The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Filter
Award
Agency
Client
Title
Category
Annual ID
World Under Water
Agency: BBDO Proximity Singapore / Singapore
Client: CarbonStory LLP Category: Other Branded Content / User Generated Content - Short Form
Madden Season
Agency: Heat / San Francisco
Client: Electronic Arts Category: Gaming, Music & Mobile / Creative Use of Music Supporting a Brand
FUTURE TICKET
Agency: DENTSU INC. / Tokyo
Client: JAPAN SPORT COUNCIL Category: Gaming, Music & Mobile / Branded Mobile
#MealForAMeal
Agency: Havas Worldwide Australia / Sydney + One Green Bean / Sydney
Client: Virgin Mobile Australia Category: Gaming, Music & Mobile / Branded Mobile
EDF ELECTRIC SAGA
Agency: Havas Paris / Puteaux + 4 MECS EN BASKET / QUAD / PARIS
Client: EDF Category: Craft / Writing
100
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Leica Gallery São Paulo Category: Craft / Editing
Project Phoenix
Agency: FoxP2 / Cape Town + Giant Films / Cape Town
Client: Design Indaba Category: Documentaries / Film
Wild Atlantic Way
Agency: Publicis London / London
Client: Tourism Ireland Category: Documentaries / Online
Back in the Game
Agency: TBWA\Toronto / Toronto
Client: Nissan Canada Inc. Category: Documentaries / Online
#MealForAMeal
Agency: Havas Worldwide Australia / Sydney + One Green Bean / Sydney
Client: Virgin Mobile Australia Category: Other Branded Content / Co-Promotions
A-Z of Dance
Agency: Virtue Worldwide / Brooklyn, NY
Client: Diesel Category: Other Branded Content / Co-Promotions
HORSE With Harden
Agency: BBDO / New York
Client: Foot Locker Category: Gaming, Music & Mobile / Branded Gaming
Kia - Game On
Agency: Innocean Australia / Sydney
Client: Kia Motors Australia Category: Gaming, Music & Mobile / Branded Gaming
Call Her Name
Agency: Hakuhodo Inc. / Tokyo + TOKYO / TAIYOKIKAKU co.,ltg / Tokyo
Client: POLA Category: Documentaries / Television
The Day I Visited My Son - A True Story
Agency: Ogilvy & Mather Singapore / Singapore
Client: Unilever Category: Documentaries / Television
We Are Fire
Agency: Memac Ogilvy / Dubai
Client: Al Jazeera News Network Category: Online / Long Form
Mom's First Birthday
Agency: Beacon/Leo Burnett / Tokyo + Albuquerque Film / Tokyo + Cutters / Tokyo + audio force / Tokyo
Client: P&G Category: Online / Short Form
Hear The Human Story
Agency: Memac Ogilvy / Dubai
Client: Al Jazeera News Network Category: Online / Short Form
Google - Pledge to vote
Agency: Ogilvy & Mather / Mumbai
Client: Google Category: Online / Short Form
SYNC DINNER
Agency: SIX / Hakuhodo Creative Vox / Tokyo
Client: KDDI Corporation Category: Online / Short Form
Devil Baby Attack
Agency: Thinkmodo / New York
Client: 20th Century Fox Category: Online / Short Form
Mom's First Birthday
Agency: Beacon/Leo Burnett / Tokyo + Albuquerque Film / Tokyo
Client: P&G Category: Craft / Direction
The Day I Visited My Son - A True Story
Agency: Ogilvy & Mather Singapore / Singapore
Client: Unilever Category: Craft / Direction
Dadhood
Agency: Tribal Worldwide, a division of DDB / Toronto
Client: General Mills Category: Craft / Direction
Brazucam
Agency: TBWA Chiat Day, Los Angeles / Los Angeles
Client: Adidas Category: Other Branded Content / Custom Content
You Can Achieve Anything Without A Hangover
Agency: Clemenger BBDO / sydney
Client: Dry July Category: Craft / Animation
War on Drugo
Agency: Vetor Zero - Lobo / Sao Paulo
Client: Global Commission on Drug Policy Category: Craft / Animation
What They Left Behind
Agency: BBDO / New York
