The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Award:
1997 Advertising Merit Award
Agency:
Wieden & Kennedy / Portland
Client:
Nike
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0363A
Award:
1997 Advertising Merit Award
Agency:
Cole & Weber / Portland
Client:
Chums
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0364A
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Minneapolis
Client:
Asche & Spencer Music
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0365A
Award:
1997 Advertising Merit Award
Agency:
Agulla & Baccetti / Buenos Aires
Client:
Mujeres & Co.
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0366A
Award:
1997 Advertising Merit Award
Agency:
Arnold Advertising / Boston
Client:
Perfect Curve
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0367A
Award:
1997 Advertising Merit Award
Agency:
BBDO West / Los Angeles
Client:
Apple Computer
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0368A
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / New York
Client:
Condé Nast
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0369A
Award:
1997 Advertising Merit Award
Agency:
Fitzgerald & Company / Atlanta
Client:
Neenah Papers
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0370A
Award:
1997 Advertising Merit Award
Agency:
Gardner Geary Coll & Young / San Francisco
Client:
Torani
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0371A
Award:
1997 Advertising Merit Award
Agency:
Goldsmith/Jeffrey / New York
Client:
ESPN 2
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0372A
Award:
1997 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Unum Insurance
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0373A
Award:
1997 Advertising Merit Award
Agency:
J. Walter Thompson / New York
Client:
Eastman Kodak Company
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0374A
Award:
1997 Advertising Merit Award
Agency:
MacLaren McCann / Toronto
Client:
Delta Canada/Delta Faucets
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0375A
Award:
1997 Advertising Merit Award
Agency:
Martin/Williams / Minneapolis
Client:
Flyshacker
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0376A
Award:
1997 Advertising Merit Award
Agency:
Mullen Advertising / Wenham, MA
Client:
Fortune Magazine
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0377A
Award:
1997 Advertising Merit Award
Agency:
Odiorne Wilde Narraway Groome / San Francisco
Client:
PIXXON
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0378A
Award:
1997 Advertising Merit Award
Agency:
Valentine Radford / Kansas City
Client:
Bayer Corporation
Title:
Category:
Trade Advertising / Trade B/W or Color Less Than a Page: Campaign
Annual ID:
97_0379A
Award:
1997 Advertising Merit Award
Agency:
Ingalls Advertising / Boston
Client:
Ingalls Advertising
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0436A
Award:
1997 Advertising Merit Award
Agency:
Leo Burnett / Singapore
Client:
Leo Burnett Creative Workshop
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0437A
Award:
1997 Advertising Merit Award
Agency:
Leonard/Monahan / Providence
Client:
Leonard/Monahan
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0438A
Award:
1997 Advertising Merit Award
Agency:
The Martin Agency / Richmond
Client:
The Martin Agency
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0439A
Award:
1997 Advertising Merit Award
Agency:
M&C Saatchi / Hong Kong
Client:
M&C Saatchi
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0440A
Award:
1997 Advertising Merit Award
Agency:
MTV Networks-Creative Services / New York
Client:
Comedy Central
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0441A
Award:
1997 Advertising Merit Award
Agency:
Pagano Schenck & Kay / Boston
Client:
Pagano Schenck & Kay
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0442A
Award:
1997 Advertising Merit Award
Agency:
PARTNERS & Simons / Boston
Client:
PARTNERS & Simons
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0443A
Award:
1997 Advertising Merit Award
Agency:
SicolaMartin / Austin
Client:
SicolaMartin
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0444A
Award:
1997 Advertising Merit Award
Agency:
Sledgehammer / Chicago
Client:
Jerome Marucci
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0445A
Award:
1997 Advertising Merit Award
Agency:
Sledgehammer / Chicago
Client:
Michael Herlehy
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0446A
Award:
1997 Advertising Merit Award
Agency:
TDA Advertising & Design / Longmont, CO
Client:
TDA Advertising & Design
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0447A
Award:
1997 Advertising Merit Award
Agency:
Wells Nobay McDowall / Victoria, Australia
Client:
Wells Nobay McDowall
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0448A
Award:
1997 Advertising Merit Award
Agency:
Client:
Alan P. Wolstencroft
Title:
Category:
Collateral Advertising / Collateral: Self-Promotion
Annual ID:
97_0449A
Award:
1997 Advertising Merit Award
Agency:
Abbott Mead Vickers.BBDO / London
Client:
The Economist
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0105A
Award:
1997 Advertising Merit Award
Agency:
Banks Hoggins O'Shea / London
Client:
Daihatsu UK
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0106A
Award:
1997 Advertising Merit Award
Agency:
Bates / Singapore
Client:
Heineken
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0107A
Award:
1997 Advertising Merit Award
Agency:
BBDO West / Los Angeles
Client:
L.A. Cellular
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0108A
Award:
1997 Advertising Merit Award
Agency:
BBDO / Toronto
Client:
Federal Express
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0109A
Award:
1997 Advertising Merit Award
Agency:
BBDO / Toronto
Client:
Federal Express
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0110A
Award:
1997 Advertising Merit Award
Agency:
BBDO / Toronto
Client:
Federal Express
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0111A
Award:
1997 Advertising Merit Award
Agency:
Bozell / Costa Mesa, CA
Client:
Taco Bell Corporation
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0112A
Award:
1997 Advertising Merit Award
Agency:
Cole & Weber / Portland
Client:
The Oregonian
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0113A
Award:
1997 Advertising Merit Award
Agency:
Cole & McVoy / Minneapolis
Client:
Pfizer Animal Health
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0114A
Award:
1997 Advertising Merit Award
Agency:
Doyle, Inc. / Weston, CT
Client:
Shreve Crump & Low
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0115A
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Minneapolis
Client:
BMW
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0116A
Award:
1997 Advertising Merit Award
Agency:
Grace & Rothschild / New York
Client:
Land Rover North America
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0117A
Award:
1997 Advertising Merit Award
Agency:
Grace & Rothschild / New York
Client:
Land Rover North America
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0118A
Award:
1997 Advertising Merit Award
Agency:
Hal Riney & Partners / San Francisco
Client:
Mirage Resorts/Golden Nugget
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0119A
Award:
1997 Advertising Merit Award
Agency:
Hill Holliday Connors Cosmopulos / Boston
Client:
Lotus Development Corporation
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0120A
Award:
1997 Advertising Merit Award
Agency:
Hill Holliday Connors Cosmopulos / Boston
Client:
Lotus Development Corporation
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0121A
Award:
1997 Advertising Merit Award
Agency:
Hill Holliday Connors Cosmopulos / Boston
Client:
Lotus Development Corporation
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0122A
Award:
1997 Advertising Merit Award
Agency:
Leagas Delaney / London
Client:
adidas
Title:
Category:
Newspaper / Newspaper Over 600 Lines: Single
Annual ID:
97_0123A