Points: 5.0
Castrol
Agency: Ogilvy & Mather Vietnam / Ho Chi Minh
Client: Castrol BP Petco
Category: Magazine / Full Page or Spread - Campaign
Points: 5.0
CokeSanta
Agency: Ogilvy & Mather
Client: The Coca-Cola Company
Category: Magazine / Full Page or Spread - Single
Points: 5.0
Client:
Expedia
Title:
Luggage Labels
Category:
Collateral Design / Posters - Series
Award:
2013 Design Merit Award
Points:
5.0
Client:
IBM
Title:
Smarter City Interactive Board
Category:
Data Visualization / Online - Interactive and Real-time
Award:
2013 Design Merit Award
Points:
5.0
Client:
Expedia
Title:
Luggage Labels
Category:
Craft / Typography - Series
Award:
2013 Design Merit Award
Points:
5.0
Client:
Raum D - studio for people with dementia
Title:
Vivid Memories
Category:
Public Service / Outdoor and Transit - Single
Award:
2013 Design Merit Award
Points:
5.0
Client:
Louis Vuitton
Title:
Muhammad Ali - The Greatest Words
Category:
Broadcast and Moving Image / Broadcast Design - Single or Series
Award:
2013 Design Merit Award
Points:
5.0
Client:
Raum D - studio for people with dementia
Title:
Vivid Memories
Category:
Spatial Design / Indoor Spaces
Award:
2013 Design Merit Award
Points:
5.0
Client:
Claro
Title:
Road Letters
Category:
Collateral Design / Point of Purchase and In-Store - Series
Award:
2013 Design Merit Award
Points:
5.0
Client:
Steppenwolf Theatre
Title:
Steppenwolf Campaign
Category:
Collateral Design / Posters - Series
Award:
2013 Design Merit Award
Points:
5.0
Client:
IBM
Title:
IBM Faces
Category:
Collateral Design / Posters - Series
Award:
2013 Design Merit Award
Points:
5.0
Client:
IBM
Title:
Turning Negatives into Positives
Category:
Data Visualization / Online - Interactive and Real-time
Award:
2013 Design Merit Award
Points:
5.0
Client:
Ogilvy New York
Title:
Hackathon 2
Category:
Collateral Design / Posters - Single
Award:
2013 Design Merit Award
Points:
5.0
Client:
MTV
Title:
Downloadbar
Category:
Collateral Design / Posters - Single
Award:
2013 Design Merit Award
Points:
5.0
Client:
WWF India
Title:
Recycled Calendar
Category:
Public Service / Promotional Items - Single or Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Mattel
Title:
Hot Wheels 'Keychain'
Category:
Public Service / Promotional Items - Single or Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
SPORT CLUB DO RECIFE
Title:
Immortal Fans
Category:
Brand Transformation / Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Unilever
Title:
The Dove Ad Makeover
Category:
Brand Transformation / Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
SPORT CLUB DO RECIFE
Title:
IMMORTAL FANS
Category:
Integrated Branding / Public Service Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Yahoo India
Title:
Carry Heavy Attachments
Category:
Out Of Home / Transit & Outdoor Installations - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
NIKE
Title:
Dance to Draw X AF1
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
IKEA
Title:
The Worlds Smallest IKEA Store
Category:
User Experience Design / Usability
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
IKEA
Title:
The Worlds Smallest IKEA Store
Category:
User Experience Design / Information Architecture
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Kern & Sohn Precision Scales
Title:
The Gnome Experiment
Category:
Social Media / Communities / Microblogging
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Graacc
Title:
Donate Your Fame
Category:
Social Media / Communities / Microblogging
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
The Coca-Cola Company
Title:
Happiness Refill
Category:
User Experience Design / Interaction Design
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Ferrero - Tic Tac
Title:
The Worst Breath in the World
Category:
Online Films & Video / Short Form - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Unilever
Title:
Recipe Receipt
Category:
Interactive Advertising / Other Interactive Media - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
SPORT CLUB DO RECIFE
Title:
Immortal Fans
Category:
Integrated Branding / Integrated Branding Campaign - 360
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Salta
Title:
Rugbeer
Category:
Out Of Home / Transit & Outdoor Installations - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
The Coca-Cola Company
Title:
Sprite Shower
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Unilever
Title:
Recipe Receipt
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Volkswagen South Africa
Title:
Scroll Up
Category:
Interactive Advertising / Banners - Dynamic - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Magazine Luiza
Title:
MagazineYou
Category:
Websites / E-Commerce
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Borjomi
Title:
The World's Deepest Site
Category:
Websites / Consumer Goods
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Duesseldorfer Tafel
Title:
Helping Hands
Category:
Design Does / Design for the Greater Good
Award:
2013 Design Merit Award
Points:
5.0
Client:
Volkswagen South Africa
Title:
The BlueMotion Label
Category:
Design Does / Design for the Greater Good
Award:
2013 Design Merit Award
Points:
5.0
Client:
IBM
Title:
Turning Negatives into Positives
Category:
Craft / Animation - Single
Award:
2013 Design Merit Award
Points:
5.0
Client:
German Rail (Deutsche Bahn)
Title:
Still as good after 20 years. The German-Rail-Card.
Category:
Magazine / Full Page or Spread - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Mattel
Title:
Hotwheels Vintage Collection
Category:
Collateral / Posters - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Expedia
Title:
All You Can
Category:
Collateral / Posters - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Heinz
Title:
Can Opener
Category:
Collateral / Posters - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Yahoo India
Title:
Carry Heavy Attachments
Category:
Out Of Home / Billboards - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
The Coca-Cola Company
Title:
CokeSanta
Category:
Out Of Home / Billboards - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Mattel
Title:
Hotwheels Vintage Collection
Category:
Newspaper / Small Space Print - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Volkswagen South Africa
Title:
The BlueMotion Label
Category:
Newspaper / Small Space Print - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Mattel
Title:
Battleship
Category:
Newspaper / Small Space Print - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Forbes Brasil
Title:
The World Without Billionaires
Category:
Collateral / Posters - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Mattel Southeast Asia
Title:
Pictionary
Category:
Magazine / Full Page or Spread - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Schoeffel Outdoor Clothing
Title:
Campaign with a view
Category:
Magazine / Full Page or Spread - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Castrol BP Petco
Title:
Castrol
Category:
Magazine / Full Page or Spread - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
The Coca-Cola Company
Title:
CokeSanta
Category:
Magazine / Full Page or Spread - Single
Award:
2013 Advertising Merit Award
Points:
5.0