Client: Sandy Hook Promise Category: Broadcast & Film / Branded Film
Jasmine
Agency: Ace Saatchi & Saatchi / Manila
Client: TV5 Category: Broadcast & Film / Branded Television
Back in the Game
Agency: TBWA\Toronto / Toronto
Client: Nissan Canada Inc Category: Broadcast & Film / Branded Television
Award:
2015 Branded Entertainment Merit Award
Agency:
BBDO Proximity Singapore / Singapore
Client:
CarbonStory LLP
Title:
World Under Water
Category:
Other Branded Content / User Generated Content - Short Form
Annual ID:
150173A
Award:
2015 Branded Entertainment Merit Award
Agency:
Heat / San Francisco
Client:
Electronic Arts
Title:
Madden Season
Category:
Gaming, Music & Mobile / Creative Use of Music Supporting a Brand
Annual ID:
150513A
Award:
2015 Branded Entertainment Merit Award
Agency:
DENTSU INC. / Tokyo
Client:
JAPAN SPORT COUNCIL
Title:
FUTURE TICKET
Category:
Gaming, Music & Mobile / Branded Mobile
Annual ID:
150320A
Award:
2015 Branded Entertainment Merit Award
Agency:
Havas Worldwide Australia / Sydney + One Green Bean / Sydney
Client:
Virgin Mobile Australia
Title:
#MealForAMeal
Category:
Gaming, Music & Mobile / Branded Mobile
Annual ID:
150504A
Award:
2015 Branded Entertainment Merit Award
Agency:
Havas Paris / Puteaux + 4 MECS EN BASKET / QUAD / PARIS
Client:
EDF
Title:
EDF ELECTRIC SAGA
Category:
Craft / Writing
Annual ID:
150503A
Award:
2015 Branded Entertainment Merit Award
Agency:
F/Nazca Saatchi & Saatchi / São Paulo
Client:
Leica Gallery São Paulo
Title:
100
Category:
Craft / Editing
Annual ID:
150404A
Award:
2015 Branded Entertainment Merit Award
Agency:
Joint / Portland
Client:
Procter and Gamble
Title:
Tough Love
Category:
Craft / Editing
Annual ID:
150564A
Award:
2015 Branded Entertainment Merit Award
Agency:
McCann XBC / New York
Client:
MasterCard
Title:
Kids
Category:
Craft / Editing
Annual ID:
150773A
Award:
2015 Branded Entertainment Merit Award
Agency:
FoxP2 / Cape Town + Giant Films / Cape Town
Client:
Design Indaba
Title:
Project Phoenix
Category:
Documentaries / Film
Annual ID:
150431A
Award:
2015 Branded Entertainment Merit Award
Agency:
Publicis London / London
Client:
Tourism Ireland
Title:
Wild Atlantic Way
Category:
Documentaries / Online
Annual ID:
150946A
Award:
2015 Branded Entertainment Merit Award
Agency:
TBWA\Toronto / Toronto
Client:
Nissan Canada Inc.
Title:
Back in the Game
Category:
Documentaries / Online
Annual ID:
151093A
Award:
2015 Branded Entertainment Merit Award
Agency:
Havas Worldwide Australia / Sydney + One Green Bean / Sydney
Client:
Virgin Mobile Australia
Title:
#MealForAMeal
Category:
Other Branded Content / Co-Promotions
Annual ID:
150505A
Award:
2015 Branded Entertainment Merit Award
Agency:
Virtue Worldwide / Brooklyn, NY
Client:
Diesel
Title:
A-Z of Dance
Category:
Other Branded Content / Co-Promotions
Annual ID:
151164A
Award:
2015 Branded Entertainment Merit Award
Agency:
BBDO / New York
Client:
Foot Locker
Title:
HORSE With Harden
Category:
Gaming, Music & Mobile / Branded Gaming
Annual ID:
150141A
Award:
2015 Branded Entertainment Merit Award
Agency:
Innocean Australia / Sydney
Client:
Kia Motors Australia
Title:
Kia - Game On
Category:
Gaming, Music & Mobile / Branded Gaming
Annual ID:
150540A
Award:
2015 Branded Entertainment Merit Award
Agency:
Hakuhodo Inc. / Tokyo + TOKYO / TAIYOKIKAKU co.,ltg / Tokyo
Client:
POLA
Title:
Call Her Name
Category:
Documentaries / Television
Annual ID:
150491A
Award:
2015 Branded Entertainment Merit Award
Agency:
Ogilvy & Mather Singapore / Singapore
Client:
Unilever
Title:
The Day I Visited My Son - A True Story
