Creative Showcase
Seal Team Six / Panasonic
Submitted By Heather Cornett
Description
“Seal Team Six” is an outdoor poster for the Panasonic Toughbook laptop. Toughbooks are known to be the most durable, rugged laptops on earth, used consistently by the military and other industries that require extreme reliability.
Objective
This poster was meant to maintain the rugged persona of Toughbooks, and tout the go-anywhere capability of these laptops to the military vertical market. Of the US Navy SEALs Special Operations Forces, SEAL Team “Six” is the squadron widely known in special ops circles to be the most secretive, cunning, and hard-to-locate commando units in the world. This ad reminds the target that Toughbooks not only serve these groups, but also have the go-anywhere capability to do the impossible, and the connectivity that no other laptop can match.
Technical Challenge
N/A
Credits
Account Executive
Joanna Wagner
Art Director
Nick Nikolov
Creative Director
Tony Pucca
Designer
Skye Leith
Photographer
Stock
Writer
Tony Pucca
Views
796
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