Category:
Documentaries / Television
Annual ID:
150869A
Award:
2015 Branded Entertainment Merit Award
Agency:
Memac Ogilvy / Dubai
Client:
Al Jazeera News Network
Title:
We Are Fire
Category:
Online / Long Form
Annual ID:
150781A
Award:
2015 Branded Entertainment Merit Award
Agency:
Beacon/Leo Burnett / Tokyo + Albuquerque Film / Tokyo + Cutters / Tokyo + audio force / Tokyo
Client:
P&G
Title:
Mom's First Birthday
Category:
Online / Short Form
Annual ID:
150194A
Award:
2015 Branded Entertainment Merit Award
Agency:
Memac Ogilvy / Dubai
Client:
Al Jazeera News Network
Title:
Hear The Human Story
Category:
Online / Short Form
Annual ID:
150780A
Award:
2015 Branded Entertainment Merit Award
Agency:
Mullen / Boston
Client:
American Greetings
Title:
Dad Casting
Category:
Online / Short Form
Annual ID:
150804A
Award:
2015 Branded Entertainment Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
Google
Title:
Google - Pledge to vote
Category:
Online / Short Form
Annual ID:
150840A
Award:
2015 Branded Entertainment Merit Award
Agency:
SIX / Hakuhodo Creative Vox / Tokyo
Client:
KDDI Corporation
Title:
SYNC DINNER
Category:
Online / Short Form
Annual ID:
151046A
Award:
2015 Branded Entertainment Merit Award
Agency:
TBWA\\Media Arts Lab / Los Angeles
Client:
Apple
Title:
1.24.14
Category:
Online / Short Form
Annual ID:
151084A
Award:
2015 Branded Entertainment Merit Award
Agency:
TBWAToronto / Toronto
Client:
Pepsico
Title:
Sledge Hockey
Category:
Online / Short Form
Annual ID:
151094A
Award:
2015 Branded Entertainment Merit Award
Agency:
Thinkmodo / New York
Client:
20th Century Fox
Title:
Devil Baby Attack
Category:
Online / Short Form
Annual ID:
151149A
Award:
2015 Branded Entertainment Merit Award
Agency:
Beacon/Leo Burnett / Tokyo + Albuquerque Film / Tokyo
Client:
P&G
Title:
Mom's First Birthday
Category:
Craft / Direction
Annual ID:
150195A
Award:
2015 Branded Entertainment Merit Award
Agency:
Leo Burnett Chicago / Chicago
Client:
Esurance
Title:
#Sorta: Pharmacy
Category:
Craft / Direction
Annual ID:
150629A
Award:
2015 Branded Entertainment Merit Award
Agency:
Ogilvy & Mather Singapore / Singapore
Client:
Unilever
Title:
The Day I Visited My Son - A True Story
Category:
Craft / Direction
Annual ID:
150870A
Award:
2015 Branded Entertainment Merit Award
Agency:
Tribal Worldwide, a division of DDB / Toronto
Client:
General Mills
Title:
Dadhood
Category:
Craft / Direction
Annual ID:
151152A
Award:
2015 Branded Entertainment Merit Award
Agency:
TBWA Chiat Day, Los Angeles / Los Angeles
Client:
Adidas
Title:
Brazucam
Category:
Other Branded Content / Custom Content
Annual ID:
151073A
Award:
2015 Branded Entertainment Merit Award
Agency:
72andSunny / Playa Vista
Client:
Sonos
Title:
Sonos Your Home
Category:
Craft / Animation
Annual ID:
150017A
Award:
2015 Branded Entertainment Merit Award
Agency:
Clemenger BBDO / sydney
Client:
Dry July
Title:
You Can Achieve Anything Without A Hangover
Category:
Craft / Animation
Annual ID:
150224A
Award:
2015 Branded Entertainment Merit Award
Agency:
Vetor Zero - Lobo / Sao Paulo
Client:
Global Commission on Drug Policy
Title:
War on Drugo
Category:
Craft / Animation
Annual ID:
151159A
Award:
2015 Branded Entertainment Merit Award
Agency:
BBDO / New York
Client:
Sandy Hook Promise
Title:
What They Left Behind
Category:
Broadcast & Film / Branded Film
Annual ID:
150162A
Award:
2015 Branded Entertainment Merit Award
Agency:
Ace Saatchi & Saatchi / Manila
Client:
TV5
Title:
Jasmine
Category:
Broadcast & Film / Branded Television
Annual ID:
150019A